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06 Feb 2013
doc

Carlos Ghosn: Multicultural leader as CEO of Nissan and Renault

Case study - 6 pages - Business strategy

As we have seen in class “Cross-cultural management studies the behavior of people in organizations around the world and trains people to work in organizations with employee and client populations“. This case study is a perfect example of a good cross-cultural management. In this case...

06 Feb 2013
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Business ethics: German car manufacturer BMW

Case study - 8 pages - Business strategy

International firms are more dealing with an International orientation by developing the business in new emerging markets and consolidating the loyal ones. In order to be effective, they have to control many elements in the same time: accountancy, human resources or sales department are really...

04 Feb 2013
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Michelin off-shoring in China

Case study - 3 pages - Business strategy

Michelin is a tire company that was created by Edouard and Andre Michelin in 1888 in Clermond-Ferrand, France. The company created the removable tire; the train tire and the green tire that reduce fuel consumption. Today the company has become the biggest tire manufacturer in the world with 20%...

30 Jan 2013
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Mobilicar case study

Case study - 10 pages - Business strategy

The American car market accounts for 16, 2% of the world's total car market but has experienced a decline in the total number of sales during year 2009 (Datamonitor, 2009). This means that many Americans have become dependent on public transport or other ways of moving across cities. However,...

28 Jan 2013
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Corporate social responsibility in India

Case study - 4 pages - Business strategy

Corporations can now have workers in India to execute production within hours via online matchmakers. From administrative responsibilities to executive orders, full-scale solutions have produced a huge infrastructure for inexpensive labor in India for multinational corporations. With businesses...

22 Jan 2013
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SOPA's effect on the online culture

Case study - 26 pages - Business strategy

Slashdot.org was founded in 1997 by Rob “CmdrTaco” Malda, and is now owned by Geeknet, Inc. Numerous editors and coders run the site. Users can submit a news story through the use of a web submission form, where it will be moderated and edited for proper grammar and spelling. Users...

16 Jan 2013
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FNAC: A successful online business

Case study - 10 pages - Business strategy

Since several years, companies have understood the importance of Internet. Nowadays, Internet takes an important place in our life. Indeed, new technologies modify between the various actors of the professional world (clients, suppliers and the internal working of the company). Companies have...

15 Jan 2013
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Carrefour group: Case study

Case study - 6 pages - Business strategy

According to “Carrefour” financial reports “Carrefour” particularly relies on both “Borrowing” and “Shareholder's equity” at approximately the same level. If we look closer at the charts we can notice that: -In 2007 shareholder's equity was up to 11,770...

11 Jan 2013
pdf

Bangalore: Online OTC healthcare market outlook 2012

Case study - 4 pages - Business strategy

Online OTC healthcare segment witnessed exponential growth reaching Rs 2.5 million, with year-on-year growth of 65 in 2011-2012. The market is stipulated to grow at 35-40 annually in next 18-24 months (2012-2014). The segment witnessed strong transaction volume sales of 40% on year-on-year basis...

11 Jan 2013
pdf

Bangalore: Online beauty and personal care market outlook 2012

Case study - 4 pages - Business strategy

Online beauty & personal care segment witnessed higher double digit value sales growth of 19 on year-on-year basis in 2011-2012. It further registered annual transactions increase of 10 on year-on-year basis in 2012. The segment is stipulated to witness average annual growth of 25% with respect...

02 Jan 2013
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Strategic supply management

Essay - 5 pages - Business strategy

The objective of this group assignment is to research on the strategic role of an organization within its supply chain management, as well as its efficiency and effectiveness in performing its role in physical distribution management. There is also a need to look at the organization's good...

26 Dec 2012
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Ethics and governance: On Apple Inc.

Case study - 7 pages - Business strategy

Tim Cook wrote that any accident was deeply disturbing, and issues concerning working conditions was a cause of concern, and every year they inspected more factories, thus raising the bar for their partners and getting deeper into the supply chain, and added that they have made a great deal of...

25 Dec 2012
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Sample cover letter

Sample letter - 1 pages - Business strategy

I read with interest your posting for (position) on the (job board). I believe that I possess the necessary skills and experience you are seeking and would make a valuable addition to your company. As my resume indicates I possess more than (years) of progressive experience in the (job field)....

17 Dec 2012
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Picard marketing strategy

Case study - 20 pages - Business strategy

The creation of Picard in France coincides with the beginning of frozen food in the USA but the technology in France was far from being as advanced. Therefore, in 1906, Raymond Picard created “les Glacières de Fontainebleau”, begun by manufacturing and by delivering blocks of ice which...

14 Dec 2012
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Business game

Case study - 10 pages - Business strategy

The "Business Game" is an educational tool for the discovery and use of knowledge, skills, life skills related to the company, concretely, fun and interactive. This educational tool is based on software modeling a competitive environment and the action of companies in this environment. The...

10 Dec 2012
pdf

Case study: Quality compliance at the Hawthorn Arms

Case study - 4 pages - Business strategy

Globalization and the process of internationalization of the companies involve more and more the field of HRM. Many companies underestimate the difficulties linked to the management of its employees when they growth. Through this case study, we will see the main challenges in international...

29 Nov 2012
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The future of the Internet

Case study - 2 pages - Business strategy

The internet is not perfect, as nothing else is. Some may see this as a cause to restructure the internet in order to respond to the many problems that arise mostly from giving the freedom to create to every person with a terminal. Should data creation be restricted by a system of checks and...

29 Nov 2012
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USD/CNY: Exchange rates

Essay - 4 pages - Business strategy

Initially China followed a policy of keeping its exchange rate extremely low. However, it soon realized the adverse affects of its policy and started appreciating its currency. From the period of 2004 to March 3, 2012, Yuan appreciated by more than 23% and fluctuated between 8.2800 to 6.3039....

29 Nov 2012
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A snapshot of Portuguese economy

Case study - 1 pages - Business strategy

Portugal's banking and financial system is sound, competitive and well managed. Despite being not as large as other EU nations, the banking system in Portugal can be compared with other EU nations in terms of profitability, efficiency and solvency. The challenges for the banking system of...

29 Nov 2012
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Marketing mix strategies of Nike and Reebok in India

Case study - 2 pages - Business strategy

Marketing mix is a very important part in crafting marketing strategy of a company. Many companies who do not focus on their marketing mix well enough face troubles. There are a lot of perils for a company that does not devise an excellent marketing mix strategy for its target customers. There...

28 Nov 2012
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Google's recruitment and selection practices

Case study - 2 pages - Business strategy

Google is a rapidly growing organization. The speed at which it is growing is difficult for the HR department for the company keep pace with filling the new vacancies. The company has to fill around two hundred positions every week. It is a tough task alone, but given the company's HR department...

28 Nov 2012
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Fujifilm strategy

Case study - 3 pages - Business strategy

Fujifilm is more of an elephant than a lion. It is a huge company, but it is not very aggressive. Instead the organizational culture is more passive. It can be stated here that winners firms lead other firms and do not follow them. Unfortunately, Fujifilm falls in the second category. Needless to...

28 Nov 2012
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Combating employee turnover

Case study - 2 pages - Business strategy

A study done on employee turnover describes employee turnover as a gradual process. There are several factors that lead to employee turnover such as Job Characteristics, On-boarding, Relationship, Work Environment and Individual Differences. Once a person is exposed to turnover factors, he looks...

28 Nov 2012
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Capital asset pricing model

Case study - 2 pages - Business strategy

Capital Asset Pricing Model is a tool to calculate the required rate of return for a security. It takes into account the return that an investor can earn on risk free security (usually government T-Bills), risk premium (difference between the return on risk free investment and return on...

27 Nov 2012
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America Movil - Strategic management

Case study - 8 pages - Business strategy

America Movil was established in September 2000 in a spin-off from Telmex and Telcel, the leading provider of telecommunications services in Mexico. The spin-off was implemented using a procedure under the Mexican General Corporations Law (Ley General de Sociedades Mercantiles) called "escisión"....

27 Nov 2012
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Kompan: Supply chain

Case study - 5 pages - Business strategy

Now Kompan has a flexible production platform - modular product architecture, which is suitable for a large number of product variations . It enables the mixing of different components and creating different end-products, making the customization easier. A great advantage of this type of product...

25 Nov 2012
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Case study: Digital cameras and the run for the pixel count

Case study - 2 pages - Business strategy

Question: What do you suggest digital manufacturers do to reduce the current perception paradox that increased pixel numbers means better pictured quality? Please use the perception process to substantiate your answer. Answer: By the invention of digital sensors technology, digital cameras have...

23 Nov 2012
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The product life cycle

Case study - 4 pages - Business strategy

The Product Life Cycle is a cycle in which every product goes through at different rates over a period of time. I believe that this theory is still relevant today as it helps the business to make key decisions based on where each product is on the stages of the life cycle. The concept of the...

22 Nov 2012
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The implementation of CRM systems in banks: The case of Caisse d'Epargne

Case study - 8 pages - Business strategy

Since a few years, many banks have adopted strategies of Customer Relationship Management. CRM can be defined as an approach based on new communication and information technologies, in order to identify the customers' needs and expectations to provide them with adapted products and services. One...

22 Nov 2012
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Airbus and Boeing: A real life duopoly

Case study - 9 pages - Business strategy

Another Nose in the Trough and Plane Poker were two articles on the air craft industry which were published by The Economist in late 2010. While these two articles might have been published in different issues of the famed magazine, when we consider the aircraft industry it is simply inevitable...