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03 Jun 2009
doc

An analysis of the company ABC

Case study - 10 pages - Business strategy

ABC Company is one of the publicly listed companies that comprise the Dow Jones Composite, Dow Industrials, S&P 100, S&P 500 & S&P 1500 Super Comp. The company provides “various products, technologies, software, solutions, and services worldwide” (Yahoo Finance 2008). ABC Company...

31 May 2009
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Information technology as an enabler of sales and distribution

Dissertation - 47 pages - Business strategy

A competitive edge in sales and distribution network provides much needed muscle to the companies to compete in market place as has been epitomized by companies like HLL, Marico & ITC etc. Use of IT in sales and distribution promises to provide a consistent source of competitive advantage that...

30 May 2009
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Amazon.com: Case study

Thesis - 5 pages - Business strategy

Amazon.com (AMZN) does not publish a public or known official mission statement, yet the company's mission and goals can be revealed by examining the concepts of Jeff Bezos, Amazon's founder and CEO. Bezos has stated that the strategy at Amazon.com is to provide the customer with the best...

30 May 2009
doc

Indian IT companies VS MNC's

Tutorials/exercises - 32 pages - Business strategy

Reaching global competitiveness is the number one challenge for corporate India. We now operate in a global regime of relatively free markets and borders , and there is no longer sanctuary for Indian corporate, be they public sector or private sector and we are very far behind. When we look upon...

30 May 2009
doc

Competitive research on market size of cigarette brands

Tutorials/exercises - 33 pages - Business strategy

The cigarette industry in India is dominated by 4 players - ITC, Godfrey Phillips, VST (also a BAT affiliate) and GTC. These four companies together control almost 99% of the market. The cigarette industry faces competition mainly from the unorganized sector 'bidi' manufacturers, who are...

30 May 2009
doc

A study on the competitive analysis in the telecom sector

Tutorials/exercises - 45 pages - Business strategy

Technological changes in the telecom and computers have radically changed the business scenario. In turn, the new demands of business have spurred many telecom based technological innovations. In order to exploit these innovations for competing in global markets, business community the world over...

29 May 2009
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An analysis of cost-accounting in Starbucks Coffee Company

Essay - 8 pages - Business strategy

Starbucks did not start as a seller of beverages. Its history stems in 1971 from the putting up of a business, which focused on the distribution of coffee beans, by Jerry Baldwin, Zev Siegel and Gordon Bowker. It was with the entry of the entrepreneur Howard Schultz into the company that the...

28 May 2009
doc

Organization of Renault's supply chain

Thesis - 13 pages - Business strategy

The objective of this study is to develop the international supply chain of Renault, the French car maker. Nevertheless, the diversity of the information and the great number of firms on the market made it difficult for us not to give examples and arguments based on other car makers. Therefore,...

28 May 2009
doc

Business analysis of Coca-Cola in India

Thesis - 15 pages - Business strategy

While, The Coca-Cola Company is a global company with some of the world's most widely recognized brands, the Coca-Cola business in India, as in each country where it operates, is a local business. Its Marketing Co. are produced locally, employing Indian citizens, our product range and marketing...

28 May 2009
doc

An empirical study of the Scottish attitude towards mobile phone product and services

Tutorials/exercises - 44 pages - Business strategy

Vodafone Essar is a cellular operator in India that covers16 telecom circles in India .the name of the company ,the marketing brand used is simply Vodafone .its offers both prepaid postpaid GSM cellular phone coverage through out India and is especially strong in the metros. Vodafone Essar...

28 May 2009
doc

A study on the White Goods Corporates

Tutorials/exercises - 35 pages - Business strategy

Nowadays, it is fashionable to use the word strategy. We hear people talk about defense strategies, business strategies for the game (be it cricket or chess), personal strategies, religious strategies and the like. The word strategy means several things to several people at different point of...

28 May 2009
doc

Indian pharmacy in global context and market survey of antioxidant, ofloxacin, cefixin and cefuroxime

Thesis - 18 pages - Business strategy

The Indian Pharmaceutical Industry today is in the front rank of India's science-based industries with wide ranging capabilities in the complex field of drug manufacture and technology. A highly organized sector, the Indian Pharmacy Industry is estimated to be worth $ 4.5 billion, growing at...

28 May 2009
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A comparative study of services and prices between public and private sector broadband providers

Tutorials/exercises - 33 pages - Business strategy

The advent of the Internet has set in motion a fundamental shift in the way business is done these days. The global business is shifting dramatically from a self-centered approach to more and more outward customer oriented approach and Internet is the one basic reason behind this shift. The speed...

27 May 2009
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Effectiveness of online advertising

Tutorials/exercises - 28 pages - Business strategy

Internet is fast emerging as a powerful medium of advertising in the new millennium. With the number of Internet users increasing manifold, the new medium is viewed as the advertiser's dream. The Internet is the fastest growing medium in the 2000's with millions of users and an average...

27 May 2009
doc

L'Oreal's penetration into the Indian market

Tutorials/exercises - 35 pages - Business strategy

L'Oreal India Private Limited is a wholly- owned subsidiary of L'Oreal S.A. L'Oreal Leadership is achieved through cutting edge technology and a portfolio of unique and well- known brands that answer all beauty needs and are marketed in a variety of distribution channels...

27 May 2009
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A comparative study of Malaysian Airlines

Tutorials/exercises - 39 pages - Business strategy

Generally, a Market was the place where buyers and sellers gathered to exchange their goods. The concept of market is very important in the marketing. Market is an area for potential exchanges. It is the place where goods are bought and sold. It is an area where a force of supply (seller) and...

26 May 2009
doc

An overview of business process outsourcing

Thesis - 14 pages - Business strategy

Companies are increasingly outsourcing key business functions and their related IT operations. The BPO industry is built around the raison d' etre of efficiency and cost-effectiveness. With the current focus on core business capabilities, many companies are outsourcing select business functions...

26 May 2009
doc

E-commerce and the ready-made garment industries

Dissertation - 40 pages - Business strategy

Electronic Commerce is the conducting of business over the web. It typically involves three broad steps. First, a person uses the web to collect information to decide which product or service to purchase. Second, the person transmits payment information (such as a credit card number) to the...

26 May 2009
doc

A study on quality circle

Thesis - 23 pages - Business strategy

The term quality circles refers to small groups of line employees (usually ten or fewer) who meet periodically outside of regular work hours to discuss ways to improve the quality of products they produce and the efficiency and effectiveness of the production processes they oversee. Although...

26 May 2009
doc

Analysis of software project time overrun

Tutorials/exercises - 38 pages - Business strategy

A project can be defined as a plan or proposal; a scheme or an undertaking requiring concerted effort. Software's are the programs, routines, and symbolic languages that control the functioning of the hardware and direct its operation. They are instructions for the computer. A series of...

26 May 2009
doc

Business analysis of Air Deccan (Now Kingfisher Red)

Tutorials/exercises - 45 pages - Business strategy

Air transport is the most modern, the quickest and the latest addition to the modes of transport. Because of speed with which airplanes can fly, travel by air is becoming increasingly popular Air Deccan is a unit of Deccan Aviation Private Limited, India's largest private heli-charter...

26 May 2009
doc

A study on the E-Brands and case studies of Amazon.com, Boo.com & Gap

Tutorials/exercises - 57 pages - Business strategy

Over the past few years, there has been an explosion in the online world - an explosion that is also a harbinger of how business will operate in the future. Supply chains are being rethought, products and services reconfigured, and business models revamped. As such, the Internet is having a...

22 May 2009
doc

Business community and automation of business processes

Tutorials/exercises - 36 pages - Business strategy

The goal of this study was to understand the needs of business community for the automation/computerization of business processes and the level of automation that exists in business. The data was collected using a structured questionnaire through a direct interview method. One hundred respondents...

22 May 2009
doc

A study on GE's business strategy

Tutorials/exercises - 40 pages - Business strategy

GE Lighting is a leading supplier of lighting products for global consumer, commercial and industrial markets. Products include incandescent, fluorescent, high-intensity discharge, halogen and holiday lamps, along with portable lighting fixtures, lamp components and quartz products. GE also...

21 May 2009
doc

Sensitivity analysis of the fertilizer industry

Tutorials/exercises - 71 pages - Business strategy

Crude Oil is one of the most important sources of energy for a country. The prices of crude oil depend on many factors like Supply restrictions by Oil producing nations, demand for oil, uncertainties like war in the middle east and also the stability of US Dollar, in which crude oil is priced....

21 May 2009
doc

A study on Ramee guestline hotel

Thesis - 35 pages - Business strategy

One of the biggest challenges facing a marketing researcher is converting a complex set of data to a form that can be read and understood quickly by executives, managers and other employees who will make decisions from the research findings. This has been the main purpose of the research on Ramee...

20 May 2009
ppt

Overview of a planned 5-10 MW CBM fired pilot power project

Presentation - 69 pages - Business strategy

This presentation is based on the company Optim Energy. The trend of the presentation will be a beginning with who Optim Energy is, followed by what the project is all about and why they chose the Princeton area. Next will be a description of what coal bed methane is and how prevalent is it...

20 May 2009
doc

Maverick Energy Group: Company profile

Thesis - 18 pages - Business strategy

Maverick Energy Group, is a rapidly growing US independent currently positioned to benefit from the current rise in both oil and natural gas prices. Declining production and depletion of existing reserves within the United States is causing increased pressure on state and federal agencies to...

17 May 2009
doc

Global business and innovation: The case of Belgacom TV

Thesis - 14 pages - Business strategy

In the general context of globalization, “innovation is the key element in providing aggressive top-line growth and for increasing bottom-line results". This is deeply anchored in the companies' daily life and golden rule of success. Programs of organizational innovation are typically...

17 May 2009
doc

Negotiation dynamics: Bouygues Vs Propriétés Privées

Essay - 4 pages - Business strategy

To do this assignment I have chosen to take a case that I recently came across at my work. I currently work in a real-estate agency as a marketing manager. In my work, I am in charge of the marketing of the company and I am in charge of finding new partners for the company as well. For example,...