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Danone case: Risk management

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  1. Introduction
  2. Risk score card
  3. Risk strategy
  4. Explanation of some points of the risk strategy
  5. Conclusion

Today, Danone is one of the most famous and powerful company in the food industry all around the world thanks to its presence in more than 120 countries. Since its creation in 1929, Danone increased its notoriety and diversified its activities following its mission which is ?Bring health through food as many people as possible?. The CEO, Franck Riboud is now the head of the company with a capital of more than 130 billion Euros.

The company's financial health and structure allow Danone to preserve a strong position in the financial market and a high share price. As every company, Danone is facing risks so the company has developed a risk management policy in order to protect its assets, the assets of the shareholders in order to respect the interests of their employees, their consumers and the environment.

However, in order to increase Danone's share price, it is possible to put into action new risk management strategies. Thus, as an investment banker, hired by Danone's CEO, I am going to present all the business risks and to propose initiatives that are supposed to increase the company share price.

[...] To finish, in the third part, we explained in detail how vertical integration strategy will allow Danone to reduce some risks related to the operations and to the market and how will it result in a positive impact on financial statements and consequently on the share price? Thus, we can say that if Danone is ready to adopt this strategy and to invest in it, on a long term perspective it will have a very positive impact on the share price. Reference List: - Danone Registration Document. Annual Financial Report. 2010. - Danone Essentials in 2010. 2010 - Danone Sustainability Report. 2010 - Eduard Van Gelderen. February 2012. [...]


[...] Thanks to its presence in more than 120 countries. Since its creation in 1929, Danone increased its popularity and diversified its activities following its mission which is, ?Bring health trough food to as many people as possible?. The CEO, Franck Riboud is now the head of the Company, with a capital of more than 130 billion Euros. The company's financial health and structure allows Danone to preserve a strong position in the financial market and a high share price. As every company, Danone is facing risks so the company has developed a risk management policy in order to protect its assets, the assets of the shareholders, and also to respect the interests of their employees, their consumers and the environment. [...]

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