Search icone
Search and publish your papers
Our Guarantee
We guarantee quality.
Find out more!

Corporate Social Responsibility How far should it go?

Or download with : a doc exchange

About the author

 
Level
Advanced

About the document

Acepublisher .
Published date
Language
documents in English
Format
pdf
Type
presentations
Pages
16 pages
Level
Advanced
Accessed
0 times
Validated by
Committee Oboolo.com
0 Comment
Rate this document
  1. Major avantages of corporate social responsability
    1. Reputation
    2. Financial performances
    3. Global dynamic
  2. Counterclaims of the utility of corportate social responsability
    1. A lack of empirical research to prove the impact on performance
    2. Consumer skepticism
    3. Evidence of failures to apply CSR

Corporate Social Responsability, how far should it go? Corporate Social Responsibility (CSR) is 'the policy and practice of a corporation social involvement beyond its legal obligations for the benefit of the society at large'. CSR aims to make any negative impact small or non existent, and a positive contribution at the same time to shareholders. According to the Down Jones sustainability index, twenty Australian firms are listed in amongst the best sustainable companies in the world. For instance, Australian banks and mining companies are involved in microcredit programs and indigenous workforce development, respectively. Some say it provides irrelevant returns to shareholders, the others think not practicing CSR deserves critics, boycott and no success. This paper argues businesses should adopt CSR because it improves general economic performances of the firm. Three major advantages are presented in the first part namely reputation, financial performances and the global dynamic. The second part will discuss and respond to the major counterclaims namely, research weaknesses, consumer skepticism and the evidence of failures to apply CSR.

Similar documents you may be interested in reading.

Report on business accountability: Case KPMG

 Business & market   |  Management   |  Case study   |  12/30/2010   |   .doc   |   12 pages

Top sold for management

Strategic management: Celerita Inc. case study

 Business & market   |  Management   |  Case study   |  07/09/2012   |   .doc   |   13 pages

Easy-jet's position in the low-cost carrier market: Recommendations for the best strategic plans...

 Business & market   |  Management   |  Research papers   |  06/03/2008   |   .doc   |   4 pages