Search icone
Search and publish your papers
Our Guarantee
We guarantee quality.
Find out more!

Advertisement Analysis

Or download with : a doc exchange

About the author

 
Level
General public

About the document

Acepublisher .
Published date
Language
documents in English
Format
Word
Type
worksheets
Pages
1 page
Level
General public
Accessed
0 times
Validated by
Committee Oboolo.com
0 Comment
Rate this document
  1. How the advertisers put in action the main characteristic of the product, the lightness
  2. How the brand conveys a funny atmosphere of pleasure and simplicity

This document is an ad published in 2006 for 'Babybel', a cheese brand. This product is an authentic cheese created in 1952. This campaign aims at boosting its sales due to a new positioning, the 'Babybel light'. Promoting its new product, the brand chooses a funny and simple visual; a machine which distributes 'Babybel light'. The colors of this ad are blue, the red and the white, the three product's colors.

Similar documents you may be interested in reading.

Does men perfume advertising influence French men (Nantes) consumers in their decision making...

 Business & market   |  Marketing   |  Term papers   |  11/20/2010   |   .doc   |   35 pages

Analysis of television advertising: The coffee brand Nespresso

 Business & market   |  Management   |  Case study   |  01/27/2011   |   .doc   |   7 pages

Top sold for management

Strategic management: Celerita Inc. case study

 Business & market   |  Management   |  Case study   |  07/09/2012   |   .doc   |   13 pages

Easy-jet's position in the low-cost carrier market: Recommendations for the best strategic plans...

 Business & market   |  Management   |  Research papers   |  06/03/2008   |   .doc   |   4 pages