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Creative approaches

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Acepublisher .
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documents in English
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case study
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11 pages
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  1. Straightforward: factual message
    1. Reasoning
    2. Assesment
  2. Demonstration
  3. Comparaison
  4. Problem solution
  5. Slice of life
  6. Spokesperson or endorser
  7. Testimonial
  8. Humour

DACIA simply wanted to show the blatant truth to people, since this truth can be easily proven by a fact: the Logan is the cheapest car available on the market. To do this, just requires a standard animation, followed by the final message, the price and the brand logo.

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