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Economy of the golf market in Europe

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This document presents a picture of the golf market in Europe. Its membership is on the rise, and projects a better image among the general public. The market has experienced tremendous growth in France. The number of golfers has almost doubled in ten years, rising to almost 370,000 in 2006 (+45%) for the last 10 years and the total number of practitioners is estimated at 600,000. The number of golf courses has more than tripled since 1980 and there are 543 courses today. In addition, golf is a sport which, because of its strong reputation in Europe, generates a lot of money. It drew a massive "AB +", which attracts many prestigious sponsors.

One of the clearest evidences of the importance of golf in Europe is the organizing of the Golf Show that was held from 17 March to 19 March 2007 at the Porte de Versailles in Paris. However, there is still some way to go before it reaches the status of the greatest golfing nations. Although encouraging, the figures in the development of golf in France must be relativized. The comparison with other countries in Europe is final. As the first nation in Europe and the birthplace of golf, Great Britain has a population of golfers three times larger than France. In Sweden, despite difficult weather conditions, there would be ten times more golfers proportionate to its population than in France.

To what extent can golf still develop in Europe? How did it become a strong product of appeal for tourism? How is golf a sport that generates a "business" side of the practice? These are the questions that revolve around the sport. This paper will focus on explaining the organization of European golf. In the second part, the focus will be on two levels: the structure of the golf equipment with emphasis on new trends. Then, it will position on the side of demand in terms of practice and performances. Finally, in the fourth part, the focus will be on professional golf.

Like any other sport, golf is managed by national federations. They are responsible for the organization and development of golf in their respective countries. They organize competitions, provide structures for high level players, helping to train younger and upcoming players.
They also deal with licensing and can offer training for careers in golf.Their activities is very broad based.

Unlike most other sports, golf is managed very differently in different countries. Federations pursue objectives that vary greatly from one country to another. They all have their specifics, because of their history, their financial and human resources, the culture of golf in the country, the location of the country etc. To present the national federations of golf, the study will be based on three countries where the tradition of golf is very different, namely France, Tunisia and Scotland.

In France, golf is managed in a pyramid with its apex at the FFG. Then there are 25 regional leagues that ensure compliance with federal statutes and regulations throughout the country. Then there are the departmental committees that are over league at a local level. Finally there are the clubs that allow playing golf to anyone.

Tags: Golf; development of golf in Europe; economy of the golf market; golf a generator of business

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