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Analysis and features of Standard Chartered

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  1. Introduction
  2. An overview of banking
    1. The evolution of banking
    2. Banking today: Live and kicking
  3. Company profile
    1. A brief history of Standard Chartered
    2. The early years
    3. Standard Chartered in the 1990's
    4. Standard Chartered today
    5. Marketing public relations at Standard Chartered
  4. Savings and Current accounts
    1. The dual benefits of flexibility and convenience
    2. Unique features
  5. Family savings accounts for your entire family
    1. Flexibility
    2. Wealth accumulation
    3. Wealth preservation
    4. Convenience
  6. Axcessplus saving account
    1. Access
    2. Added benefits
    3. Instant remittances
    4. Demand drafts
    5. Cheque deposit boxes
  7. Enhanced Business Plus account
    1. Work most effectively
    2. Your money saved is money gained
    3. Free draft offer on our branch locations
    4. Free draft offer on correspondent
  8. Super Value account
    1. Free services
    2. Make purchases
    3. Free cash delivery
    4. Free remittances
    5. Convenient phonebanking
    6. 365 days banking: Extended banking hours
  9. 2-in-1 account
    1. Unique features
    2. How does the 2-in-1 account work?
  10. Term deposit accounts
    1. Unique features
  11. The Standard Chartered visa electron debit card
    1. Access anywhere anytime
    2. Wide acceptance
    3. Smartfill debit card
  12. Standard Chartered online
    1. Easy to use
    2. Convenient
    3. Personalized
    4. Secure
  13. Research methodology
    1. Survey research
    2. Research instrument
    3. Survey research
    4. Contact method
  14. Analysis and interpretation
  15. Findings
  16. Conclusion
  17. Suggestions
  18. Bibliography

The world ?Bank? has been derived from the Italian world ?Banca? meaning a branch or a counter. However, the banks that we are now accustomed to seeing no longer seem to be a reflection of what ?Bank? really means. But today's banks are not what banks used to be in the past. It is just the transformation phases that the banking actually went through to attain the shape of present day banks.

Banking - The Evolution

This history of banking goes centuries bank to the ancient Mesopotamian age and in fact much prior to the invention of coinage. In those days Royal Palaces and Temples provided secure places for the safe keeping of grains and other commodities. Receipts given against deposits could be used for transfer not only to original depositors but also to third parties. Eventually d-Le to a great response, private parties also involved into these banking operations and laws regulating then were included in the code of Hammurabi.

A real banking transformation took place in Egypt where harvests were centralized in state warehouses. Written orders for the withdrawal of separate lots of grains by owners whose crops had been deposited there for safety and convenience or which had been compulsorily deposited to the credit of the king, soon became to be used as a more general method of payment of debts to other persons including tax gatherers, priests and traders.

However, banking went through an entire restructuring only after the introduction of coinage. It was only when coins had settled as a very good medium of exchange that banks started 'entering into money exchange business. The principal civilizations using coins at that time were the Greek, Chinese, Romans and those belonging to Asia minor particularly Lydia and lonia. Later coinage also spread into Persia. Bankers during this period started not only exchange of money but also its lending to finance the carriage of freight by ships. The richest and most famous of all the bankers at that time was Pasion, who started his banking career in 394 BC as a slave in the services of two leading Athenian Bankers and rose to eclipse his masters, gaining in this process not only his freedom but also Athenian Citizenship.

It was only in late second and third centuries BC that credit transfer also became a characteristic feature of a bank. This system was started by bank of Delos. As Delos was a barren offshore island, its inhabitants unlike Athenians made use of real credit receipts and payments made on simple instructions with accounts kept for each client.

[...] Insurance Benefits Your Standard Chartered Debit Card carried with it the assurance of insurance benefits including Lost Card Liability cover, Purchase Protection over and Personal Accident cover. SMARTFILL DEBIT CARD 1 Wide Acceptance Your Smartfill Card is globally valid, giving you access to 10,000,000 merchant establishments worldwide and over making you Smartfill Debit card the best way to pay for your purchases Access, Anywhere Anytime Your globally valid Smartfill Debit Card can be use as a fully functional ATM card at any Standard Chartered Bank ATM . [...]


[...] This is summary of the main events in the history of Standard Chartered and some of the organizations with which it merged The early years Standard Chartered is named after two banks, which merged in 1969. They were originally known as the Standard Bank of British South Africa and the Chartered Bank of India, Australia and China. Of the two banks, the 'Chartered Bank is the older having been founded in l853 following the grant of a Royal Charter from Queen Victoria. [...]


[...] Parivaar Savings Account - now share the benefits of world class banking with your family AXCESSPLUS SAVING ACCOUNT STANDARD CHARTERED INTRODUCE AXCESSPLUS, AN INNOVATIVE AND CONVENIENT SOLUTION FOR ALL YOUR BANKING NEEDS Our power-packed Savings Account will transform the way you bank. All you need to do is maintain a minimum average quarterly balance of just RS Access Your aXcessPlus Savings Account comes with an ATM-cum-Debit Card, which allows you to access your money from any bank's ATM that has a Visa sign. [...]

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