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Jeff Koons. Rabbit. 1986. Stainless Steel, 41” x 19” x 12”. Museum of Contemporary Art, Chicago

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  1. Introduction
  2. Formal analysis
  3. Historical context and iconography
  4. Theoretical dialogue
  5. Conclusion

Jeff Koons's Rabbit was conceptualized in 1986, inclusive of his Statuary Collection, when he first had the idea of grabbing this inflatable, commercialized toy off a store shelf. The stainless steel assemblage includes the bunny which is materialized through an industrial casting process followed by an extremely thorough polishing job to finish. The Rabbit and it's progression into the art world is seen fitting of Koons's contemporary style (which is often thought of as a post-modern style). Koons's work is also known for being associated with Pop art and consumerism.

Due to the Rabbit's industrial and commercial nature, the work has become highly acclaimed and controversial by differing critics. Koons's reasons for creating the artwork are numerous, however it can be reasoned that modernism, industrialism, consumerism, his background, style, and quest for a worldly understanding of art has greatly influenced his decision to create Rabbit. Before we talk about any underlying meaning behind the sculpture, we must analyze the technical aspects of the work.

[...] Using the original idea of an inflatable store bought toy, Koons turned his Rabbit into a work of art which resembles a playful reflective Mylar balloon (Museum of Contemporary Art Chicago). He uses visual elements of implied shapes, reflective light, color, and texture (or the absence of texture) to give the Rabbit its unique visual appeal. Koon's piece utilizes the design principles of a near symmetrical balance, and scale. His medium of choice is stainless steel which gives the Rabbit a deceiving lightweight look. [...]


[...] Plato would be accepting of Jeff Koons and his creation of his Rabbit because the artwork was created with a vision in mind that reflected Koons personality. Koons wanted to create something that would bring to attention the foolishness of luxurious consumerism and the Rabbit portrayed that. Since Koons was focused and direct, Plato views him as a worthwhile artist who uses (Koons's Rabbit) to achieve healthy aim. Augustine talks about that still are relevant to artists in today's modern world. [...]


[...] Rabbit features the design principle of near symmetry as many toys do. Other than the carrot that the rabbit is holding and its slightly lop- sided ears, the piece is structurally symmetric. Other than the little textures and seams which replicate a Mylar balloon, the general limbs are symmetric. This near symmetry adds to the pieces likability because it feels, ?correct? and ?proper.? We humans visually like things that balance out and this piece is no different. Because of this, Koon may have flopped the rabbit's ears more to the right to balance the carrot on the left side (or vice versa). [...]


[...] The Rabbit and it's progression into the art world is seen fitting of Koons's contemporary style (which is often thought of as a post-modern style). Koons's work is also known for being associated with Pop art and consumerism. Due to the Rabbit's industrial and commercial nature, the work has become highly acclaimed and controversial by differing critics. Koons's reasons for creating the artwork are numerous, however it can be reasoned that modernism, industrialism, consumerism, his background, style, and quest for a worldly understanding of art has greatly influenced his decision to create Rabbit. [...]

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