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Music and movie piracy phenomenon: Its evolution, and the ways it has struggled over the years.

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case study
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40 pages
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  1. Introduction
  2. Literature Review
  3. Methodology
  4. Primary Research
  5. Findings, Analysis, and Evaluation
  6. Conclusion

This research is focused on piracy. Though this phenomenon remains popular, the aim of this study will be to study its evolution, and the ways it has struggled over the years.

In this study, both secondary research and primary research will be carried out as they are complimentary. Secondary research has been used due to the availability of resources in the form of library (books, journal) in the UCB library, on UCB Online and in the library of Birmingham. Secondary research presented many benefits as it provided the opportunity to use information and theories developed by different scholars. Primary research in this study is a research based on the responses of a questionnaire submitted to 100 people. The study used a questionnaire as it is an efficient way to collect information which addresses specific issues.

[...] Researchers affirm that parents are more likely to control the behaviour of a female child rather than a male child. In doing so, they are less tolerant toward a deviant behaviour with children if they are female rather than if they are male. Consequently, both male and female children can have a different level of self-control as their parents are given more or less pressure during their education (Higgins, 2006). The Social Learning Theory analysed by Higgins (2006) support that individuals weigh their decision by measuring the potential pleasure of a specific act against the potential harm of this act. [...]


[...] Everybody is motivated to ignore rules in society and especially people who have low self-control as they do not know how to introduce measures to limit their behaviour. They are committing a crime, theft, which is perceived in their opinion as harmless, as they do not have the impression they are causing anyone trouble. Nevertheless, the consequences are serious and the annual economic losses for the music and movie industry are estimated to be considerable. c. Laws are not up to date and become obsolete to protect the industry against piracy as new techniques are being developed by pirates. [...]


[...] This study will be focused on the evolution of the piracy phenomenon. The aim will be to understand the factors responsible for piracy. Two factors will be taken into consideration. The first one is the legal aspect, where the study will analyse in what the non effectiveness of the law is a responsible for the growth of the phenomenon. The second one is the crime theory, where the study analyses online piracy as a crime that prompts the internet users to adopt this wrong behaviour as it is perceived as victimless. [...]


[...] (2000) "Peer-to-peer networks: promise and peril", Library Journal, Vol No pp. 23-28 Wilson, A. (2006) ?Marketing Research: An integrated approach?, 2ndedition, Pearson Education limited, p Vargo, S.L. and Lusch, R.F. (2008) ?Service-dominant logic: continuing the evolution?, Journal of the Academy of Marketing Science, Vol No pp. 1-10. English questionnaire: Music and Movie Piracy (English) This short questionnaire is part of an academic research project aiming at analysing the consumer behaviour in downloading music and/or movies, without complying with the anti-piracy legislation. [...]


[...] Musicians and producers also decided to take action against illegal downloaders to protect their copyrights. The story of the music group Metallica and the Peer-to-peer software network ?Napster? have made speak about them in terms of legislation measures. The case was indeed submitted to the tribunal which decided to support the case of Metallica. It has been declared that file sharing was illegal, and it was a form of copyright infringement (Briggs et al., 2014). Some time after the trial, Napster had no choice but to close its platform as it was not available to respect the standards laid down by the federal courts. [...]

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