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Study of an innovation: SMART

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documents in English
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2 pages
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  1. Introduction.
  2. The company that created Smart.
  3. Is Smart is a real innovation.
  4. Conclusion.
  5. Bibliography.

The innovation that I have chosen to study is the car SMART. First, before explaining the reasons for this choice, I would like to delimit the word innovation. Indeed, what is the difference between invention and innovation? One can say that innovation is the successful exploitation of new ideas, but Baumol has a better definition of innovation that is: ?the recognition of opportunities for profitable change and the pursuit of those opportunities all the way through to their adoption in practice?. Innovation is the economical application of invention. Before analysing this innovation, it could be accurate to describe a SMART car. SMART is famous for being easy to be customized, indeed there are many colours available as well as accessorizes.

[...] One can say that the innovation of the Smart car can belong to each category. First, the Smart is an innovative product. Indeed it is the first time a car has been created to be customized. There are many accessorizes with this car, customers can have the colours they want for the doors . Smart is also an innovative product because it is a car with only two seats, so it is an urban car. But it requires a driving licence in opposition with small electric cars that can be driven without driving licence. [...]


[...] Study of an innovation: SMART The innovation that I have chosen to study is the car SMART. First, before explaining the reasons for this choice, I would like to delimit the word innovation. Indeed, what is the difference between invention and innovation? One can say that innovation is the successful exploitation of new ideas, but Baumol has a better definition of innovation that is: recognition of opportunities for profitable change and the pursuit of those opportunities all the way through to their adoption in practice?. [...]

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