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Siemens International Strategy

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documents in English
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case study
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7 pages
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  1. Siemens's History
  2. How did Siemens internationalize in the past? Was it successful?
  3. What is the current internationalization strategy? And what are the current challenges?
  4. How would you evaluate the strategy and situation? What are your recommendations?

Siemens AG is a German industrial company, diversified in the fields of engineering and electronics. It is one of the largest European companies and has about 6 areas of activity. There are three business units and three strategic companies.
Siemens is present in over 200 countries all around the world, that demonstrating a successful internationalization. How did the group become internationalized?
How did he develop worldwide, for today, to make nearly 83 billion euros of turnover?

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