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Entering the global market

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  1. Product exported
  2. Jamaican market
  3. Characteristics of Jamaica
  4. Jamaica's market indicators
  5. Political and legal forces
  6. Initial screening
  7. Jamaica's natural resources
  8. Exchange rate trends
  9. Import restrictions
  10. Price controls
  11. Jamaican attitudes
  12. Sociocultural forces
  13. Export marketing strategies
  14. Conclusion
  15. References

In today's world of business competition, entering a product into the foreign market is a great opportunity for a business to become highly successful. However, there are several aspects the company should consider before entering into the business world of exporting to foreign countries. The initial screening process of Jamaica helped to determine what products would be successful. Jamaica's economy faces a lot challenges. However, promoting trade with Jamaica can help to improve their economy. After an extensive research process of the Jamaican market it is apparent that the Bunn Coffee system will be successful in export operations.

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