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Why Indian organizations have been able to successfully compete in the global arena

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  1. Introduction
  2. Types of global competitiveness
  3. Examples of sucessful Indian firms
    1. Tata Group of India
    2. Mahindra and Mahindra
    3. Asian Paints
  4. Global quality of Indian products
  5. The education and training advantage in India
  6. Conclusion

In 1991, when the then Indian Government under the leadership of Mr Narasimha Rao, made the first bold moves towards economic liberalization, there were hundreds of thousands of people, even from India, who shouted from roof tops that Indian organizations will never ever be able to face the onslaught of the multinational organizations, and most of them will fold up, sooner or later. In fact, there was (and there still is), a big ?desi? lobby that would rather like to have controls in every form, so that a few chosen people can monopolize every market, and totally pre-empt competition. Of course, there will obviously be massive corruption on a grand scale.

[...] This is this type of competencies that makes the organization, simply world-class in terms of competitiveness. THE EDUCATION AND TRAINING ADVANTAGE The prestigious Indian Institutes of Technology, and the Indian Institutes of Management, produce many world-class managers and technocrats. Thanks to the boom in Indian markets, these professionals now prefer to work in India, and are now paid very good salaries by Indian organizations. The joy of being part of the Indian growth story is another motivating factor. Every year, India produces over five lakh engineering graduates. And another two lakh MBAs pass out [...]


[...] Since the domestic market kept booming all the time, the Tatas were able to reap the full benefits of patiently building competencies in design, in marketing, in new product development, and in buying foreign brands from prestigious organizations like Ford. Tata Motors has become the first ever organization to manufacture a car for just 20,000 dollars, and this is just the revolution that India was waiting for. Since the Tatas already have the capability to build and sell just about any car, they are bound to make a big impact on a global scale, in just a few years. [...]

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