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The work methodology of a water purification company

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  1. Introduction
  2. Sources of water
  3. Water purification
  4. Drinking water purification
    1. Simple filtration
    2. Ultra violet based water purification
    3. Resin based water purification
    4. Reverse osmosis
  5. Difference between bottled mineral water and purified water
  6. The relevance of Mckinsey 7-S framework to water purifying company
  7. The strategy for a water purification company
  8. The organization structure of a water purification company
  9. Product profile with reference to value chain analysis
    1. Operations
    2. Outbound logistics
  10. Marketing and sales activities of a water purifying company
    1. Services
    2. Support activities
    3. Procurement
  11. Human resource management
  12. Conclusion

Water has been an essential ?Spring of Life ?throughout the ages and without the presence of water, it is very difficult to imagine the existence of the world. Ancient Indians Rsis (saints) have classified water as ?Apsu? or ?Apah? as one the ?Pancha Maha Bhuta? out of five ?Basic Elements? from which, the entire world is found. So it is right to call water as one of the important precious natural resource on the earth. Water has played an important role in the evolution of life on earth and also it has played an important role in the evolution of man. Water occupies 2/3 of the body volume and 4/5 of the weight of the human body. ¾ of the earth is covered by water, so water is rightly called as ?Supporter of life ?.

Today, water is very much essential for day-to-day life and also it is needed in large quantity for agriculture and industry. The role of water is very important in generation of electric power as well. Water purification is one of the oldest concepts. Earlier water was purified by using sand and also with cotton cloth pieces. As the years passed the consciousness about health and hygiene developed among the people in the community and along with that technology also improved and various methods of water purification was developed.

[...] Detergents serve to inactivate the substances that make water hard. Iron, which causes an unpleasant taste in drinking water, may be removed by aeration and sedimentation or by passing the water through iron-removing zeolite filters, or the iron may be stabilized by addition of such salts as polyphosphates, for use in laboratory applications, water is either distilled or dematerialized by passing it through ion-absorbing compounds. Drinking water purification Drinking water purification is a process of removing suspended particles and providing bacteria free safe drinking water. [...]

[...] Marketing and sales activities of a water purifying company The factors which have to be considered in marketing and sales are: Effectiveness of market research to identify customers segments and needs Innovation is sales promotion and advertising Evaluation of alternate distribution channel Motivation and competence of sales force. Development of an image of quality and a favorable reputation Extent of brand loyalty among customers Extent of market of dominance with the market segment of over all market. Services The factors which have to be considered in service are: Means of solicit customer in out for product improvement Promptness attention to customer complaints Appropriateness warranty and guarantee policy Quality of customer education and training Ability to provide replacement parts and repair service Support activities The support activities include procurement, technology development, human resource management and general administration that are handled in certain specialized departments. [...]

[...] This would be possible when the company has a significant size of operations and could provide technology efficient products and internationally competitive prices. Capabilities Capabilities are skills that the company needs to take full advantage of its assets, without such capabilities assets are of little value. The different sets of capabilities are: Lowering cost. Improving quality Faster product development process Product profile with reference to value chain analysis A good way to begin an organization analysis is to ascertain where a firm's precuts are located in the overall value chain. [...]

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