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Ambrosia pty ltd : how will we run our business? Investor presentation

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documents in English
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case study
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37 pages
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  1. The director
  2. The project
    1. Project nature
    2. Specification sheet
    3. Plannification
    4. Accorded or negotiated subventions
  3. Our products and its markets
    1. Our products
    2. Our business offers
    3. The australian market
  4. The premises
  5. Our strategy
    1. Competitive edge
    2. Marketing strategy
    3. Pricing strategy
    4. Communication plan
  6. Means of production
    1. Suppliers
    2. Human resources management
  7. Financial part
    1. Turnover
    2. Financial plan
    3. Profit and loss account
    4. Amortization, depreciation and bank interests
    5. Break even point - profitability
  8. Future development

We consider our project of a quality fast food restaurant, responding to everyone and most of all, every Melbourne sider's needs, we really hope that our customers will be satisfied and will enjoy our meals. Business name is Ambrosia Pty Ltd. We chose this name to emphasize the fact that the countries from which our range of different dishes are coming from are renowned gastronomic countries. Our slogan, 'A Bite of Heaven', is highlighting both the story of our name Ambrosia and the quality of our food. Ambrosia Pty Ltd has a registered office in Melbourne and we already have informed ASIC of the location of our office. Thus, we got a place where all communications and notices for the company can be sent. Australian people are also seduced by this way of eating which is timeless and more practical than home made food, they spend on average 15% of their food budget in fast food restaurants and take aways. Australian food is inspired by multiple trends, such as Asian, Mediterranean and Japanese ones. We find these influences in the large diversity the food offers. The Australian culture and the curiosity of the Australian population concerning foreign food are quite exceptional and allow foreign restaurants to offer their meals. Our offer is 7 days a week, and we will propose diversified European meals by the fast food method, so people can save time at an affordable price.

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