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  1. Industry analysis
    1. The intensity of competitive rivalry
    2. The bargaining power of the suppliers
    3. The bargaining power of the customers
    4. The threat of the entry of new competitors
    5. The threat of substitute products or services
  2. SWOT analysis
    1. The internal analysis
    2. The external analysis
    3. The financial analysis
    4. The strategies
  3. Conclusion: Kuchen's opportunities and objectives

This document can be considered as the law course on maritime and oceanic activities. No convention regulates assistance at sea. In other words, the obligation to provide assistance at sea is very traditional and rests on the good sense of marine help. It also rests on the concept of solidarity and the secular character of the maritime law. In olden days, the first sailors thought of attaching their ships to a port in order to protect them. Then came the legislation that introduced the concept of home port.

The loans provided for big adventures were the ancestors of the maritime mortgage system. In olden days, navigators would bring sailors, ship-owners and merchants together. Each would agree to take part as a player, and would then set out on an expedition by sea. In case of unfortunate circumstances that would result in damage during the expedition, each player would lose his bet. This way the expedition was an aleatory contract, in terms of the inputs and losses. This was the beginning of maritime trade. But, what would happen if a crime was committed at sea?

The olden days were days of storms, pirates and primitive shipping practices. Given the nature of the expeditions and the investment, the possibility of crime at sea could not be discounted. It was then that the legislature decided to have courts in some coastal towns in order to repress marine crime (Brest, Le Havre, Marseilles and Saint-Denis).

The Paris prosecutor remains responsible for punishing all crimes committed in the areas under the French jurisdiction. In the event of a crime, the Courts of Assizes is qualified to handle the cases according to the rules of common Law. The Administrative Tribunal is qualified to handle the litigations related to the operation of the maritime public services. When litigations arise, the calls are received by the CAA and the appeals by the EC, and then subjected to the rules of the common Law.

Lex Rhodia jactu (Rhodian Law of the jet cargo at sea) - First legislation on damages incurred. This law would come from the people of Rhodes or a lender called Roman Rode. It is opposed to particular shared damages (personal owner of the goods lost).

This institution allows the captain facing a serious, urgent and imminent situation at sea to sacrifice goods or to incur expenses to save shipping. Captains can act in the common interest of the entire shipment. As a result, the entire crew - the insurers - contributes to repay the sacrifice made by the heirs suffered. First and most refined form of risk pooling (now ex: co-insurance, reinsurance).

Now these rules have led to the rules of the York-Antwerp. The nauticum foenus: legislation on the financing of shipments and originator of the loan to the big venture. The receptum: been given by the transport when it supports a good (ancestor of lading).

It leads to the appearance of the first regulations of maritime armaments companies. The first maritime organizations were organized in the Middle Ages. We distinguish between modes of operation and modes of ownership. The arms company has structured society.

Tags: receptum, nauticum foenus, Lex Rhodia jactu

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