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Erasing the black lines: An examination of a personal behavior change through the perspective of health behavior theories

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  1. Introduction
  2. Theory of perceived behavior
  3. Perceived behavior explanation to behavioral change of not using eyeliner
  4. Conclsuion

Gripping my Chanel ?Espresso,? I outlined my lower eyelid. The process took only three minutes at most and was part of my routine every morning. This behavior began when I was fourteen, just after a couple weeks in high school. I only began to reconsider using eyeliner six years later when I got comments in Japan. My uncle was the first to ask: ?Why do you have black under your eyes? You look different.? Then my friends asked, ?Do American girls put a lot of eye make-up on?? On both of these occasions, my responses were ambiguous.

[...] However, I planned to change my behavior at the beginning of the following semester, since I was going abroad for a year. If I did not wear eyeliner from the beginning of my trip, the new people abroad would not associate me with it; for the people back home, by the time I got back, people would already expect to see changes in me since I was gone for a long time and overseas. In fact, my self-efficacy rose when I left abroad, and I stopped using eyeliner. [...]

[...] My personal experience suggests that not one, but a few health behavior models may be able to accurately predict a behavioral change. References Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes 179-211. Charng H.W., Piliavin, J.A., & Callero, P.L. (1988). Role Identity and Reasoned Action in the Prediction of Repeated Behavior. Social Psychology Quarterly 303- 317. Cialdini, R.C. (2009). Influence: Science and practice (5th ed.). Boston, MA: Allyn & Bacon. DeBono, K.G. (1987). Investigating the social-adjustive and value- expressive functions of attitudes: implications for persuasion processes. [...]

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