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Door-to-door dry cleaning

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  1. Overview
  2. Need/importance of the innovation
  3. Personal and business impacts
  4. Marketing strategy
  5. Competition strategy
  6. Reflection on learning
  7. Conclusion

Nowadays, people are full of activities that time for laundry is limited to some hours. Most people find time during the weekends while others do not get time at all. The business provides door-to-door dry cleaning and laundry. Clothes are picked from the client's door, laundry done at a central area within the estate and returned back to the client. People are busy with their day to day activities. Getting time to visit the laundry is limited to the weekends or holidays. The business provides them with the opportunity to get the services at their door step. Clothing has become expensive so does fashion. People are spending more and more on clothing every day. Clothing tastes keep changing from time to time and people are keen enough to keep up with the changing tastes. People buy very expensive clothes that need to be taken care of regularly. As a result, the demand for laundry services is increasing every day.

[...] It provides an avenue to exercise practically what successful ventures go through before achieving the success that they ride on today. Educational business plan can be developed further to a full operating business DOOR-TO-DOOR DRY CLEANING Bibliography Bersin, J. (2008). The training measurement book: Best practices, proven methodologies, and practical approaches. San Francisco: Pfeiffer Erickson, M., & Entrepreneur Press. (2006). Start your own coin-operated laundry: Your stepby-step guide to success. Irvine, Calif.: Entrepreneur Press V.T. (2014). Start your Laundromat Business. Site: Secrets of buying and owning Laundromats Luther, W. [...]

[...] There is no time to do traditional chores like laundry. Laundry business, therefore, provides services for this group of professionals who have no time for laundry DOOR-TO-DOOR DRY CLEANING Clothing is an everyday wear that needs regular cleaning. Unlike other industries that provide a one-time service, laundry is repetitive. The business runs year round with no peak and low business seasons. Economy is improving and people are moving away from some chores like laundry. Moreover, people spend most of their time on leisure activities than doing household chores like laundry. [...]

[...] It is boring to repeat the process by coming back for the garments after they are cleaned. The firms have limited opening hours, mostly from 9am-5pm. It is unlikely to get these services during the weekends because most of them remain closed. The business provides these services on a full 5 DOOR-TO-DOOR DRY CLEANING time basis, every day of the week for eleven hours a day. It is, therefore, easy for people who work for long hours to get the services when they are free from work. [...]

[...] It sets the base for future improvements in the business and also for other trades that may come up in the future. To customers The venture provides a new service to customers that are not in existence. Door-to-door laundry is a new service that provides a choice of laundry service needs to the customer. Customers are able to save time and delegate this service to the business. It provides time for them to do other activities that are income generating. [...]

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