Persuasion is one of the strongest weapons in the history of English language. The persuasive powers of the English language are unlimited. Writers have long used English as a creative tool to convey messages to their readers, express certain feelings, reflect specific images, share emotions, and implement ideas in an attempt to influence the reader's opinions. This creative weapon can thus have the power to affect the way we think and act. Whether it is used in a direct and honest way or in a stealth mode depends on the writer's tactics and intentions. That is why it is sometimes challenging and interesting that readers read between the lines revealing the true intentions of the writer, extracting hidden meanings, and identifying the writer's persuasive messages. In her article entitled Sexy Architecture Alive and Well in Middle East, Daniela Deane presents the future of amazing architecture and iconic buildings in the Middle East which is manifested through the use of rhetoric elements; thus, the appropriate title should be "The Future of Architecture Lies in the Middle East".
[...] Since Deane seeks to gain the reader's trust, she makes a huge effort to introduce the reader to both the positive and negative sides of various aspects discussed in her article. For example, Deane reinforces her argument about money when she refers to Frank Gehry who believes that money, in the Middle East, will always flow in the field of architecture; however, the writer states that everyone believes the cash will flow endlessly”. By doing so, Deane demonstrates that she is both frank and honest, thus making the reader trust and believe in what she is saying. [...]
[...] For example, she starts her article with the idea of a new and innovative Middle East, by stating that the Middle East has improved and that it includes "very significant world class projects" one of which is "the new Yas Marina Circuit"; it will be the next hit in both architecture and hotel facilities history. Moreover, Deane uses the phrase "sprawling new entertainment complex", which gives the reader a sense of enthusiasm and growth that catches the reader's attention. The writer also uses the word "incredible" to promote a sense of owe and wonder while encouraging the reader to visualize the amazing design and beautiful architecture of the project, thus creating an emotional appeal towards the place. [...]
[...] We can easily determine direct persuasion, such as in advertisement, but can we find out the persuasive message in a text? The answer is yes, because authors tend to persuade their audience while they do not have the intention to do so; thus persuasion is included in every kind of writing. As a result of Deane's interesting article, some people can identify the hidden message in the article that the future of architecture is going to be in the Middle East and that these new and innovative ideas in the [...]
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