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24 Oct 2020

Example of a financial analysis - Air Liquide

Financial analysis - 7 pages - Finance

Our analysis focuses on the French International company Air Liquide a world leader in the production and distribution of gas and services for industry and health. We will analyse Air Liquide, focusing on its business model, its market and its financial performance. Our analysis focuses on the...

21 Oct 2020

The post-COVID-19 Automotive Industry - Challenges and Solutions

Sectorial analysis - 5 pages - Purchasing & supply chain

The Covid-19 pandemic has had a significant impact on all industries. While the tourism sector, as well as the aeronautics sector, has been particularly affected by the pandemic, several other sectors are also facing a similar crisis. This is particularly the case with the automotive industry....

21 Oct 2020

Logistics Optimisation: The Case of Storage

Case study - 11 pages - Logistics

The logistical organisation, as part of the routing of products, from manufacturing to the points of consumption, is a succession of transport and warehousing phases. Within the framework of the logistical platform, storage is the upstream part of the process, handled by the reception and stock...

17 Oct 2020

PESTEL Analysis - Fitbit

Case study - 5 pages - Sport marketing

“Innovation meets motivation”, this is the main slogan for this very popular brand of fitness wearable gear and it very aptly describes what the company has tried to achieve since it was founded in 2007 by James Park, CEO and president and Eric Friedman who is the chief technology...

13 Oct 2020

Unmixed areas

Essay - 2 pages - Sociology

Today I would like to talk about unmixed areas. These are places, events, meetings or such that are only available to a specific gender. In general, this is about women. Which brings us to feminism. We've all heard about that growing movement across the world, mobilising people and governments...

09 Oct 2020

PESTEL Analysis - McDonald's

Case study - 5 pages - Services marketing

In 1940 brothers Dick and Mac McDonald opened their first McDonald's Bar-B-Q restaurant in California. Featuring a typical drive-in-style menu and offering a carhop service. In 1948 the brothers closed briefly to make some alterations when they opened in December of that same year, they...

07 Oct 2020

The Dayton Peace agreement

Essay - 9 pages - International relations

The Dayton Peace agreement, initiated in Dayton, Ohio in November 1995 and signed in Paris a month later, put an end to the worst conflict Europe had known since the Second World War. After three years of diplomatic shortcomings and blocked negotiations, US envoy Richard Hoolbrooke - the...

07 Oct 2020

Operation Serval's strategic considerations and Clausewitz

Essay - 10 pages - International relations

In February 2011, Geoff D. Porter commented on the increased activity of al-Qa'ida in the Islamic Maghreb (AQIM), whose 'kidnap and ransom threat' made a growing instability factor in the Saharan region. Establishing multiple groups on the cross-border zone of northern Mali, northern...

06 Oct 2020

How to Write a Successful Business Plan?

Practical guide - 9 pages - Startup, entrepreneurship

In order to achieve any goal or project, all companies face a common problem: "planning for the future". Indeed, the reality is that we cannot predict precisely what will happen in the future or the consequences our present decisions will have on that future. However, entrepreneurs have a tool...

05 Oct 2020

Recruitment: methods, trends...

Dissertation - 10 pages - Human resources

Recruitment is one of the most essential components of human resource management in any company today. In France where the unemployment rate remains high, and with candidates who are being forced to combine several skills and sometimes even several jobs, it is interesting to explore the subject...

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