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02 Mar 2023

Strategic Human Resource Management - Southwest Airlines

Case study - 4 pages - Human resources

"Human Resource Management (HRM) is a strategic approach to managing employment relations which emphasize that leveraging people's capabilities is critical to achieving competitive advantage, this being achieved through a distinctive set of integrated employment policies, programs and...

14 Oct 2020

Porter's Five forces - The Airlines industry

Essay - 6 pages - Services marketing

Airlines are companies and their aim is to operate routes and carry passengers. We will not analyse the cargo part of the airlines here but only the passenger carrying. An Airline can be: • A national company (airline owned by the government of a country). It...

18 Nov 2020

Traditional and low cost airlines - marketing strategies

Case study - 11 pages - Tourism marketing

The airline industry has undergone profound changes in the space of a few years. First of all, because of increased digitisation, but also because of other so-called low-cost companies which have emerged and which have disrupted the traditional aviation pattern. This has been a great thing...

13 Jan 2015

Delta Airlines

Case study - 3 pages - Business strategy

Delta airlines started as a crop dusting outfit in 1928 in Monroe Louisiana. It was the first professional crop duster in the whole country. It was founded by a man by the name Woolman who became the chief executive officer for more than thirty years till his death in 1966. Woolman moved...

31 Jan 2014

Overbooking at Global Airlines

Case study - 5 pages - Business strategy

Any business organization has various challenges in its operation, therefore, the organization, through the management should make sure that the organization operates towards the objectives of the organization. One of the organizations that face such challenges is the Global Airline...

02 Aug 2013

Lance Airlines

Case study - 4 pages - Business strategy

In order to achieve success, Lance Airways is proud to provide a two part mission statement, one to our guests and another to our colleagues; both are available to view by all. To our guests: Lance Airways is in the business to provide safe, dependable and friendly air transportation to our...

29 Sep 2010

Luxury class in Singapore Airlines

Case study - 2 pages - Services marketing

Singapore Airlines is a respected travel brand around the world. The company is known for providing quality customer care and service. It spans all the five continents. Recently, Singapore Airlines decided to buy 19 new A380s, the biggest plane flying so far. These planes can carry...

29 Sep 2010

Financial Analysis of Southwest Airlines and United Airlines

Case study - 14 pages - Finance

The airline industry has significantly changed over the last few years of this century. The terrorist attacks of September 11, 2001, the attacks on Madrid and London, the Iraq conflict and the increase in fuel prices have resulted in losses for airline companies since 2001. Some of...

11 Aug 2010

Singapore Airlines: Case analysis

Thesis - 2 pages - Business strategy

In the case of Singapore Airlines (SIA), the top management was confronted with the dilemma of whether investing in customers service innovation or trimming costs in an all-round way when the entire airline industry was compromised by 9/11 attacks. Among a host of service...

31 Dec 2010

Marketing strategies of the traditional low cost airlines

Thesis - 30 pages - Services marketing

The airline sector has evolved in recent years, with low-cost airline companies offering tickets at unbeatable prices. Many traditional companies are thus forced to compete with these prices in order to remain competitive in the market. These low cost tariffs are offered by the low...

29 Sep 2010

The US airlines industry in 2002

Case study - 7 pages - Services marketing

Michael Porter's famous five forces of competitive position model provide a simple perspective for assessing and analyzing the competitive strength and position of a corporation or industrial organization. Let us consider these concepts of industry analysis in the context of the US...

29 Sep 2010

The strategy of the 'Ryanair', the pioneer of low cost airlines (2007)

Case study - 15 pages - Business strategy

In 2006-2007, Ryanair has become the world's most profitable airline on the basis of its operating and net profit margins and on a per-airplane and per-passenger basis. Indeed, the profits expected for the first half of fiscal 2007 were 329 million euros, which is a record for the...

29 Sep 2010

American Airlines vs. Southwest Airlines

Case study - 10 pages - Finance

The Airline market is facing problems across the years. Before, national companies were leader in their countries, but with the opening of the airline market, the deregulation of the industry and the globalization phenomenon thousand of new airlines have borne. What does it...

29 Sep 2010

The Southwest Airlines

Case study - 3 pages - Services marketing

The US airline industry, a mobility services market, has known on average a significant growth in the last three decades. The yield management, the increase of the customer purchasing power, deregulation of the airlines industry are some of the major facts that changed the sectors...

29 Sep 2010

The Strategy Analysis of Southwest Airlines Company

Case study - 10 pages - Business strategy

In 1996, Southwest Airlines was a successful and profitable low-cost airline company, operating in south-eastern US markets. After entering the Florida market, the company had to face certain strategic challenges. It was a big challenge to maintain the profitability while competing...

29 Sep 2010

Case study: Southwest Airlines and United Airlines

Case study - 13 pages - Finance

In 1998, the US airlines carried a record 551 million passengers . At that time, the whole industry was in pretty good shape. Unfortunately, many things have changed since then. The 2001 terrorist attack on the twin towers has marked a turnaround in the industry and especially in the...

29 Sep 2010

Southwest Airlines case study

Case study - 8 pages - Management

Southwest Airlines is in the top ranking US Corporation in terms of profits and reputation. This airline has always applied strong strategies in order to be on the top in terms of profits, innovation, and image. This constitutes the culture of this company, which matured over the...

29 Sep 2010

The Importance of business travellers for Airlines

Essay - 11 pages - Services marketing

We can say that business travellers are people who need to travel as a part of their job to increase their company's revenue or to represent their company in another place. As they travel many times in a year (ten times the leisure traveller in average), they have a high expectancy of the...

29 Sep 2010

United Airlines and Southwest Airlines (2008)

Case study - 12 pages - Finance

Nowadays flying has become a must do in our lives. Some of us use it everyday as a business way of travelling, and some others for vacation, or to visit friends or relatives. Whatsoever the purpose, there are no fastest ways of traveling around, but also no safest ones. But in the economic...

31 Dec 2010

Marketing study of an airline company (Southwest Airlines)

Case study - 1 pages - Business strategy

The Southwest Airlines was created on June 18, 1971 and today, has over 31,000 employees who operate 3,000 flights per day. At the end of 2003, the company recorded its 31st year of profitability. In 1989, it reached the status of a major rating company when it exceeded the billion...

29 Sep 2010

Organizational Behavior, Delta Airlines

Case study - 3 pages - Management

Organizational structure is an important question that all companies have to face and find a solution to. In this paper we will get an insight into the company Delta Airlines, which decided to set up a network design system. First of all we will briefly view some facts about Delta...

29 Sep 2010

Southwest Airlines financial statements analysis

Case study - 33 pages - Finance

In 1998, US airlines carried a record of 551 million passengers1. At that time,the whole industry was in a pretty good shape2. Unfortunately, many things have changed since then. The 2001 terrorist attacks on the twin towers have marked a turnaround in the United States of America's...

21 Jan 2009

Airlines and energy prices

Essay - 11 pages - Business strategy

Business environment is fraught with risks; each company in order to succeed in this unpredictable environment must mitigate risks. Risks can arise from varied sources; the airline industry is like any other industry, also confronted by pressures from several business areas. In the late...

18 Mar 2009

The role organizational culture plays in shaping the strategy of an organization: A look at the leader South West Airlines and Hewlett Packard

Thesis - 4 pages - Management

To analyze and answer the above question, the author of the assignment has divided the assignment into different sections. The first section will deal with the important role that a culture of an organization plays during strategy planning and execution stage. The second section will talk about...

27 May 2009

A comparative study of Malaysian Airlines

Tutorials/exercises - 39 pages - Business strategy

Generally, a Market was the place where buyers and sellers gathered to exchange their goods. The concept of market is very important in the marketing. Market is an area for potential exchanges. It is the place where goods are bought and sold. It is an area where a force of supply (seller) and...

28 Oct 2009

Business strategy of Sahara Airlines in India

Thesis - 13 pages - Business strategy

Sahara has one of the largest infrastructures in the private sector in India. It has a workforce of over 6, 00,000 truly committed individuals. The company has never had any union related problems due to the fact, that there is no union in the Sahara Group. The organization has a unique concept...

10 Sep 2008

Business analysis & recommendations report:Southwest Airlines Co.

Essay - 9 pages - Business strategy

Southwest Airlines Co. was founded in 1967, but its first scheduled flight was delayed until 1971 due to lawsuits from competitors. The company began as a small, regional carrier with three routes. In its initial public offering in June of 1971, the company reported that the funds...

13 Sep 2007

Professional Profile: Travel Magazine Art Director This month's writer and designer interviews Jorge Zegarra, art director for Northwest Airlines' World Traveler magazine.

Essay - 2 pages - Literature

Jorge Zegarra has been art director for World Traveler since November of 2005. Prior to that, he worked as a graphic designer and then as art director for La Voz magazine. He also worked for two publications of American City Business Journals, giving him a combined total of over four years of...

19 Jan 2023

Implementation of a Flight Management System within an Airline

Tutorials/exercises - 13 pages - Computer science

This analysis aims to design and build a prototype of an airline-oriented web application for managing aircraft flights. At the same time, it aims to be a powerful, easy-to-use, fast and effective management tool for airline agents, on the one hand, and a simple and safe information...

08 Oct 2015

Airline and pilot safety

Essay - 25 pages - Other law subjects

Safety has consistently been one of the primary concerns in the aviation industry. The crucial nature of safety in this sector is accentuated by the fact that most airplane accidents result in catastrophic loss of life. Such accidents also lead to incurrence of significant costs in terms of...