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13 Nov 2023

Start-ups and the business of personalization of textiles and advertising objects in France

Case study - 11 pages - Business strategy

Start-ups are, unlike SMEs, based on an activity that has great growth potential. Within this very attractive sector, the world of advertising is not to be outdone. Indeed, the use of articles or advertising objects is a fast-growing market that is experiencing growing interest from start-ups....

22 Nov 2023

Cover Letter for a Business-Oriented Marketing Position

Sample letter - 1 pages - Marketing theories

This document is a cover letter to apply for a position in business-oriented marketing.

25 Sep 2023

Business strategy in hospitality and tourism - The Ritz-Carlton group

Case study - 11 pages - Business strategy

The Ritz-Carlton group is an international high standard hospitality group which benefits from a strong brand and is the symbol of lux palace. Its strategy so far consisted of a good implementation, especially in the United States, Europe and the Gulf. On a most recent period, implementation...

04 Sep 2023

Career strategy with an International Business master's degree

Business plan - 12 pages - Marketing theories

I am currently in my last year of the International master's program as a multi-skilled salesperson with the company BURDIGALA in Bordeaux. My missions in the first year were to take care of all the marketing and communication parts (creation of events, creation of flyers, communication on...

02 Mar 2023

Short Report on a student's first month in Neoma Business School

Practical guide - 2 pages - Everyday's life

This short report will be a useful tool for those who want to discover and to fathom the harsh conditions and the sticky patches endured by a foreigner student, who had been bold enough to choose to have a new cultural experience far away from his family. The aim is to find out the facts that...

20 Nov 2023

How are Perceived Foreigners in the Business in Japan? Are there Any Differences According to Their Nationality?

Case study - 1 pages - Economy general

Japan is a well of contradictions with respect to the gap between its integration with global trade and the flow of capital and services, as well as its heavy influence on many aspects of popular culture around the world. Nonetheless, the country remains insular.

11 Sep 2023

Business Law: Transnational commercial contracts

Course material - 15 pages - Business law

Parties can choose the law applicable to the contract and other should respect that choice. Recognized for the first time in France with the decision "American trading" in 1910. Today this principle is recognized by a lot of conventions and is a general principle.

20 Oct 2023

The Multiple Terms in Finance, Business, and Economy

Worksheets - 3 pages - Economy general

This document is a vocabulary worksheet on the different terms used in finance, business, and economy.

27 Oct 2023

The Maltese Business Environment - Magro Brothers Group of Companies

Case study - 10 pages - Business strategy

Magro Brothers Group of Companies was founded in 1916 by three brothers and their father. As the father already was a leading general provision merchant with experience, the company grew really fast. In 1934, the Magro family established the first tomato processing plant and launched the first...

14 Nov 2023

Conflict Over Leadership and Succession in a Successful Family Business: The Lakkard Leather Company - Richard Ivey School of Business Foundation (2011) - Case Review

Case study - 2 pages - Economy general

This document contains the review of the case study: Conflict Over Leadership and Succession in a Successful Family Business: The Lakkard Leather Company. The case study, determines: • The situation. • Background information: industry, organization, products, history,...

07 Jul 2022

Creating a business in France : laws, processes and forms

Dissertation - 3 pages - Startup, entrepreneurship

Every year, many businesses are created in France. In 2020, despite the health crisis, more than 800,000 businesses were created. That is an increase of 4% compared to 2019. However, creating a company is not as simple as that. Indeed, there are many regulations to respect. We will see in this...

13 Aug 2022

Global Business Economics and Finance - AmRest Holding SE

Case study - 13 pages - International economy

AmRest Holdings SE is a public limited company with operations in the global bar and restaurant industry. The firm's headquarters are in Madrid, Spain. AmRest enjoys market dominance in Eastern and Central Europe. It operates several subsidiary firms, including Burger King, Pizza Hut,...

23 Aug 2022

Business management project - Tax Monitor

Case study - 10 pages - Management

The purpose of this assignment was mainly to identify a business's strengths, weaknesses, opportunities and threats. The problem being investigated is whether the business is running efficiently or not and how the business performs. Tax Monitor is registered as a services...

16 Aug 2022

Strategy and Business Policy - Amazon

Case study - 3 pages - Business strategy

The chosen organization is Amazon. This is a global multinational company that has been incorporated in the United States. The company's headquarters are in Seattle, the United States. Amazon focuses on e-commerce and has also ventured in other areas of emerging technology include artificial...

04 Jul 2022

Business report: H** M** France - press agency, advertising

Internship report - 15 pages - Medias&communication marketing

The H** company in which I am doing my internship is a very complex company that deserves a lot of explanation in order to understand all the workings of the company. Indeed, the organization is international, the group is quoted on the "Stock Exchange" and has a very heavy weight in the...

25 Apr 2022

World Trade Business Game - Austria, Malaysia, Bolivia - Gas, Timber

Tutorials/exercises - 16 pages - Business strategy

This document is a comprehensive analysis of 3 country potentials in terms of international trade globally, and specifically in the timber and gas markets.

13 Aug 2022

Business Plan - Sparkle Bar and Restaurant

Business plan - 7 pages - Catering marketing

Sparkle is a medium-sized enterprise that intends to operate in the UK restaurant and bar industry. The restaurant will be located in Clapham, South-West London and will have a seating capacity of 84 patrons. The firm intends to gain a sustainable competitive advantage in the UK restaurant and...

13 Jan 2022

The different types of business strategies

Course material - 7 pages - Business strategy

Business strategy is to set long-term objectives and a direction to follow. It is aimed at creating value, sustainability and profitability. Business strategy results in inspiring actions to all departments, allocating resources to reach them and impacting the organization of the...

06 Sep 2022

Counterfeiting - Business process and government response

Tutorials/exercises - 3 pages - Economic politics

The creation of a fake replica to replace an original form of an object is illegal and referred to as counterfeiting. This action is often perpetrated to take advantage of the monetary gain by exchanging an object of greater quality with something of inferior quality. Counterfeiting has been...

18 Apr 2022

The business model of an exchange - How does a cryptocurrency exchange generate money?

Case study - 11 pages - Bank marketing

Today there are more than 600 cryptocurrency exchanges in the world. Some cryptocurrency exchange platforms are no longer start-ups. A hundred of them are engaged in a fierce war of prices in order to capture customers. The Binance platform, for example, which is the world leader with 70% market...

04 Oct 2022

American Cultural Aspects for Business

Course material - 11 pages - Modern history

America has been created from the East to the West. The West is a concept in history, for an American it is often associated with the idea of frontier. In the 19th century St-Louis (Missouri) was considered as the gate way to the West, when people went to the West they went directly to Oregon or...

15 Sep 2022

Samsung Business Report in UK Market

Case study - 7 pages - ICT marketing

This report, written in the framework of a Marketing module at the University of Warwick, is a market analysis of the famous worldwide company Samsung in the United Kingdom. It is a review of the UK mobile phone industry, a growing industry that is taking more and more space every year. In 2017,...

12 Mar 2022

International business - Two examples of business letters

Sample letter - 4 pages - Marketing theories

This document contains two sample business letters

20 Sep 2022

Business Plan: how to improve life in Indian slums?

Business plan - 6 pages - Sociology & social sciences

Ninety years ago, there were only 251 million people in India. Today, there are 1.2 billion. Overpopulation threatens the environment of the country. Overpopulation and rural exodus have led to informal urban development, leading to the development of slums in and next to the cities. Therefore,...

27 Jul 2022

Promotion and career management - A Harvard Business Case

Case study - 3 pages - Business strategy

First and foremost, Boulos is an elitist: he is a self-made man by starting from the bottom to reach high-ranked social hierarchy. He does his best to improve everything he is undertaking and mainly overtaking his counterparts. This ambitious mind-spirit dates to his childhood. By regarding...

21 Jan 2021

Business Plan Sales Pitch - The Away Hair, Hair Brush cleaner

Business plan - 6 pages - Luxury marketing

The Away brush has been designed for people who refuse to waste their time. It is a new type of brush in the market place because of its innovative uses. It was developed especially to brush your brush, in fact, there is hair on your scalp but we forgot too often that hair spends a lot of time...

18 Feb 2021

Business model - Netflix

Case study - 6 pages - Digital & e-marketing

The story goes that after having to pay late penalties at a Blockbuster video store, Reed Hastings (CEO of Netflix) had the idea to launch a similar service, but rather to offer it as a subscription package. Netflix was launched in 1997 by Reed Hastings and Marc Randolph. At the time, it was an...

17 Jun 2021

How and why do effectual entrepreneurs use business plans?

Essay - 2 pages - Startup, entrepreneurship

The field of entrepreneurship has experienced remarkable progress over the past fifteen years. To begin with, there is a great amount of work that highlighted how the creation of new ventures opportunities can be discovered and exploited. The Theory of Effectuation, developed by Sara Sarasvathy...

08 Sep 2021

Business model - Global leader in packaging and paper

Internship report - 14 pages - Management

- 1967 - Establishment of Mondi in South Africa by Anglo American company - 1990 - Mondi expansion in Europe thanks to acquisition - 2007 - Mondi group demerger from Anglo American company - 2012 - Acquisition of Nordenia International company The Name Mondi comes from a unique South African...

28 Oct 2021

How is a lack of a communication strategy detrimental to business development?

Dissertation - 9 pages - Communication

Communication occupies an increasingly important place in the business world, and for good reason, it has evolved a lot in the space of a few years. Whether internal or external, it is necessary for the development of groups, regardless of their sector of activity. The society in which...