Marketing in Japan - Create a buzz and retain Japanese customers for 7-ELEVEN by using Social Networks Site
Case study - 6 pages - International marketing
Japanese convenience stores offer drinks, food and daily products every day 24 hours a day. The 3 major convenience stores in Japan, also called Konbini, are 7-ELEVEN, Lawson and Family Mart... The mission statement of the company is to provide a complete range of products to the conscious...
Franchising, a 7-Eleven case study
Case study - 8 pages - Distribution marketing
Franchising is a way of licensing, between two firms in which the parent company (the franchisor) grants (the franchisee) which is a separate and independent entity the permission to do business by selling goods, or services that are provided by, or authorised by the (franchisor). What is a...
NAFTA's Chapter Eleven and Non-Discriminatory Treatment
Essay - 2 pages - Business law
One of the first and foremost agreements which has been driven by policy considerations is the NAFTA agreement. This agreement was especially created so that three important countries in the world (US, Mexico and Canada) would benefit economically. On clearly assessing this agreement, a layman...
NAFTA's Chapter Eleven and Fair and Equitable Treatment
Essay - 2 pages - Business law
The interpretation of Article 1105 of the North American Free Trade Agreement or the NAFTA has generated and will generate many controversies regarding the meaning of its first paragraph. Given this provision's open language, the controversies and doubts are understandable. According to Meg...
Eleven years after the Asian crisis, what are the policy lessons?
Essay - 4 pages - Economy general
Year 2008 is remembered, in History books, as the year of a major economic crisis throughout the world. As most papers put it mentioning as, “The worst since the great depression”. But as the world suddenly pays attention to its economic system and its (present) prominent imperfections,...
The best restaurants in New York City
Practical guide - 2 pages - Everyday's life
This document offers a list of the most appreciated restaurants in New York City, ranging from restaurant chains to more luxurious places.
Technology, a Benefit to Superheroes - Introduction
Essay - 1 pages - Sociology & social sciences
During the digital revolution, technology scares. It is thought to be harmful and will destroy our way of life and our humanity. This fear is reflected in the feature films of these years: "Terminator" (James Cameron, 1984), "Matrix" (The Wachowskis, 1999), "War Games" (John Badham, 1983) to name...
Effect of color on mood
Case study - 3 pages - Educational studies
Color is an aspect of life that has been present with humanity since its inception. As such, the two aspects are often so delicately intertwined to the extent that the mere presence of color can have significant effects on a human being. Researchers and psychologists have over time studied the...
Life Event
Case study - 2 pages - Educational studies
My significant event in life that I will not forget happened when I was eleven years old. My father kicked me out of our house. The main thing that triggered all this according to me was the fact that my father moved in with my step-mother, and since she was pregnant, there was a need for...
Empire of the Sun by James Graham Ballard
Book review - 20 pages - Literature
Jim, an eleven year old boy, and his parents are living in a wealthy European area in Shanghai during World War II. The novel begins the evening before the Japanese attack Pearl Harbor. Most of the European families had already been evacuated from China, and there were many scrambling to...
The perception of the United States for Canadian people
Essay - 4 pages - Sociology & social sciences
Geographically neighbours, Canada and the United Sates share a lot of different things like language, history or an important part of their culture. They are also linked together in a political way, for instance by being two of the three participant countries of the NAFTA. All that elements can...
A study on comparative analysis of customer satisfaction
Case study - 48 pages - Services marketing
Marketing is the business function that identifies customer needs and wants, determine which target market the organization can best serve, designs appropriate products, services and programs to serve these markets, and calls upon every one in the organization to “think and save...
Marketing - Diesel
Case study - 48 pages - Services marketing
In 1978 Renzo Rosso founded the Diesel clothing company. The brand's growth story was a phenomenal success in a short span of time. Indeed, its first market is the United States where the company carries out 15% of its sales turnover. In France, the sales have tripled in three years, to reach...
The effects of disturbing distractions on short-term human memory
Tutorials/exercises - 4 pages - Psychology
The present study examines the effects of short-term memory forgetting under the delay of a distracting task. Eleven subjects were asked to remember three consonants while counting backwards by 3's for varying amounts of time (3-, 9-, 18-sec). An Analysis of Variance (ANOVA) was used to...
The Fog of War: Lessons One and Two
Essay - 7 pages - International relations
Through the process of critical oral history, Robert McNamara has re-evaluated his experience as the Secretary of Defense under the Kennedy and Johnson presidencies. Filmmaker Errol Morris shaped his documentary The Fog of War around eleven lessons from the life of McNamara. The first two...
Anne Frank's "The Diary of a Young Girl" and Elie Wiesel's "Night": A literary analysis and comparison of Holocaust literature
Essay - 6 pages - Literature
The Holocaust of the 1940s is one of the most abominable periods in world history. Approximately eleven million Jews lost their lives during World War II due to Nazi genocidal policy enforced by Adolf Hitler. Jews were beaten to death, starved, burned in human crematoriums, enslaved, and...
Dark comedy in the films of Joel and Ethan Coen
Essay - 6 pages - Film studies
Joel and Ethan Coen have made eleven very different films since 1984. From a film noir set in rural Texas to a Homer's “Odyssey”-inspired convict film, their films jump from genre to genre. Each one, however, is imbued with the Coens' authorial signature. Their heroes are flawed,...
When "just say no" does not work
Thesis - 5 pages - Social, moral & civic education
Growing up in a small suburb of Tulsa was an experience one might want to soon forget. I grew up in Glenpool, Oklahoma for the first eighteen years of my life. It was a small, poor suburb with only one school. Despite all the churches in Glenpool, which numbered eleven at my last count...
The happiest place on earth
Case study - 5 pages - Educational studies
Disney World was never an illusion to me as a child; I could see right through it. “It's a theme park,” my mom would explain to me. What an interesting idea. It was tangibility's final step in the evolution of imagination. First there were the playgrounds I knew as a child, consisting...
Where would you place New Labour on the ideological spectrum?
Essay - 4 pages - Political science
Since its foundation in 1900, the British Labour Party has been in power eleven times, and has had five Prime Ministers. It was founded as a social-democratic party, close to the unions and advocating the rights of the working class. On June 2001, led by Tony Blair, it won its second...
Saqiyuk - Stories from the lives of three Inuit Women by Nancy Wachowich
Essay - 5 pages - Literature
Saqiyuq is a collection of stories from the lives of three Inuit women: Apphia, Rhoda and Sandra. It consists of biographies and accounts from these three generations. This book enables the reader to see the great evolution of the Inuit lifestyle during the twentieth century. The author, Nancy...
Consumer behavior : Dove vs Palmolive
Market study - 9 pages - Services marketing
The advertisement shows eleven women just with their underwear. The colors of the picture permit to remind the flask of the shower gel (S.G) which is white and blue. The white color is reminded with the background of the picture and the underwear. The blue color is reminded with the...
Why did the British leave India in 1947?
Thesis - 4 pages - Modern history
The independence of India in August 1947 was the result of a long process which started after the First World War. Indeed in 1919 Parliament had passed the Government of India Act which was designed to organize provincial governments in India. Then, before 1939 and the outbreak of the Second...
The Chinese banking system
Thesis - 5 pages - Finance
The Central Bank is the only monetary policy-making and policy-executing entity in the Republic of China. Its organization structure is split into two independent entities: The decision-making body and the decision-executing body. The decision-making body, which is more important, is composed of...
The female portrait mask
Thesis - 4 pages - Arts and art history
Completed in the second century Common Era, The Female Portrait Mask was constructed under the longstanding tradition of funerary wax portrait masks used to commemorate the upper classes and their distinguished ancestry. The seventeen inch tall and eleven inch wide mask presents the...
Lupus erythematosus and respiratory
Thesis - 5 pages - Medical studies
Most patients with systemic lupus erythematosus (SLE) have, during their illness, respiratory reached the most frequent is the pleurisy (one of the eleven diagnostic criteria recognized by the American Rheumatism Association). The respiratory events that found in the LED cover both the...
The failure of the introduction of Wal-Mart in Germany: Analysis and reasons
Thesis - 5 pages - Business strategy
In 1962, Sam Walton opened the first Wal-Mart Store in Rogers, Arkansas, in a rural area. After one year of operation, the store had sales exceeding one million U.S. dollars. With this success, the supermarket chain grew at an increasing pace. In 1967, there were 24 stores in eleven U.S....
Experiment: Magnetic susceptibility measurements of solids lab
Thesis - 4 pages - Physics
Nine of a possible eleven solid complexes were tested for magnetic properties using a magnetic susceptibility balance. From this data, the number of unpaired electrons were calculated using an estimate value of ?(1+ ?eff2)-1. These experimental numbers were compared to the calculated...
NAFTA Dispute Settlement
Essay - 2 pages - Business law
This paper illustrates the tensions inherent to the North American Free Trade Agreement or NAFTA dispute settlement mechanism. They also underline the difficulties encountered to establish a proper balance between two legitimate and contradictory interests, namely the protection of investors'...
British Petroleum and the BTC pipeline
Case study - 7 pages - Management
The BTC (Baku-Tblisi-Ceyhan) project is a 1,770 km long pipeline which will transport up to one million barrels of oil per day from the Sangachal terminal next to Baku in Azerbaijan, then through Tblisi in Georgia, and finally to a new marine terminal at Ceyhan in Turkey. Eleven large oil...
