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12 Oct 2021

Digital Strategy: Feedbacks, Performance and Image

Practical guide - 3 pages - Digital & e-marketing

The arrival of e-commerce and new technologies has changed the rules of the game. Traditional merchants have had to focus on improving customer relationships. Collecting feedback has become essential for any actor. Whether online or physical, brands are all going digital in order to...

27 May 2009

Comparative analysis of investment patterns, market segmentation, market feedback and the formulation of new strategies

Case study - 49 pages - Finance

HDFC commenced operations as a mortgage bank; it raised large wholesale resources (domestic and international) and lent primarily to individual households. In mid 1991, HDFC entered the retail deposit market by offering savings and investment opportunities to households. Incorporated in 1977 with...

30 Sep 2021

SWOT Analysis - The Sport Watches Market

Case study - 5 pages - Sport marketing

A sports watch is a robust analog or digital device designed to be worn by users offering features such as alarm, stopwatch, heart rate monitor, compass, tachymeter, tide indicators, etc., chosen according to the specific activity and personal preference. Sports watches were originally aimed at...

06 Apr 2022

Building Effective Workplace Relationships for Career Growth

Practical guide - 3 pages - Human resources

Relating with your colleagues at work may prove stifling. In a formal setting, where everybody tries to maintain professionalism and respect boundaries, communication may become mechanical and uninteresting. Without time to banter each other, ask thoughtful questions that may or may not be...

06 Apr 2022

How to Create a HR Function that Empowers Employees?

Practical guide - 3 pages - Human resources

Employee empowerment is the key to any successful business as it comes with a huge range of benefits for both employees and the organisation as a whole. An empowered workforce is likely to be more productive, more satisfied within their roles, and they are more likely to be loyal to the...

25 Jul 2022

Customer Orientation

Course material - 3 pages - Marketing theories

The approach of customer orientation can be explained in companies that highly value and give their customers a lot of importance. Such companies are said to be customer oriented. According to Bhasin (2018), their marketing strategies get designed with their customers at the peak of their...

21 Nov 2014

Critical Examination of the Role of the Mentor

Case study - 12 pages - Educational studies

Over the years, the global advancements spreading in the field of medicine have gradually revolutionized the health care delivery spilling a new wave of nursing requirements in the patient units. For that reason, professional progressions for entrants in the nursing field require a program...

27 Apr 2009

360-Degree performance appraisals: An overview

Thesis - 8 pages - Management

Performance Appraisals is “the systematic, periodic and an impartial rating of an employee's excellence in the matters pertaining to his present job and his potential for a better job ." Performance appraisal is therefore the process of obtaining, analyzing, and recording information about...

23 Jan 2015

A vision of great teaching and learning in the communal studies

Case study - 3 pages - Educational studies

The learners should be given guidelines of how and what they should do during the assessment. They should be aware in the event that there are any penalties given in case of fraud work done. These guidelines should make them know what is expected of them during the assessment process as well as...

22 Jun 2009

Performance appraisal in Dr Reddy Laboratories Ltd

Dissertation - 48 pages - Human resources

Every year employees experience an evolution in their past performance. Employees generally see these evaluations as having some direct effect on their work lives. They may result in increased pay, a promotion, or assistance in personal development areas for which the employees needs some...

28 Aug 2009

Service marketing in multiplex

Case study - 110 pages - Services marketing

The magical word in cinemas today is - multiplex. It caters to the busy, fast moving and variety-loving consumer who wants more than just one film under a single roof. Multiplexes have become just a rage that most of the old cine complexes are converting to multiplexes. Cinema cannot be an...

01 Jun 2009

The system in information systems

Presentation - 37 pages - Computer science

The presentation begins with an explanation of what an information system is. From there it will go onto give a general overview of the layout of a system followed by the basic functions of a system. The next topic covered will be the elements of an example system which will be followed by...

13 Aug 2009

Ascertaining the use of agile methodology in Extreme Programming (XP) in the software development industry

Dissertation - 28 pages - Computer science

Software has been division of modern society since previous 50 years. There are many software development methodologies in use. Some companies have their own customized methodology for developing the software but majority of them speak about two kinds of methodologies: heavyweight and...

28 Aug 2013


Case study - 3 pages - Psychology

Five theories of emotion try to give explanation to the interpretation for this occurrence; however this article will envelop the James-Lange, Lazarus, and Facial Feedback Hypothesis theories with a justification of the experimental and correlation research methods. Within a human beings...

05 Oct 2009

Problem solution: Global communications

Thesis - 10 pages - Business strategy

The ability of the people to coordinate their individual work effort toward a common goal is paramount for Global Communications. To settle issues in order to make the right decision all possible motives must be considered. The COMPANY must involve critical stakeholders in a strategy for...

28 Apr 2010

Adopting dynamic self tuning fuzzy worked on output voltage regulation of DC-DC buck converters

Thesis - 4 pages - Physics

In this paper a dynamic self tuning fuzzy controller scheme is proposed for output voltage regulation of DC-DC Buck Converters and is verified by means of simulation. The proposed fuzzy controller scheme adapts the scale factor of its output variable depending on the continuous measurement of...

06 Sep 2013

Communication Process - published: 05/09/2013

Case study - 3 pages - Educational studies

Communication is the transference or exchange of thoughts or information. “Although this is a simple definition, when we think about how we may communicate the subject becomes a lot more complex” (N.A., 2012, pg. 1, para. I). The communication process has eight key factors: “the...

24 Sep 2009

The four drivers of global warming

Thesis - 3 pages - Social sciences

Global warming is recognized by scientists and most world governments as a major climate event that is currently happening. There has been much debate about its causes, which come from many factors and not all of which are known. Several major contributing factors have been identified, however....

29 Sep 2010

Marketing plan for Caudalie products in Saudi Arabia

Case study - 55 pages - Services marketing

Caudalie, founded in 1993 by two people: Mathilde Bernard Thomas and Professor Vercauteren, features products made from grape pips (from wine producer: Laffite), which are considered to be highly beneficial for the skin. Two years later, the duo launched their first range of products. Keeping in...

29 Oct 2013

Clipperful Plastics

Case study - 9 pages - Management

The strategic managing of Human Resources has an enormous impact on today's organizations' performance. There is a relationship between the business strategy and HR strategy and the company's success depends on how well they fit to each other. This assignment focuses on the influence...

29 Jul 2009

Organizational behavior: Communication in the workplace

Thesis - 5 pages - Management

Communication theory presupposes the ability of different members in a conversation, the interlocutors, to be able to exchange language with each other which leads toward a comprehendible meaning. Unfortunately, if neither of these individuals speak the same language, or are not suitably...

27 Jan 2009

Generation gaps in work teams

Essay - 5 pages - Human resources

As workers begin to stay in positions longer, businesses are experiencing more generation gaps among their employees. Most of the “Matures” born in 1945 or earlier have retired, but the “Boomers” born from 1946 to 1964 are working alongside “Generation X” born from...

17 Mar 2009

Recruitment and selection process in an IT services organization

Thesis - 31 pages - Human resources

The software industry is in the midst of a quiet but dramatic revolution. The implication of this revolution increased innovation, new business models, technological discontinuities, and global capability shifts could be even more profound then the previous industry transaction. The software...

25 Feb 2011

Integrated marketing communication strategy for Kellogg's Special K

Thesis - 11 pages - Services marketing

This report aims to outline an integrated marketing communication strategy for Kellogg's Special K. We found that there is a gap in the market that we feel Special K should be taking advantage of, in order to secure its leading position in the market. Our identified opportunity is to access the...

09 May 2009

How viral marketing enhances the ingredients of a promotional mix

Tutorials/exercises - 61 pages - Services marketing

Word-of-mouth publicity is a centuries-old marketing technique. Once customers had a good experience with a product, they would tell their friends, who would often buy and use that product and then tell other friends - dispersing information and recommendations about the product via a social...

23 Mar 2011

Post-launch study: Caribbean Axe

Case study - 6 pages - Services marketing

Introduction Axe Caribbean has been available on the market for the last three months. The first elements from a secondary data that was referenced by our marketing department via our MIS (Marketing Information System), intranet, accounting and financial information and various reports indicate...

22 Feb 2013

A report on human resource management

Case study - 4 pages - Human resources

This report draws on an investigative and deductive analysis research paradigm, which seeks to define the various concept dealt in human resource management. In this concept, a brief definition of what connotes a contract of employment will be outlined. The discussion then emphasizes on the...

15 Mar 2010

An essay on communication

Thesis - 2 pages - Social sciences

This 2004 conversation between American humorist P.J. O'Rourke and former Secretary of State Colin Powell (when he was still in the office), reveals how conversation is, as the book Bridges Not Walls puts it, “a process.” O'Rourke begins the conversation with the expectation that it is...

29 Sep 2010

Comparison of customers'satisfaction and delivered quality in case of McDonald's and Burger King

Essay - 33 pages - Services marketing

McDonald's is the leading foodservice retailer globally with over30,000 local restaurants serving 52 million people in more than 100 countries daily. More than 70% of McDonald's restaurants worldwide are owned and operated by independent local men and women. The Burger King operates over...

24 Aug 2022

Improving the Company's Production and Retail - Purdy's Chocolates Undercover Mission

Case study - 3 pages - Catering marketing

The Chief Executive Officer of Purdy's Chocolates noted that, for a company to keep growing and expanding, there was need for the top management to become aware and alive to the employees' and customer's opinion and view (Reality, 2014, p. 1). It was for this very purpose that she asked one of...