Entry mode strategies of wall-mart in MEXICO

Contents

1. Entry mode in the international business
   1. Transfer related entry-mode
   2. FDI-related entry modes (in emerging market)
2. The joint venture of Wal-Mart and Cifra, why it is a wealthy marriage?
   1. Equity joint venture (the best partnership)
3. Comparaison of Wal-Mart's entry mode in Mexico and China
   1. Why Mexico? Two main reasons
   2. The challenge under the Joint-venture in Mexico
   3. Entry mode in Mexico
   4. Entry mode in China
4. Recommandation for foreign investment