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13 Oct 2020
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PESTEL Analysis - Starbucks

Case study - 5 pages - Distribution marketing

The United States-based Starbucks Coffee Company was founded by three friends who met at The University of San Francisco in 1971. They opened their first coffee bean store in Seattle, Washington, in March of that year, near the historic Pike Place Market which bore its now historic brown mermaid...

09 Sep 2021

Estonia's Banking System Overview

Case study - 14 pages - Finance

This document is a PowerPoint presentation in which is given an overview of the Estonian banking system. The sector, news and events will be analyzed before providing a conclusion.

30 Aug 2022

The organic products market in the US

Case study - 9 pages - Distribution marketing

The organic products industry within the United States markets has grown significantly within the past twenty years. As a matter of fact, the organic products sector has ranked highest among the fastest-growing sectors within the United States, which further raises questions about how this...

19 Sep 2022

Infringements of fundamental rights and freedoms

Essay - 2 pages - Sociology

Fundamental freedoms organize the collective consciousness, by strengthening the protection of individuals against threats related to the functioning of our contemporary societies and give the holders of these prerogatives a power of self-determination in their action and thought.

02 Aug 2021

Equity research report - Danone

Financial analysis - 6 pages - Finance

The purpose of this document is to present a detailed equity research on Danone group. First of all, we will present a brief investment summary of Danone, followed by an extensive and detailed valuation work on the company (based on DCF and multiples). We will see some of the KPIs related to...

25 Aug 2021

SWOT Analysis - Volkswagen

Case study - 4 pages - Automotive marketing

Volkswagen, meaning the people's car, is a German brand based in Wolfsburg. It was created on the 28th of May 1937. Volkswagen is the number 1 in the automotive industry, followed by Toyota since 2018. The brand has a lot of products such as financial services, trucks, cars, etc. The brand is...

01 Sep 2021
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Does technology play a role in making people feel more isolated?

Essay - 4 pages - Sociology

When isolation can be defined as the lack or absence of quality and quantity of social contact, technology on its side is the application of the knowledge and usage of tools (such as machines) and techniques in order to control an environment. As it is very well known that social isolation can be...

30 Sep 2021

SWOT Analysis - The Sport Watches Market

Case study - 5 pages - Sport marketing

A sports watch is a robust analog or digital device designed to be worn by users offering features such as alarm, stopwatch, heart rate monitor, compass, tachymeter, tide indicators, etc., chosen according to the specific activity and personal preference. Sports watches were originally aimed at...

04 Apr 2022

SWOT Analysis - Carlson Wagonlit Travel

Case study - 6 pages - Tourism marketing

The company, or rather the concept, originated many years ago, in 1872, when the Compagnie Internationale des Wagonlits et du Tourisme (CWILT) was founded in Europe. At the same time, on the American continent, the Foster travel offices opened their doors. Today, the Carlson Wagonlit Travel group...

31 Dec 2021

Pestel Analysis - Stellantis

Case study - 4 pages - Automotive marketing

The Stellantis group was founded on January 16, 2021. The multinational company that has existed for several months and manufacturer of automobiles was born from a merger between two groups including the PSA group and Fiat Chrysler Automobiles. Two years earlier, in 2019, the announcement of the...

11 Apr 2022

How to measure the value of a professional football player through a financial valuation model?

Dissertation - 8 pages - Sport marketing

The takeover of Newcastle United FC, 19th in the English Premier League, for 350 million euros by a Saudi public investment fund illustrates the attractiveness of football as a thriving and diverse industry. Indeed, the fund's liquidity is estimated at 400 billion dollars, making Newcastle...

15 Aug 2022

Reflective entrepreneurial report: UK alcoholic industry

Market study - 11 pages - Catering marketing

For an entrepreneur to be successful in establishing a startup, it is important that they identify viable business opportunity/ies. The business environment is characterized by numerous business opportunities. All that an entrepreneur needs to do is to identify the business opportunity (Agbim,...

08 Mar 2023

Growth Analysis - Domino's Pizza, Inc

Case study - 9 pages - Business strategy

After a slight decline in performance since mid-2022, Domino's Pizza is starting to perform well again and this leads us to believe that for the year 2023, new marketing strategies will be put in place to continue to have good growth. Domino's Pizza has released its results for its first...

30 Jun 2021
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Marketing Mix - Fedex

Case study - 5 pages - Services marketing

The delivery sector has grown considerably in recent years and arguably even more since the onset of the health crisis. In fact, in recent months, more and more consumers have placed orders during successive lockdowns, which has considerably increased the turnover of online stores, but also of...

25 Oct 2021

PESTEL Analysis - Carlson Wagonlit Travel

Case study - 5 pages - Tourism marketing

CWT... 3 letters in a short but telling acronym: "Carlson Wagonlit Travel" is a name that does not go unnoticed in the business travel industry. The firm took its marks in 1872 when the Belgian Georges Nagelmakers innovated by creating a company with the sole purpose of serving the traveler. The...

29 Nov 2021

Strategic study of the Total Group

Case study - 8 pages - Business strategy

The energy market is one of the largest in the world. Indeed, energy in all its forms is essential for humans and their survival. Thanks to energy, men can eat, heat and bathe themselves, thus meeting so-called essential needs. On a daily basis, humans use many forms of energy, solar power, wind...

05 Apr 2022

Strategic Analysis - Tesla Inc.

Case study - 10 pages - Business strategy

The strategic analysis of an organisation is significantly important for the success in its endeavors. The success of organisation is greatly dependent on the management that plays a vital role in the decision-making and their decisions facilitate the achievement of organisational goals and...

26 Apr 2022

New digital tools for hospitals - CHU Saint-Pierre

Presentation - 12 pages - Medical studies

This presentation gives points as to why hospitals need new digital tools to treat and take care of their patients.

18 Aug 2022

The American Legal system versus the English Legal System

Tutorials/exercises - 3 pages - Other law subjects

When we talk about the American legal system, it should be understood as the legal system that applies in the United States of American (US), whereas the English legal system is the one that takes place in the United Kingdom (UK) : England, Wales, Scotland and Northern Island, except for...

09 Sep 2022

The organic products market in the UK

Case study - 9 pages - Distribution marketing

The consumption of organic food substances has soared within the past years across the United Kingdom, as people have sought high-quality food substances and eaten healthy foods, driving the most considerable year-on-year increase in the sale of natural substances in fifteen years. The organic...

30 Sep 2022

Market Study - The Do-It-Yourself in the US

Market study - 10 pages - Distribution marketing

The global do-it-yourself home automation market has been expected to reach about 22 billion dollars by 2020, at a Compound Annual Growth Rate of 38 percent between 2016 and 2021. The United States has held a considerable portion of the market, along with Europe, whereas the Asia Pacific region...

17 Dec 2022

Exercise: Senior Operations Manager, Rider Operations

Case study - 10 pages - Business strategy

The COVID-19 outbreak led to a decline in the organisation's earnings. Some companies have subsequently considered divesting their non-core products. Divesting non-core products can be risky, complex, and may affect an organisation's future competitiveness. The French economy is...

01 Aug 2022

Pestel Analysis - The real estate market in the US

Case study - 6 pages - Services marketing

The United States' housing market is experiencing a considerable shift. As the government tries to quell the impacts of inflation with relatively higher interest rates, every other aspect of the economy from foreclosure rates to housing market prices remains in flux. As such, housing prices...

05 Aug 2021
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Development and performance of the purchasing function within the pharmaceutical industry

Dissertation - 34 pages - Purchasing & supply chain

Since its introduction, the Purchasing function faced major changes and is taking on a more strategic role in many organisations. It was also shown that strategic purchasing leads to positive savings performance. Showing that the purchasing function is at an equal level of importance with other...

18 May 2021
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SWOT Analysis - Zoom

Case study - 5 pages - ICT marketing

Zoom is an American telecommunications company specialising in video conferencing, online messaging and virtual meetings. The service is free for limited times and a number of users and paid for longer call times and larger numbers of users. Still unknown to the general public a year ago, the...

07 Jul 2021
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Swot Analysis - Samsung

Case study - 4 pages - ICT marketing

Samsung Electronics is a subsidiary of the Korean SAMSUNG group specializing in the manufacture and marketing of electronic products. It is one of the world leaders in electronic equipment, connected devices, technologies. Samsung has prided itself on being the world's largest manufacturer...

23 Aug 2022

Business management project - Tax Monitor

Case study - 10 pages - Management

The purpose of this assignment was mainly to identify a business's strengths, weaknesses, opportunities and threats. The problem being investigated is whether the business is running efficiently or not and how the business performs. Tax Monitor is registered as a services industry, providing...

23 Aug 2022

Politics and crisis management

Essay - 6 pages - Social sciences

Crisis management has certainly become a critical feature of contemporary management and governance. During periods of crisis, members of organizations and communities expect leaders to work out strategies that minimize the impacts of crises at hand, while bureaucratic competitors and critics try...

08 Jun 2022

SWOT Analysis - Lafuma

Case study - 5 pages - Business strategy

Lafuma is one of the forerunners in the field of outdoor sports equipment. It is a French sports and leisure equipment designer and manufacturer created in1930. The company has evolved over the years. In fact, the brand introduced metal frame backpacks in 1936. In 1954, the company launched into...

13 Oct 2020
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PESTEL Analysis - The aeronautical sector

Case study - 5 pages - Tourism marketing

Aeronautics is the science around the designing, building and flying of aircraft. Ranging from non-powered aircraft to supersonic space transport, and it is one of the world's largest industries in terms of product output, employment and monetary value globally. The freedom of flight opened...