SWOT Analysis - Google
Case study - 5 pages - ICT marketing
Google is an American company created in 1998 and specialising in the high-tech industry, the means of communication, in particular with its Internet search engine 'Google', known worldwide and until now unassailable. Its head office has been located in California since its inception by...
PESTEL Analysis - Vodafone
Case study - 5 pages - ICT marketing
Vodafone is a British telecommunication company based in Newbury. The company was created in 1984 and known as Racal Telecom, a branch of Racal Electronics. It is only in 1991 that the company became Vodafone group. The company made its entry in the stock market in 1988 under the name Racal...
The treatment of killing acquisitions by GAFAM : Antitrust implications
Case study - 5 pages - Economic politics
In recent years, antitrust authorities have identified "killer" acquisitions as a particular problem for the tech industry. A "killer" acquisition is often described as the acquisition of a small, innovative startup by a large, well-established company. Typically, a startup has limited or no...
Strategic Analysis - Meta, the new name of the Facebook Group
Case study - 4 pages - Business strategy
Meta as a metamorphosis, but also as a metaverse: that's it, it's done. Facebook has just changed its corporate name. Recently announced during Connect 2021, which took place on October 28, the blue logo platform formalized its mutation. During this media event, Mark Zuckerberg, CEO of...
Statistics for Management - Stata Commands
Course material - 3 pages - Management
version 14: specify Stata version clear all: clear working directory cd "directory path": change working directory capture log close: close log file if one is already open log using filename, replace: open a new log file log off: temporarily stop storing log on: start again log close: close the...
PESTEL Analysis - Vodacom
Case study - 5 pages - ICT marketing
The company is based in South Africa and was created since 1993. It can be considered as an extension of Vodafone in South Africa, DRC, Lesotho, and Mozambique. In fact, the Vodafone group has almost 64.5% of Vodacom. The latest operates in the telecommunication service industry. When it comes...
Purchasing behavior - Detailed essay plan
Dissertation - 3 pages - Clients and users behaviour
This document helps structuring a dissertation about consumers' behavior and especially purchasing power through a detailed plan. Research's references are French.
Software requirement development - The airline ticketing reservations software systems
Essay - 3 pages - Computer science
The purpose of this software development is to come up with the system analysis of the actual procedures that are involved in the reservation of airline travel tickets. As such, this should be utilized as efficient as possible to ensure that the advantages of the software are achieved fully. The...
SWOT Analysis - Lidl
Case study - 4 pages - Distribution marketing
Lidl is a chain of supermarkets based in Germany. It has most of its operations in some European countries such as the UK, Germany itself and the USA, outside Europe. It was created by Dieter Schwarz in 1973. The brand sells meat, wine, groceries, vegetables, etc. The company's tagline is...
What development in the luxury sector? The case of China
Dissertation - 8 pages - Luxury marketing
Luxury has been part of society for thousands of years. It has always been present at all times and in all cultures. This is a concept that has different definitions depending on the country and, of course, especially among consumers, who do not all understand it in the same way. From this...
Digital Strategy: Feedbacks, Performance and Image
Practical guide - 3 pages - Digital & e-marketing
The arrival of e-commerce and new technologies has changed the rules of the game. Traditional merchants have had to focus on improving customer relationships. Collecting feedback has become essential for any actor. Whether online or physical, brands are all going digital in order to collect as...
Central Bankers and Interest Rates
Course material - 9 pages - Finance
Inflation was a major problem in the 1970s. The 1971 collapse of the Bretton-Woods agreement gave governments latitude to alter their currency exchange rates. The previously locked exchange rates had the effect of taming inflation. There were also "oil shocks" in 1973 and 1979, which caused oil...
Internal communication: a necessary vector for the efficiency of the company
Dissertation - 8 pages - Management
The business world has undergone profound changes in the space of a few years, in all sectors of activity. Indeed, new technologies and, in particular, the many digital transformations have impacted lifestyles, but also the purchasing behavior of consumers, not to mention working methods, which...
SWOT Analysis - Boeing
Case study - 5 pages - Automotive marketing
With its official name 'the Boeing Company', Boeing is an American company based in Chicago that operates in the aircraft and aerospace manufacturing sectors. Boeing relies mostly on the construction of civilian aeroplanes, helicopters, satellites, military aircraft, etc. In this area,...
Merchandising - Stradivarius Store Case Study (Spanish Clothing Brand)
Case study - 5 pages - Fashion and ready to wear marketing
Merchandising is a set of strategies and techniques implemented by a company in order to optimise the management of a point of sale or a place of distribution and to organise and optimise the shelf space occupied by the brand's products. Merchandising also aims to make the relationship...
SWOT Analysis - Vodafone
Case study - 4 pages - ICT marketing
Vodafone is a British telecommunication company based in Newbury, in England. The company was created in 1984 as Racal Telecom by Ernest Harrison and Gerry Whent. In 1988, the brand entered the Stock market and became independent in 1991 and took the name Vodafone. The company has different...
SWOT Analysis - Volkswagen
Case study - 4 pages - Automotive marketing
Volkswagen, meaning the people's car, is a German brand based in Wolfsburg. It was created on the 28th of May 1937. Volkswagen is the number 1 in the automotive industry, followed by Toyota since 2018. The brand has a lot of products such as financial services, trucks, cars, etc. The brand is...
PESTEL analysis - The clothing market in the UK
Case study - 5 pages - Fashion and ready to wear marketing
The UK's fashion industry is a big and well reputed one. In fact, aside from the fact that it hosts many clothing ceremonies or events, it also shows the place given to fashion in the country. For example, when we talk about London Fashion week and similar events, it reflects on the...
Strategic Analysis of Microsoft
Case study - 7 pages - Business strategy
Apart from Microsoft being the designer and developer of the Windows Operating System, the company has been known for being innovative within other sectors, especially cloud service. However, the technology industry has witnessed some considerable changes and competition over the years with...
Porter's five forces, PESTEL and SWOT analysis - Puma France
Case study - 6 pages - Sport marketing
"Puma SE is a German company specializing in the manufacture of sporting goods founded in 1948 by Rudolf Dassler, older brother of Adolf Dassler founder of Adidas, and based in Herzogenaurach in Bavaria." This brand certainly manufactures sporting goods but its greatest strength lies in the...
Geographic Information Systems: Modeling and Analytical Shortcomings with a Landscape Archaeological Case Study
Case study - 24 pages - Geology
Archaeology has traditionally been defined relative to anthropology as “anthropology of the past” but an alternative viewpoint defines archaeology as “geography of the past.” As with other geographically-based fields, archaeological research emphasizes spatial information,...
Overview of hardware & information technology
Tutorials/exercises - 39 pages - Computer science
A computer is a device that accepts information (in the form of digital data) and manipulates it for some result based on a program or sequence of instructions on how the data is to be processed. Complex computers also include the means for storing data (including the...
Knowledge, growth without scale effects, and the product life cycle
Dissertation - 260 pages - Economy general
For several reasons, knowledge cannot be treated like any other commodity. One of these reasons is the nonrivalrous nature of knowledge, which means that one person's use of certain knowledge does not diminish another person's use of the same knowledge (at the same time). This important property...
The impact of FIIs on Indian National stock exchange and how effective the Government is in Liberalizing and controlling the National Stock exchange?
Dissertation - 40 pages - Finance
The intention of this research was to examine the impact of Foreign Institutional Investors (FII) on the Indian National Stock Exchange (NSE). To achieve the aims, the following objectives have been determined to study how FII plays an important role in National stock exchange; to study the...
Creating an application for proper implementation of wealth management
Dissertation - 101 pages - Finance
“ Without order nothing would exist, without chaos nothing would evolve “. As the saying goes nothing would evolve without chaos and nothing would exist without order, the same applies in the areas of business. Something new comes into the market to bring order and safety in the markets...
Clustering of self organizing map
Dissertation - 31 pages - Physics
This project is based on the research work on the clustering of Self Organizing Map. SOM is an excellent tool, which is utilized to visualize the properties of data. The number of SOM units is larger than it is clustered in similar group. Use the SOM for clustering data without...
GIS training: Distribution system management
Thesis - 30 pages - Electronics
Reliable and sufficiently detailed data is required to facilitate decision making in all activities and Distribution System Management. Controlling costs improve efficiency and reducing down time has become essential for a utility in order to be successful in the highly competitive...
Integrated software system
Dissertation - 79 pages - Computer science
Nothing could be truer than the fact that all things are flowing - everything is under constant change. Even in the field of computing, we are witnessing great changes right before our eyes. When it first began, computing was limited to huge machines operated by scientists in research...
Applications using RF modules
Dissertation - 36 pages - Electronics
An embedded project is a combination of hardware and software, designed to perform a specific task. In embedded technology the embedded programming is burnt into the AT8C52 micro controller. The main scope of the project is mainly based on the advertising of applications using RF Modules. In...
Enterprise user interface and technology comparison
Tutorials/exercises - 19 pages - Computer science
The Enterprise User Interface (EUI) is a lightweight user interface for next generation of Web applications. It would extend the capabilities of the current Web browsers by incorporating the key strengths of the thick/full client environment while maintaining a lightweight user interface. EUI...
