Two Common Purposes of American Literature
Essay - 2 pages - Literature
Two common purposes of early American literature are didacticism and introspection, and a minor purpose is entertainment. Most works written in this time period fulfill one of these purposes, and many fulfill more than one. Works from Franklin, Rowson, and Emerson can be labeled as...
Intercultural management: case of Sony
Case study - 7 pages - Management
Sony Corporation is one of the leaders and main manufacturers in several industries including communications, information technology, electronics, and entertainment. This Japanese company has faced a huge number of challenges since its foundation in 1946. Being a major actor in motion...
Dubai land
Case study - 6 pages - Business strategy
Dubai is at the same time a city and an emirate of the United Arab Emirates. Though Dubai is not the capital of the United Arab Emirates, the largest emirate or the most populated one, it is the most known of the seven emirates which compose the federation. This fame is due to the huge media...
The brand management and the example of Walt Disney
Case study - 8 pages - Management
The multinational company Walt Disney was founded in 1923 by Walt Disney. Today, it is one of the largest entertainment groups in the world. The company is located in the state of Delaware and is headquartered in Burbank, California. In 2005, the firm had more than 125,000 employees with a...
Strategic marketing : the secrets of Harry Potter's success
Case study - 12 pages - Services marketing
Over ten years ago, the world witnessed the inception of one of the most impressive success stories ever - the Harry Potter books. Since the publication of the first book, Harry Potter has become a commercial, cultural and social phenomenon. With each passing year, the Potter mania has captured...
Sports and the Media: Sport TV rights throughout Europe, a comparative approach
Essay - 13 pages - Arts and art history
The relation between sports and television started years back. We all have in mind the image of Jesse Owen winning four gold medals in the 100m, 200m, long jump and 4X100m relay during the 1936 Nazis Berlin Olympic Games. Thus, we can assume that sport has provided the greatest images ever to...
Lies the Television Told Us
Essay - 3 pages - Film studies
The media exists for the sole purpose of entertainment, and the easiest way to bring this entertainment to the people is through television. This being said, it can be understood why the media functions the way it does; entertainment needs to be entertaining. Isn't it only...
Sound in two Hollywood films: 'singin' in the rain' and Thelma & Louise
Essay - 3 pages - Film studies
Singin' in the Rain is a musical created in 1951 by Gene Kelly and Stanley Donen, Thelma & Louise a road movie created in 1991 by Ridley Scott. These two works could sound different; nevertheless they have a common point, which is the important role of sound, and especially music, within the...
Marketing to women
Essay - 9 pages - Services marketing
A few weeks ago, the French brand Celio launched a very original concept aimed at women. Celio is a men apparel brand, but 50% of their customers are women who want to buy clothes as a present. In more and more Celio shops, women can find “The Shoppenboys”. The Shoppenboys are men from...
Food sharing and trust: Exploring the possibility of a relationship of causality
Essay - 12 pages - Business strategy
Imagine what it would mean for businesses if they found that the money spent on the entertainment of guests had no real affect on the trust built with the other party. Or perhaps if businesses were told the opposite, that sharing food would enhance trust between two parties, they would...
House M.D
Essay - 14 pages - Psychology
He's a brilliant doctor. He saves lives. But Gregory House is also selfish, manipulative, exploitative, controlling... and guess what... he regards all the rest of us as selfish, manipulative, exploitative, and controlling. Chapter 1 of this paper selects the dialogues from season 1 of House...
The Alliance Theater : A case study
Tutorials/exercises - 54 pages - Business strategy
Team Alliance initial objective is to focus on the key points that would help us gain more knowledge regarding the motivations and decision-making processes of the Alliance Theatre's 18-35 year old target market. Currently, Alliance Theatre's patrons are composed of 35-50 years old, more females...
The positive impact of video games on the academic performance of students
Thesis - 5 pages - Educational studies
Have you every worried that playing video games, a popular pastime for many, will interfere with your schoolwork? If you answer yes, do not worry anymore. As a college student, I have often found myself playing video games. I have also often wondered whether I should be doing something more...
The modern day exploitation of women
Thesis - 2 pages - Social sciences
It is clear to see that the images portrayed of women in the media have changed the values of society as a whole, it has changed the way men see women and the way that women see each other and ultimately themselves. Should the entertainment industry be allowed to use the image of women in...
American Idle (Idol)
Essay - 15 pages - Social sciences
Love it or hate it, American Idol has become a seemingly immortal fixture in American culture. Pouring into our homes through high definition television on at least two nights a week, the show is more present in family life than your average workaholic, deadbeat dad. Of course the success of the...
McDonald's: impact of physical evidence and servicescapes on customer perceptions and employees' behaviour
Essay - 7 pages - Human resources
"Explain the impact of physical evidence and servicescapes on customer perceptions and employees' behavior within the service sector. Provide relevant service sector examples." McDonald's is an interpersonal service company, in Bitner's categorization, which highly resorts to physical...
Strategic analysis of Sony
Case study - 5 pages - Business strategy
Sony generated about 70 billion dollars in sales in the year 2007, thanks to its Consumer Electronics division, which is its main business. Despite the big figure, this sector has also experienced a loss of 321 million dollars. While the primary sector was hit by loss, the secondary sectors in...
Short Story Review
Book review - 2 pages - Literature
Readers love the story of the predator and the prey, regardless of where or with whom the sympathy falls. A tale of survival or near-survival keeps us craving more, and if the creator or messenger of that story can secretly divulge wisdom along the way, then both reader and author benefit....
Essay on Rosencrantz and Guildenstern are Dead
Essay - 4 pages - Literature
William Shakespeare is among the most notable playwrights of all time. Some of his works have been so popular that they have been turned into modern movies, aimed at attracting a new generation to this author's works. While Shakespeare has been able to provide audiences with theatrical...
The new American musical: How the musical has changed to attract a new audience?
Essay - 6 pages - Film studies
Throughout the greater part of the twentieth century the American musical has entertained audiences of all ages and backgrounds. The musical has become a reflection of American life: sometimes tragic, somewhat unpredictable, but always persevering. The American musical has taken many shapes...
Formulating nationalist conversations: An investigation of the function of West African Cinema
Essay - 4 pages - Film studies
Traditional African filmmakers, considered themselves part of an emerging third world cinema and used film as a tool of revolution, a means of political education to be used for transforming consciousness, however now there is a new generation of filmmakers that have been supposedly "freed from...
The toll of professional journalism
Thesis - 3 pages - Journalism
The nightly news is a ritual that millions of Americans are attune to from California to New York. For many people, their busy lives have slowed down enough to sit and watch the news: people are home from work, supper is over, dishes are done, children are in bed. This may be the only time...
The evolution of black films (movies)
Thesis - 4 pages - Film studies
Stereotypical and demeaning roles were originally created for Blacks in film, since the emergence of the first full length feature film, Birth of a Nation (1913). Blacks did not have power in the motion picture industry when it was originally formed. Films by Black writers, producers, and...
Jazz's backseat
Thesis - 4 pages - Social sciences
Jazz seems to have taken a backseat in the industry that it once ruled. It is no longer the most popular genre of music in America. Music has been the source of entertainment since the 1300's; it was known for being the art of the muse. For the next 600 years the music scene changed and...
Dubai Land: would the pharaons have dared?
Case study - 9 pages - Management
Dubai Land' is a huge entertainment and leisure complex, in terms of investment, size and attractions. More ambitious than any entertainment destination in the world, it intends to become one of the most visited places in Middle East and worldwide. The objective is clear, become...
Dubai-Land: Christian Perdier's strategy
Thesis - 5 pages - Business strategy
When we think about Dubai, we think about desert, oil and wealth. Dubai is situated on the Persian Gulf coast and is one of the seven emirates of the United Arab Emirates (UAE). Dubai's government is constitutional monarchy and the current ruler is Mohammed Bin Rashid Al Maktoum from the Al...
American Girl Company
Case study - 9 pages - Services marketing
The American Girl Company, formerly The Pleasant Company, is an independent subsidiary of Mattel that sells a collection of dolls worldwide, representing the history of America with 8 main characters. These "American Girls" are not just dolls. They target children in the age group 3 to 12...
Cruises - All Over Europe
Market study - 10 pages - Business strategy
Compared to other continents, Europe is relatively small. It makes sense to explore it by sea as much of its outer boundaries is enclosed by water. Europe in all its glory is more manifest this way, in water or ashore. The golden domes of Istanbul, the fjords of Norway, the inscrutable Sphinx-...
Does the Argument from the Systematicity of Thought to the Language of Thought Hypothesis Work?
Essay - 3 pages - Linguistics
One of the main arguments to support the language of thought hypothesis (LOTH), as proposed by Fodor (1975), is that of the systematicity of thought. This argument consists of the idea that the ability to entertain certain thoughts is linked to the ability to entertain certain other thoughts....
Marketing Apple: The iPhone "Phenomenon"
Case study - 14 pages - Business strategy
Apple Inc (AAPL) is a leading provider of digital portable entertainment devices, computer systems, software and music. One of its newest devices is the Apple iPhone 3G. This revolutionary cell phone combines together nearly every type of gadget a person would need to carry. Instead of...
