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13 Oct 2020

PESTEL and SWOT Analyses - Qantas - published: 06/10/2009

Case study - 4 pages - International marketing

Qantas is one of the oldest and most recognized long distance airlines in the world. The company was founded in Queensland on November 16, 1920 by two veterans of the First World War: Lieutenants Wilmot Hudson and Paul McGinness (Qantas, 2008). After a long period of state ownership, and the end...

10 Jan 2011

The secret behind the success of Michelin Tyres

Case study - 13 pages - Business strategy

Michelin has been the market leader for tyres. Michelin equips vehicles like cars, motorcycles, aircrafts, etc. with tyres. Michelin also brings solutions for each different usage of tyres, which allows the vehicle to give optimum performance. The company constantly innovates in order to...

31 Dec 2010

Windsor Deluxe: a luxury hotel in Alexandria

Case study - 4 pages - Management

The tourism sector is undergoing a sea change. Spurred on by economic globalization, we are witnessing a dramatic increase in tourism and therefore increased competition; however, tourism remains very sensitive to the economical, political, social and security conditions. Consumers are spending...

27 Jan 2011

Ryanair: A strategic analysis

Case study - 2 pages - Business strategy

Ryanair is a low-cost airline that was founded in 1985 by Tony Ryan. It began in Ireland, with a capital of one Irish pound or 1.23 Euros and 25 employees. The newly created company proposed to start flights between London and South East Ireland on a plane with just 15 seats. The...

16 Feb 2011

Analysis of the structure of the Ups company

Case study - 4 pages - Management

The UPS Company was founded in 1907, and is currently the leading express carrier and largest package delivery company. As a multinational company, it is currently active worldwide and employed 430 000 people (including 2,000 in France), has 147 000 vehicles and 500 planes. It is the ninth...

03 Mar 2011

Analysis of New Frontiers

Case study - 17 pages - Services marketing

The company "Nouvelles Frontieres", was chosen as a subject because this study is interested in all the four sectors of tourism, and it needs to discover how the company uses direct marketing. Direct marketing is a tool, and a business approach that is critical to a company. It is characterized...

03 Mar 2011

Structural analysis of Air France

Case study - 5 pages - Services marketing

Founded on July 3, 2005, Air France-KLM was formed as a result of a merger between Air France (founded in 1933) and KLM (Royal Dutch Airlines founded in 1919). It has a capital of 2,289,759,903 euros, divided into 269,383,518 shares at 8.5 euros each. The Air France-KLM company is organized...

27 Aug 2014

Research to prove the effects of Stress to Blood Pressure

Case study - 2 pages - Educational studies

Stress refers to the physical response of one's body because of physical or psychological pressure, which normally leaves an individual upset, and might make them feel threatened (Bailey 54). Stress is an appropriate way of the body to react to real or imagined danger in a process known as...

03 Mar 2011

Performance of the British Airways

Essay - 8 pages - Services marketing

BA is one of the world's largest international airlines, providing travelers with a broad network to and from the U.K. and has a total service for premium travelers in co-operation with world alliance partners. The company expanded rapidly in the 1990s, which led to overcapacity, lower fares...

30 Jun 2011

The homes of Catherine in 'Washington Square' and Frado of 'Our Nig'

Essay - 2 pages - Literature

The homes of Catherine in 'Washington Square' and Frado of 'Our Nig' are essential to the development and understanding of these heroines. Each novel places emphasis on different aspects of the homes as they relate to the most involved characters of the novel, particularly...

14 Apr 2009

Airline ticketing system

Dissertation - 56 pages - Computer science

Before modern computing, the reservation system was done using manual means. This meant that a person about to travel had to spend a lot of unnecessary time waiting in queues in order to book their tickets. The manual process of reservation was also prone to human errors, which lead to a lot of...

23 Nov 2010

The Reorganization of the European Aviation Market in the past twenty years

Thesis - 52 pages - Business strategy

Discussions about the aviation market are recurrent in the press and the media. It is true that this sector is experiencing many changes. So we took the opportunity to study this subject in more detail when we proposed to analyze it. Today, globalization and competition have become critical...

08 Oct 2015

Airline and pilot safety

Essay - 25 pages - Other law subjects

Safety has consistently been one of the primary concerns in the aviation industry. The crucial nature of safety in this sector is accentuated by the fact that most airplane accidents result in catastrophic loss of life. Such accidents also lead to incurrence of significant costs in terms of...

27 May 2009

A comparative study of Malaysian Airlines

Tutorials/exercises - 39 pages - Business strategy

Generally, a Market was the place where buyers and sellers gathered to exchange their goods. The concept of market is very important in the marketing. Market is an area for potential exchanges. It is the place where goods are bought and sold. It is an area where a force of supply (seller) and...

05 May 2009

Market analysis and study of the Indian airline industry in relation to the environmental (internal & external) factors

Thesis - 19 pages - Business strategy

Overview & Scope of the project and Methodologies used - What business does an airline industry participate in? This is a fundamental question which needs to be answered before a marketing analysis on the industry is presented. To a layman the airline industry means carrying the passengers and...

29 Sep 2010

Airbus, A380 - Company profile

Case study - 41 pages - Economy general

Airbus is one of the world's leading suppliers of commercial aircraft. This 100-seater boasts a major portion of the market share of annual deliveries worldwide. Its market share has grown from 15% in 1990 to 52% in 2003. On December 31, 2003, its backlog of orders (1,454 aircraft) stood at...

29 Sep 2010

Air France : Marketing and communication report (2006)

Case study - 37 pages - Services marketing

As part of the Marketing Communication project, a team comprising Antoine Cadoret, Nicholas Dawson, Charlotte Fouquet and Stephanie Mazel decided to conduct a study of the communication mix of a European leading airline company: Air France. The purpose of this project is to explore and analyze...

31 Dec 2010

Case study in marketing: Eurostar

Essay - 30 pages - Services marketing

Who will win the battle of the English channel? 60 years after the Allieds landed on the beaches of Normandy, fortunately, there were no armies ready to fight. The players in this economic struggle were the airlines and railways. Which is the cheapest and fastest among the two? Is the...

29 Sep 2010

British Airways - case study

Case study - 29 pages - Business strategy

In today's world, characterized by millions of people who have the necessity and the desire to move as quickly as possible from one side of the globe to the other, the sector of the air transports obviously plays a major role of primary importance, being one of the world ?s biggest industries...

14 Jul 2008

Amelia Mary Earhart (1897-1937): Soaring through stereotype

Essay - 6 pages - Journalism

Amelia Earhart is one of the most significant figures in changing outlooks towards women in the early twentieth century. Her accomplishments were paramount in the opening of doors for the potential of women. Born on the 24th of July in 1897, Earhart entered a prominent family in the town of...

31 Dec 2010

The merger/acquisition of Air France-KLM

Thesis - 30 pages - Business strategy

The merger responds to a careful consideration of development opportunities. It must be justified by the creation of value. Air France and KLM agreed to merge in order to make a synergy primarily economic in nature. Indeed, the synergies in economy, business, by increasing their sizes, including...

18 Jun 2009

Concrete technology

Presentation - 410 pages - Physics

The presentation is based on concrete and starts with the objectives of the presentation and moves onto a review of the composition of concrete. It then moves towards RCC structures and covers points like methods used in the designing of RCC structures, the codes used and the functions of...

02 Jan 2011

Study of the various strategies of Air France and Easy Jet

Case study - 8 pages - Business strategy

Our study will focus on the analysis of two airlines pursuing two strategies: Airfrance with a differentiation strategy, and Easyjet with a strategy of cost leadership. The airline industry is a highly competitive sector, particularly since the advent of Ryanair inspired by a low-cost model in...

12 Aug 2009

An overview of JetBlue Airways

Case study - 6 pages - Business strategy

JetBlue is quickly becoming one of the best examples of a succeeding business because of excellent costumer service. David Neeleman, pronounced (Nee - Le - Man), has been able to build one of the top grossing airlines in just 6 short years. This airline has been built around the idea that the...

29 Sep 2010

The strategy of the 'Ryanair', the pioneer of low cost airlines (2007)

Case study - 15 pages - Business strategy

In 2006-2007, Ryanair has become the world's most profitable airline on the basis of its operating and net profit margins and on a per-airplane and per-passenger basis. Indeed, the profits expected for the first half of fiscal 2007 were 329 million euros, which is a record for the Irish...

06 Jun 2014

Fly in Fly out Operation

Case study - 4 pages - Accounting

The findings of a 2011 census were that over 200,000 Australians are in occupations that require Long Distance Commutes (LDC). Of these, miners represent 25% or over 64,000 workers who commute long distance daily to their places of work. The mining industry is, therefore, one of the key...

29 Sep 2010

Strategic Analysis of Aer Lingus - low cost airline

Case study - 7 pages - Economy general

This analysis has been made to show the various key points that define Aer Lingus as an organisation, which results in choosing the most adapted strategy when they are in a difficult phase. The airline industry is currently facing the consequences of the global economic crisis, i.e. higher...

14 Nov 2008

NASA: Past, present and future

Essay - 11 pages - Physics

As with any industry, there have been many high and low points to the space programs. Many of the low points came as loss of both life and much money. These also came mostly in the beginning of the space programs when we were still unsure of many of the variables that space presents. Many good...

28 Oct 2009

Business strategy of Sahara Airlines in India

Thesis - 13 pages - Business strategy

Sahara has one of the largest infrastructures in the private sector in India. It has a workforce of over 6, 00,000 truly committed individuals. The company has never had any union related problems due to the fact, that there is no union in the Sahara Group. The organization has a unique concept...

29 Sep 2010

The impact of external growth strategies on airline corporate branding

Case study - 35 pages - Business strategy

The deregulation and the overcapacity of many industries have led to a record level in external growth operations in the late 1990s (Doyle 2000). Nevertheless, development by acquisition tends to be selective in terms of industry sectors. In banking, insurance, pharmaceutical, airline and...