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01 Jan 2024

Bajaj Auto: the Indian Motorcycle Manufacturer Internationalizes its Business

Case study - 2 pages - Marketing theories

Being one of the largest motorcycle manufacturers, the best internationalization theory to describe Bajaj would be Emerging Country Multinational theory (EMNC). One of the key components in the EMNC theory is that a company chooses where to enter next by where the highest acceptability will be...

16 Oct 2023

The Indian political situation - Clement Attlee (1942) - To what extent does India's independence impose itself on the British political powers?

Text commentary - 2 pages - International relations

Clement Richard Attlee, a member of the Labour Party, was a British statesman who served as British Prime Minister at the end of the Second World War and subsequently from 1945 to 1951. Attlee held a number of posts, including First Deputy Prime Minister of the United Kingdom - after joining...

16 Jul 2023

Analyzing the DuPont Ratios of India's Tire Industry: A Comprehensive Report

Case study - 8 pages - Business strategy

GDP increasing 7.4%, indicating people will buy more cars and thus use more tires, indicating a growth trend for the overall tire industry. The Tire Industry is growing up and this means more opportunities for incumbents. Indian tire makers have lobbied their government to increase customs duties...

13 Oct 2022

India: Kesavananda Bharati vs State of Kerala

Essay - 5 pages - Constitutional law

Perhaps the most recognized constitutional decision within the Supreme Court of India reflects on the case of Kesavananda Bharati against the State of Kerala. While the Supreme Court ruled that there was no implied limitation on Parliament's powers on amendments to the Constitution,...

10 Aug 2022

Technology Industry in India

Case study - 5 pages - Economy general

To begin with, we will talk about the history of India but without going too far back in time because what we are interested in is the part of the history that still has a significative impact on the current socio-economic situation which leads the Technology Industry in India...

16 May 2022

Idea of progress - the case of India

Presentation - 2 pages - Everyday's life

I am going to talk about the notion "the Idea of Progress". But before we start, we shall say that progress implies change, an evolution from an old order with old traditions to a new order which is not necessarily accepted by all. And what better way of illustrating this concept than by speaking...

20 Sep 2022

Business Plan: how to improve life in Indian slums?

Business plan - 6 pages - Sociology & social sciences

Ninety years ago, there were only 251 million people in India. Today, there are 1.2 billion. Overpopulation threatens the environment of the country. Overpopulation and rural exodus have led to informal urban development, leading to the development of slums in and next to the cities....

14 Apr 2021

Advertising & media planning for NOKIA C3 in India

Case study - 27 pages - International marketing

STRENGHTS - Leader in the Indian market - The largest distribution network - Wide portfolio: from « made for India » to innovative product - First mobile with full QWERpeople - Brand ambassadors: Cricket and Bollywood - TY keyboard - Many features - Meaningful communication: connect

04 Mar 2021

India's daughter - Leslee Udwin - How was this crime interpreted by the public opinion?

Essay - 1 pages - Sociology & social sciences

The rapists' point of view is clear: this girl shouldn't have gone outside alone, and at night. Their rape act was like a punishment of this unaware attitude of Jyoti for them. The only responsible person of the rape concerns the victim: leaving at night around 9 o'clock is like...

28 Sep 2016

Arranged marriages: the differences between American and Indian marriages

Essay - 4 pages - Sociology & social sciences

Marriage, which is the bonding of two individuals usually for the rest of their lives, can occur in many ways. In some cultures, such as that of the United States, men and women decide on their own whom they would like to marry. This type of system is representative of American culture in...

27 Apr 2015

Case analysis: Haier strategy in India

Case study - 2 pages - Management

In 2004, Haier opened operations in India with the aim of accessing the country's large market, gain from India rapidly expanding economy and push by Chinese government's push for Chinese companies to become multinationals after China joined the World Trade Organization (WTO) in...

21 Aug 2014

Child Labor in India

Case study - 7 pages - Psychology

Child labor can be defined as any practice that involves employing children in economic activities either on permanent full time or semi permanent part time basis. It involves the violation the minimum age laws and include the excruciating abuse such as child trafficking, forced labor, child...

21 Nov 2014

Restricted Entry of Global Retailers in India

Case study - 10 pages - Management

Conducting sufficient analysis of the management issues facing organizations facilitates the identification of contextual tenets and cross-cultural factors affecting their entry ambitions in different territories. Blending the contextual analysis with adequate environmental scans generates vital...

05 Nov 2014

Effects of Globalization on the Innovative Activities of Firms in India

Case study - 3 pages - Economy general

Globalization has forced many emerging markets to innovate new ways to remain competitive and attract investments in those countries. India represents a major emerging market struggling with major economic challenges that have resulted to the use of innovative technologies and strategies...

16 Apr 2014

A study on the Indian railways

Tutorials/exercises - 31 pages - Social, moral & civic education

Generally, a “Market” was the place where the buyers and sellers gather to exchange their goods. The concept of market is very important in marketing. Market is an area for potential exchanges it's a place where goods are brought and sold. It is an area where a force of supply (sellers)...

08 Jan 2013

Ancient Indian wisdom: An inquire into the Hindu scriptures

Case study - 5 pages - Philosophy

Of late, all over the world and more particularly in India, several discussions, seminars and conferences are being conducted on bio-diversity which is closely linked with the other ecological issues like pollution, global warming, deforestation etc. Contemporary scientists, agencies and...

19 Mar 2013

India: Online pet care market outlook 2013

Case study - 4 pages - Management

Online pet care segment witnessed higher double digit value sales growth of 25% on year-on-year basis in 2011-2012. It further registered annual transactions increase of 22% on year-on-year basis in 2012. The segment is stipulated to witness average annual growth of 28% with respect to value...

09 Jul 2013

Socio-cultural movements in India

Case study - 5 pages - Educational studies

There is no definition of art or nation that does not quickly become problematic in the Indian context, and this is indicative of the complexity of the issues at hand when we ask: in what ways do art and literature help in nation-building in India? Definitions are still manageable in the...

26 Mar 2013

Hotel occupancy in India

Case study - 3 pages - Business strategy

Tourism in India contributes to around 6.23 percent of India's GDP (Sanjeev, Kanika & Rumki, 163-173).Yearly, India receives over 6million tourists, ranking India as the largest source of foreign tourists to the United Arab Emirates. In 2011, foreign tourist arrivals...

28 Jan 2013

Corporate social responsibility in India

Case study - 4 pages - Business strategy

Corporations can now have workers in India to execute production within hours via online matchmakers. From administrative responsibilities to executive orders, full-scale solutions have produced a huge infrastructure for inexpensive labor in India for multinational corporations....

18 Jul 2013

Analysis of the implementation of Louis Vuitton in India

Case study - 5 pages - Business strategy

India is an emerging country with a fast growth. The standard of living and the number of very rich people are increasing whereas the poverty line is decreasing. Indeed, the High Net Worth Individuals represented 19% of the Indian population in 2005. Moreover, an ambitious youth interested...

05 Apr 2013

Indian economic crisis

Case study - 5 pages - Educational studies

The roots of the 1991 currency crisis in India can be seen during the entire decades that precede it. As a matter of fact it lies in the large and persistent macroeconomic imbalances that developed over the 1980s. A close examination of the government expenditures, over the 1980s, suggests...

24 Dec 2013

IKEA: Strategic Marketing in India

Case study - 10 pages - Business strategy

IKEA is Swedish-Dutch company specialized in the design and retail of furniture and decorative objects kits. The company is one of the largest companies through the world with 338 stores in 41 countries. In 2011, Ikea registered a total turnover of 25.2 billion euros and revenues of 3 billion...

08 Jan 2013

The Indian caste system compared to middle age feudalism

Case study - 2 pages - Political science

Society has transformed its design to structure itself in the most efficient possible way through many trials of success and failure. The separation of people into different levels of class has always erupted within the majority of governments of ancient civilizations mainly due to the various...

12 Jul 2013

Business process management of Dr. Reddy's laboratories, India

Case study - 6 pages - Management

In this paper we choose a manufacturing organization to study an in-depth analysis on how Business Process Management helps the organization to integrate operational activities and supply chain. The objective of this research paper is to provide in-depth analysis on an organization's Business...

19 Nov 2013

Cracking India: Using subjective narrative to envision partition

Case study - 3 pages - Educational studies

The title of Bapsi Sidhwa's novel Cracking India suggests the image of a division, even a violent separation. The narrative is told from the perspective of Lenny, a Parsi woman, recounting her childhood memories of India's independence from Britain and also the following formation...

30 Aug 2013

Price and availability pulse: India topical analgesics market (Online-Offline Comparison) August 2013

Market study - 4 pages - Management

nline platform channels such as, and provide medium price bargain i.e. strong customer value across topical analgesics segment than retail offline stores. Although, online channel owners still lack product expansion and strong horizontally and...

29 Nov 2012

Marketing mix strategies of Nike and Reebok in India

Case study - 2 pages - Business strategy

Marketing mix is a very important part in crafting marketing strategy of a company. Many companies who do not focus on their marketing mix well enough face troubles. There are a lot of perils for a company that does not devise an excellent marketing mix strategy for its target customers. There...

07 Jun 2011

India's impact on the world economy

Thesis - 8 pages - Economy general

The emergence of China and India as major economic players has had an important impact on the last 20 years of globalization, and it is now leading to important structural changes in the balance of power between countries by challenging the domination of the Triad: The United States, the...

03 Mar 2011

Presence of L'Oreal in India

Case study - 20 pages - Services marketing

The L'Oreal group has been present in India since 1990 and has developed its activities in the field of cosmetics throughout the world. L'Oreal established a 100% subsidiaryin in 1994 and three of the four divisions of L'Oreal are currently present in India: The Consumer...