International business in India
Thesis - 6 pages - Business strategy
The Maharaja Mac is unique, this burger can only be found in India. The McDonald's Big Mac is among the best selling consumer products in the world; it is even used by economists to compare market conditions in different countries, each year economists publish a chart with the different prices of...
The modeling of the behavior of the international commercial negotiator
Dissertation - 82 pages - Services marketing
"Most of us negotiate Every Day" are the first words of the book "Creative Negotiating" by Stephen Kozicki. Whether it is supplies or international agreements, all cases are well prepared to negotiate a better price, a convenient delivery date or more favorable terms. Regarding the idea...
A descriptive study of international business potentials: From China to Asia pacific rim countries and vice versa ( Data and graphs included )
Tutorials/exercises - 32 pages - Business strategy
The present study is an exploration of the international business potential of China with other countries in the Asia Pacific Rim and vice versa. Moreover, the study employed a descriptive design in order to thoroughly explain all factors that account for economic conditions of the...
International Institutions and Trade Liberalization: What has been the role of international institutions in promoting trade liberalization, and how successful have they been?
Essay - 3 pages - Economy general
When we look at the issue of trade liberalization and we question which international institutions have promoted it, we must ask what exactly is an international institution. In the formal sense, they are seen as “an organization established by multiple national governments,...
Adidas Ltd: AG's acquisition of Reebok International Ltd
Essay - 5 pages - Business strategy
On August 3, 2005, European sports shoe maker (based in Germany) Adidas-Saloman AG's acquisition of Reebok International Ltd. was announced. The market's reaction was cautiously positive to the news, with Adidas' share price appreciating by 7.5%. The CEOs of the two companies...
What do you consider to be the major differences between Adam Smith's and David Ricardo's theories of international trade?
Essay - 4 pages - Economy general
The basic concept underlying all international transactions is that foreign markets are extensions of domestic markets, in the sense that goods and services produced domestically, and whose quality is reflected in the strengths of the supply and demand curves, can also be sold...
Abortion linked to international trade law
Essay - 12 pages - Social sciences
There are different kinds and different methods of abortion nowadays. The spontaneous abortion, caused by natural causes, the elective abortion, the therapeutic abortion, which deals with the safety of the physical or mental health of women and the induced abortion, practices deliberately for...
Reebok International Ltd
Case study - 5 pages - Business strategy
Reebok International Ltd. has been unquestionably one of the juggernauts in the athletic footwear department behind Nike and Adidas for quite some time now. This prestigious shoe company was founded back in 1895, in Bolton, Lancashire by Joseph William Foster. Reebok was formally known as...
Architecture 2005 - Canadian and international trends in context
Thesis - 6 pages - Architecture
Architectural design philosophy has transformed from the high modernism of the early 20th century, from classic functional international style which dominated North American architectural practices up until the 1970s, to be replaced by the anti-modern or the post-modern. (Ghirardo, 1996)...
Moneygram International: Case study of a fund transfer company
Thesis - 9 pages - Finance
Moneygram Company was founded in 1940. Initially, the company was named Traveler's Express Company. In 1998, it acquired Moneygram Payment systems Inc (a company specialized in transfers of money) and then changed its name to Money gram International Inc in 2003. This acquisition was...
International marketing - published: 29/07/2009
Thesis - 5 pages - Services marketing
Internationalization was a restricted enterprise for most of the companies till very recent times. Only big firms could afford to go international for the enormous cost involved in international ventures. However, the process of globalization, and coming in existence of regional and...
The importance of developing and then using cultural stereotypes to enhance, or make more effective cross cultural communication in an international business
Thesis - 4 pages - Management
The integration of the globalization phenomenon into business has had a significant impact on international business strategy (Croucher, 2004). The most common definition of globalization encompasses the political and cultural and social economic aspects of regional and local territories,...
A study on the production, package, distribution and merchandizing process in Himalaya International Pvt Ltd (Egypt) (Garment industry)
Essay - 30 pages - Business strategy
Himalaya is located in the heart of Egypt, the land of Pharaohs and Cleopatra in a public free zone of Nasr City. Himalaya International was born on June 1999, and Christened on 21st December 1999 with an authorized and paid up capital of US 2.00 $ million. The land of Pharaohs and...
An evaluation comparing and contrasting the international covenant of economic, social and cultural rights with the international covenant on civil and political rights
Thesis - 5 pages - International relations
The central purposes of the International Covenant on Economic, Social, and Cultural Rights and the International Covenant for Civil and Political Rights have many things in common as they work together to form the backbone of the International Bill of Rights. The two...
International commercial arbitration - published: 29/09/2010
Essay - 4 pages - International law
In the event of resolution of disputes related to international commercial agreements, the International commercial arbitration is one of several forms of dispute resolution. The use of arbitration has increased along with the growth of international trade and commerce and...
International organizations and the protection of human rights
Thesis - 3 pages - International relations
This is the perception that certain behavior is required by law; a duty that is legally obliged. Customary law that is drawn from the practice of States accompanied by the opinion juris, is therefore a conviction that law requires the practice set. The performance of opinio juris would be in...
Law of international human rights and detainees at Guantanamo Bay naval base
Thesis - 5 pages - International law
Since the terror attacks of September 11 and the official war on terror has commenced, questions have been raised as to how the United States should engage itself in regard to both its military operations and treatment of enemy combatants. Debate over the United States applying rules of war,...
Policies and analysis of the liberalization of the World Bank and the International Monetary Fund (IMF)
Thesis - 7 pages - International relations
The International Monetary Fund and World Bank were both formed at an international conference held in Bretton Woods, New Hampshire (USA) in June 1944. The conference participants were keen to establish a framework for cooperation and economic development that would lay the...
International Business Strategy - Acer, Inc.: Taiwan's rampaging dragon
Case study - 8 pages - Business strategy
Acer was set up in 1976 under the company name Multitech, by Stan Shih, in Taiwan. This family entrepreneurial start up has grown rapidly based on a distinctive culture to become an international global brand competitor. For thirty years, the firm has met many challenges to face in the...
International management: Indian and Chinese markets
Case study - 11 pages - Economy general
This report is for any MNC looking for geographic expansion to expand its international operations, and whether it is worth entering the Chinese or Indian markets. Presently, many companies are looking for new emerging markets to expand their international operations. There are...
The Yuan under the pressure of the International Community Should we revaluate the Yuan?
Essay - 65 pages - Economy general
In three decades, China has transformed from an economy based upon agriculture (low effective and auto centered) to an economy based upon mass industry and export. The wish of Xiaoping to open the country is completely reached (on an economy level) but his wish to develop China from the inside by...
The International Workers' Association
Case study - 5 pages - Human resources
This document is a summary of the debates which took place within the International Association of Workers of the Congress at Brussels. It highlights the divisions within this authority by connecting them with the social position of the parties and traces the stage of evolution of the...
Adidas-Reebok merger, analysis of the international strategy
Case study - 9 pages - Business strategy
In early May 2005, the three stripes to Solomon resold just fewer than 500 million Euros to the former Finnish group Amer Sports cigarette. A few months earlier, in March, the specialist in slip Quicksilver seized 241 million Euros of Nightingale, the world's number one ski. Meanwhile,...
Study of international communications strategy of Dove
Case study - 8 pages - Management
Dove is a brand of cosmetics and is now part of the Unilever group. The trademark logo of this company is a dove, whose stylized color often varies according to the advertising campaigns. The brand communicates significantly through the media especially establishes a close relationship with some...
Implementation strategy in international markets: the case of Magna Argus
Case study - 8 pages - Business strategy
Founded in 1948, Magna Argus is an American company that manufactures and sells television sets of average size. With a factory based in Pennsylvania and several distribution offices throughout the US, it produces and sells television sets of 25 and 27 inches. Each set is equipped with various...
International Marketing Analysis - Louis Vuitton
Case study - 13 pages - Luxury marketing
In order to better realize this analysis, I chose to study the Louis Vuitton brand on two different countries / markets: The United States (developed country) and China (emerging country). During this report, we will discuss an external analysis of the brand in these two countries as well as an...
International marketing strategy of L'Oréal Paris
Case study - 8 pages - Services marketing
Till date, L'Oreal has been the world leader in the field of cosmetics. In recent years, the group saw its market share and reputation grow successfully through its development strategies built around two main areas: a policy of hyper-innovation and the creation of a broad portfolio of brands...
Strategic internal diagnosis of the Brand Chanel
Case study - 5 pages - Services marketing
Chanel's products represent a very heterogeneous mix. Indeed, Chanel has developed multiple skills, allowing us to define five homogeneous strategic business areas or SBAs. Haute Couture -Clothing Chanel is present in all categories of designer clothing brands including swimsuits....
International strategy of Burberry
Case study - 20 pages - Services marketing
The Burberry brand is part of the luxury industry, so it is susceptible to all the changes and developments affecting that industry. Currently this sector has taken a beating with the economic crisis owing to the decline in tourism and stock shares are on the wane with most customers lying low...
Marketing of the Thalassa International spa
Case study - 4 pages - Services marketing
The clientele of Thalassa International consists mainly of women (two thirds), who make use of the different types of products: fitness, spa treatments (beauty salons), the specific treatments (leg toning, slimming, and postnatal Dietary treatments). Men represent only a third of...
