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Course material in Business strategy

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16 Feb 2011

Strategies of internationalization

Course material - 31 pages - Business strategy

Internationalization is generally defined as the intrusion of business into foreign markets and different economic geographies. This international presence can take many forms and be realized by several possible strategies. Indeed, if the internationalization of enterprises is unavoidable in most...

29 Sep 2010

Risk Management: Evaluation of the risks

Course material - 8 pages - Business strategy

What is a risk? Risk, in insurance terms, is the eventuality of a loss or other adverse event that has the potential to interfere with an organization's capacity to fulfill its mandate, and for which an insurance claim may be proposed. What is risk management? Risk management makes certain...

29 Sep 2010

Doing business in Poland

Course material - 10 pages - Business strategy

Located in Central Europe, Poland is a country of 38 million people in an area of 312,000 km². The country is bordered by Germany to the west, the Czech Republic and Slovakia to the south, Ukraine, Belarus and Lithuania to the east, and the Baltic Sea and Kaliningrad Oblast to the north. In 1989,...

28 Jun 2010

Innovation: An advantage for companies

Course material - 7 pages - Business strategy

Innovation is the application of a new invention in a way that provides new technical, organizational or commercial benefits to a business. It aims to add value or provide an additional benefit to the company. Innovation is the foundation of entrepreneurship, since an entrepreneur need to be able...