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Thesis in business strategy 241 to 270

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04 Sep 2009
doc

In the magic land of CRM in bank management: Needs and strategies for sublime customer satisfaction

Thesis - 8 pages - Business strategy

Irrespective of whether it is a public sector bank or a private sector bank; a regional rural bank or a foreign bank all banks commonly store details of tens of thousands of customers and prospects - both in a corporate database and in discrete documents on the desktops of...

28 Aug 2009
doc

Production process and material management system in an iron & steel manufacturing unit

Thesis - 6 pages - Business strategy

The production system is the process of converting inputs of labor, capital, land and management into outputs of goods and services. The various metallurgical processes are employed for converting iron ore into steel and shaping it into different products as required by the customer, industries...

28 Aug 2009
doc

An overview of the spices industry

Thesis - 7 pages - Business strategy

The history and culture of Indian spices is probably as old as human civilization itself. The Vedas, the Bible and the Quran are all replete with reference direct or indirect to Indian spices. The earliest literary record in India on spices is the Rig Veda (around 6000 BC), and...

28 Aug 2009
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A study on the Saint Gobain Group (world leader in production of high performance materials) in India

Thesis - 25 pages - Business strategy

SAINT GOBAIN was created in 1665 as a part of the plan devised by King Louis XIV & Jean - Bapptiste Colbert (Finance Minister) to restore the French economy. As a result the Royal Glass works came in to existence. Saint Gobain established a near monopoly in 17th century and...

28 Aug 2009
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A look at the product profile of Sartorius in accordance with the quality and production departments

Thesis - 6 pages - Business strategy

Traditionally a leading company in laboratory weighing & separation technologies, Sartorius had considerably evolved & expanded since 1996 with its meanwhile seven groups brands, Sartorius has transformed itself in to a group that operates globally &...

28 Aug 2009
doc

An overview of Walmart

Thesis - 9 pages - Business strategy

Wal-Mart Stores, Inc. is the American corporation that operates discount department stores. In terms of revenue it happens to be the world's largest public corporation and the evaluation was made by 2008 Fortune Global 500. It was started by Sam Walton in 1962, and incorporated on October 31,...

28 Aug 2009
doc

The case of Fran W Horner Ltd

Thesis - 3 pages - Business strategy

Frank W Horner Ltd was founded in 1912; Horner distributed a variety of ethical and OTC (over the counter) pharmaceutical products to 4000 pharmacies across Canada through a sales force of 65 persons. Only 10% of sales volume was distributed through wholesales. By 1977, sales in Canada had...

28 Aug 2009
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The business strategy of Tang: The instant breakfast drink

Thesis - 3 pages - Business strategy

General Food Corporation was a leading manufacturer and marketer of grocery products, chiefly convenience foods. Tang instant breakfast drink which was introduced in 1958, was one of its 30 best-known brand names of food industry. Tang volume grew slowly but steadily. In 1969, when sales...

28 Aug 2009
doc

The case of Loctite Corporation

Thesis - 5 pages - Business strategy

Loctite Corporation was a leader in the development and marketing of high performance adhesives and sealants for industrial and consumer application. This case can be analyzed in five parts based on Industrial Products Group (IPG); a division of Loctite Corporation 1. IPG's...

28 Aug 2009
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The case of Dominion motors and controls ltd

Thesis - 4 pages - Business strategy

Dominion Motors & Controls, Ltd (DMC) had acquired 50% of the oil well pumping market in the northern Canadian oil fields since they were started in 1973. DMC offered a line of motors ranging from small fractional horsepower (hp) units to large 2,000 hp motors. It also produced motor...

28 Aug 2009
doc

A study on media planning

Thesis - 8 pages - Business strategy

Media planning consists of the series of decisions made to answer the question for advertisers: “What are the best means of delivering advertisements to prospective purchasers of my brand or service? Some specific questions that a media planner attempts to answer are: How...

28 Aug 2009
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Analyzing buyer behavior in relation to Aviva Life Insurance in India

Thesis - 4 pages - Business strategy

This research has been conducted with a view to understand the buyer's behaviors and to get some insight about the typical traits of buying behavior for the insurance policy. Important insights obtained through the in-depth interview has been analyzed and interpreted to facilitate the marketing...

28 Aug 2009
doc

The 5 star hotel industry in India

Thesis - 6 pages - Business strategy

The Indian hotel industry has been in the limelight during the past three years. It went through a bad phase during the period 1997 to 2002. Varied reasons led to the poor performance of the hotel companies during this period, with the major being the nuclear tests carried out by India in 1998...

28 Aug 2009
doc

ESD implementation and acceptance strategy

Thesis - 3 pages - Business strategy

The ESD scheme, launched in December 2000, was the first scheme in the world that combined both public and commerce services into a single Government portal operated by a single private operator, ESD Services Limited (ESDSL). The government's goal was for Hong Kong's 6.8 million residents to...

28 Aug 2009
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A case study on Commerce Bank

Thesis - 4 pages - Business strategy

Commerce bank was a bank that came into existence in 1865. It was started by Francis Reid Long in Kansas City. From that day the bank has grown and evolved into the enterprise that it is today. The intention of this paper is to analyze, in brief, the trends and situations that have come to pass...

25 Aug 2009
doc

Understanding the problems faced by various departments in a hotel

Thesis - 21 pages - Business strategy

Tourism is one of the world's most important activities, involving millions of people, vast sum of money and generating employment in developing and industrialized countries. Tourism has become the 'World's first largest industry in recent years. It has the highest growth rate in...

25 Aug 2009
doc

Tourism and marketing

Thesis - 7 pages - Business strategy

A market is a place where people come looking for goods and services that they might need, while marketing is the attempt made by the producer to make sure that the customer knows about the company and its products. Marketing does not stop at just creating awareness about the product. It also...

25 Aug 2009
doc

An overview of the problems faced in managing a hotel

Thesis - 22 pages - Business strategy

The growth of modern hotel industry took place in the United States of America, beginning with the opening of the CITY HOTEL in New York in 1974. Some of the hotels of USA were built in this era. This period also saw the beginning of changing operations under the guidance of E.M. Statler....

25 Aug 2009
doc

Classification of hotels

Thesis - 6 pages - Business strategy

A hotel is defined by British law as the place where a bona fide traveler can receive food and shelter, provided he is in a position to pay for it and he is in a fit condition to be received. Hence, a hotel must provide food and shelter and has, in turn, the right to refuse if the traveler is...

25 Aug 2009
doc

The ABN Amro bank

Thesis - 7 pages - Business strategy

On 29 March 1824 King Willem-I issued a royal decree creating the Nederlandsche Handel-Maatschappij with the aim of reviving trade between the Netherlands and the Dutch East Indies. In 1964, NHM merged with De Twentsche Bank to form Alegeme Bank Nederland (ABN), while Amsterdamsche Bank and...

25 Aug 2009
doc

Operational aspects of a hotel and an analysis of the problems encountered

Thesis - 27 pages - Business strategy

To understand tourism we can divide it into two parts or sections, namely the dynamic sector & the static sector; the dynamic sector is concerned with economic activities of the formation of community, motivation of demand and provision of transport. It involves the activities of tour...

25 Aug 2009
doc

Operating a hotel efficiently

Thesis - 40 pages - Business strategy

The hotel industry is perhaps, one of the oldest commercial endeavors of the world. The first inns date back to the first century B.C., The inns of the biblical time offered a little more than a cot or bench at the corner of a room or a table. Most such establishments were no more than private...

25 Aug 2009
doc

Investigating the market feasibility of a hotel

Thesis - 15 pages - Business strategy

Tourism is the act of travel for the purpose of recreation, and the provision of services for this act. A tourist is someone who travels at least eighty kilometers (fifty miles) from home for the purpose of recreation, as defined by the World Tourism Organization (a United Nations body). A more...

25 Aug 2009
doc

Basic concepts involved in planning the set up of a hotel

Thesis - 17 pages - Business strategy

Till the downfall of the Roman Empire, i.e., about 500 A.D., the inns and taverns were well developed. The churches, monasteries, cathedrals and temples made suitable arrangements for devout traveling taken by the pilgrims. But, the downfall of the Roman Empire created problems, and for several...

25 Aug 2009
doc

An introduction to the hotel industry: An investigation of the departments

Thesis - 36 pages - Business strategy

To most people, the hospitality industry consists only of hotels and restaurants. However, the Oxford English Dictionary defines hospitality as the 'reception and entertainment of guests, visitors or strangers with liberality and goodwill'. Therefore, the hospitality industry can be...

25 Aug 2009
doc

An examination of a hotel and its various departments

Thesis - 46 pages - Business strategy

Under the British law “a hotel is a place where the bona fide traveler gets shelter and food provided they are in a position to pay for it and are in a fit condition to be received.” Origin: The discovery of wheel brought development to trade and tourism; horse carriages, and...

25 Aug 2009
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A look at the beer making process with reference to SAB Miller

Thesis - 3 pages - Business strategy

SAB Miller plc is one of the world's largest brewers with a brewing presence in over 40 countries across four continents and a portfolio of strong brands and leading market shares in many of the countries in which it has brewing operations. Outside the USA, SAB Miller plc is one of the...

25 Aug 2009
doc

A brief look at the market feasibility of an intended hotel

Thesis - 5 pages - Business strategy

As per the definition of MANZINKER and KRAFT of Beam University, tourism is the sum of the phenomenon and relationship rising from the travel and stay of a non-resident so far as they do not lead to permanent residence and are not connected to any earning activity. Tourism today is one of the...

25 Aug 2009
doc

A brief look at some of the products and job roles in Honeywell

Thesis - 15 pages - Business strategy

The Security Solutions Industry is growing at an accelerating pace in the global scenario. As compared to few years back, the industry has shown considerable growth. However the industry is still in a nascent stage. There are few players in this segment - Honeywell being the leader in majority of...

13 Aug 2009
doc

An overview of Netflix

Thesis - 8 pages - Business strategy

Reed Hastings founded Netflix in 1997 during the emergent days of Internet retailing, to offer home delivery of DVD rentals through the U.S. Postal Service. The company has grown at a rapid pace since to the point that in 2006, subscribers could use Netflix's website to choose from over 70,000...