How to write business plan, business plan, executive summary, external financing, development of the business, defining a project's mission, economic model, value chain, action plan, forecasts
In order to achieve any goal or project, all companies face a common problem: "planning for the future". Indeed, the reality is that we cannot predict precisely what will happen in the future or the consequences our present decisions will have on that future. However, entrepreneurs have a tool available to them to help them envisage the opportunities and challenges which may affect the future development of a business. This document is called the business plan, it can be used to predict the future and the consequences of each decision made within a company.
[...] The first is that we must assess the potential of it to judge whether the project will be successful. The second is the need to foresee possible developments in this sector, in order to be able to follow the course of the stream. b. The market As the industry, the market must also be analysed and evaluated for two reasons. First, to assess the threat of substitute or competitors' products that could harm the company's product. And also, to compare the marketing mix to adopt with those already used by competitors and thus see the improvements to be put in place. [...]
[...] We can observe here that the adopted strategy, therefore, changes at each stage, whether it be that of the product, project or that of the company as a whole. c. The SWOT matrix It should be noted that before adopting any strategy, we must assess whether the decision we are going to make is going to be the best for the short, medium or long term. Knowing the best way to perform this analysis is therefore essential External analysis a. [...]
[...] the stages in the implementation of the project. • The technological portfolio: The material resources necessary for the proper execution of the project. • The team and the organisation: This gives the outline of who does what. The purpose of this is to show that each key position is held by the most competent person, and where the man-to-project ratio must satisfy investors. • Financial projections: the provisional income statement, the financing plan, the provisional balance sheet, provisional budgets, dashboards. [...]
[...] • Gross margins: Which corresponds to the difference between total production and consumption of raw materials. • Added value: This is the difference between the production of the company and its consumption during a given period. • Gross operating surplus: According to its name, it is the goodwill brought in by the capital of the company. • Operating profit: This is the result obtained by subtracting total operating expenses from total operating income. • The current result: It represents the merger of the operating result and the financial result. [...]
[...] There are various causes for the variation in the result. Among them there are; • The scissor effect: This is the change or fall in the selling price relative to the purchase cost. • The fixed charge absorption effect: This is the effect of not changing fixed charges regardless of whether sales improve or deteriorate Analysis of invested capital and financial structure This analysis is based on the study of the functional balance sheet and aims to assess the company's investments and its cash management. [...]
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