Amazon, e-business, brick-and-mortar company, business strategy, Internet strategy, information and communications technology (ICT), one-click order process
The purpose of this essay is to pick a brick-and-mortar company. Provide the history of the company, background, and life cycle of the company. I am going to describe the needs and customers Amazon addresses. I am going to provide the roles of internet strategy: business strategy, Information Systems Strategy (IS), Information and Communication Technology Strategy (ICT), and e-Commerce Strategy (EC). Address the knowledge management strategies the company uses. The online user types for this company and the e-commerce considerations. Technological advantage of e-business to this company. The impact of Internet regulation to e-business companies. The EC Metrics of Amazon e-business. EC Security of an e-business company. The limitations to Global e-commerce.
[...] (2016), this is the life cycle of Amazon 1995: Amazon.com debuts on the Web. 1997: The company goes public; Amazon.com becomes the first Internet retailer to secure one million customers. 1998: Amazon.com enters the online music and video business; companies are acquired in the United Kingdom and Germany. 1999: The firm expands into selling toys, electronics, tools, and hardware; Bezos is named Time Magazine's "Person of the Year." 2001: Amazon.com reports its first net profit during the fourth quarter. Needs and Customers Addressed Amazon target all on-line users. [...]
[...] References: Amazon.com, Inc. - Company Profile, Information, Business Description, History, Background Information on Amazon.com, Inc. (2016). Retrieved September from; http://www.referenceforbusiness.com/history2/35/Amazon-com- Inc.html#ixzz4JRDIuBqf Kourdi, J. (2015). Business Strategy : A Guide to Effective Decision- making. New York: PublicAffairs.rary.ashford.edu/eds/results?sid=02b67b17-493b-4f8a-a8d6- cdf999f1cdfd%40sessionmgr4007&vid=6&hid=4211&bquery=business+strategy&b data=JmNsaTA9RlQmY2x2MD1ZJnR5cGU9MCZzaXRlPWVkcy1saXZl ICT (information and communications technology - or technologies). Retrieved September from: http://searchcio.techtarget.com/definition/ICT-information-and- communications-technology-or-technologies What is a business strategy? Retrieved September from: http://www.wisegeek.org/what-is-a-business-strategy.htm Strategic information system. Retrieved September from: http://dictionary.cambridge.org/us/dictionary/english/strategic- information-system Trepper, C., H. (2001). E-Commerce Strategies. [...]
[...] Customers are advised to keep their passwords confidential. EC Global Limitations The global limitations can be due to language barriers. The other countries do not have access to the internet. Knowledge barriers also put a limitation on EC as well. In order to set up e-business in other countries there must be knowledge and skill. The charge to have the internet is high in some places and people rather not have it. The difference in the currency also puts a limitation on business. [...]
[...] Customers can also connect on social media. Customers questions are answered and email are sent about orders and transactions. Management Strategies The marketing that is done is either subliminal or indirect. Amazon offers free services and products to their customers. It has a user- friendly interface. Other affiliates and their products are exploded by Amazon. The communication systems that the company has are still used. Amazon uses universal and behaviours and mentalities. During big events they do not use money to advertise are get coupons made. [...]
[...] The most prominent company when it comes to (ICT) is Amazon. The company has improved by using e-business strategies. Online shopping is beneficial to both the Customers and the organizations are benefited from online shopping. To obtain customer satisfaction, a company incorporates the latest technologies and tools. (ICT) helped Amazon to improve their business Amazon is one of the most secure, preferred and reliable websites. E-commerce is the activities that relate to buying or selling things over the internet. The customers help to keep the web pages updated. [...]
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