An analysis of Ryanair competitiveness
Case study - 7 pages - Business strategy
This report illustrates an analysis of Ryanair competitiveness, adaptation to the macro-level factors in the United Kingdom and factors contributing to its current success. Initially, the Porter's five-force model entails analysis of the threat posed by buyers, suppliers, industrial...
Ben L. Kedia and Ananda Mukherji, Global managers: Developing a mindset from global competitiveness
Book review - 2 pages - Finance
Ben L. Kedia is a Director of the Wang Center for International Business Education and Ananda Mukherji is a Dirctor from ZoomInfo, the largest index of business people in the world (source: Wikipedia) . They emphasize in this article the huge importance of having skills other than technical...
Michelin Marketing strategies, emphasize differentiation, accelerate growth and strengthen competitiveness
Case study - 13 pages - Services marketing
It is a multinational company whose headquarters are in Clermont-Ferrand in France. With a claim over 20% of the global tire market, it is the world's largest tire company. Its net sales amounted to 16.867 billion Euros in 2007, which positioned Michelin in second place behind Bridgestone ($...
Strategies for global competitiveness
Thesis - 6 pages - Business strategy
Successful companies develop strategies for doing business in emerging markets that are different from those they use at home and often find novel ways of implementing them, too. Once a company has identified the market space it wishes to target, it's time to look more specifically at how to...
Why is China so competitive? Measuring and explaining China's competitiveness
Essay - 36 pages - Economy general
In the first part of our paper we will present the theoretical background of the international trade. We will begin with the description of the evolution of the comparative advantage theories, and then continue with the competitive advantage theory. On this point it is important to mention that...
Example of a competitive benchmark - Fast food restaurants
Case study - 8 pages - Marketing theories
Marketing and competitor analysis play an increasingly important role in the life of businesses. Indeed, regardless of the sector, they are subject to very strong competition, and it is necessary to adapt to obtain the best results and always be more competitive. But developing effective...
Competitive analysis of the aerospace industry - Boeing and Airbus
Case study - 6 pages - Brand management
One of the main challenges in all industries is rival companies, and it is critical to the survival of a company to consider its rivals competitive actions. In this report, we investigate the competitive rivalry between the two giants of the aviation industry, Airbus and Boeing, to discover how...
Crowdfunding for sustainable energy projects: the criteria of selection by platform managers and competition between investors
Thesis - 25 pages - Finance
Despite the contributions of research on the crowdfunding phenomenon, there is a lack of knowledge on the link between crowdfunding and sustainability and renewable energies in particular and also a lack of understanding from the point of view of investors and managers of crowdfunding platforms:...
Competitivity policy
Presentation - 5 pages - Economy general
Small companies make a large share of the surveyed sample in all regional groups, with some changes. Sub-Saharan Africa has the largest share of SME (Small-Middle Enterprises) at a little over 40% of the surveyed sample. The distribution of firm sizes is an important indicator of how resilient...
Competitive Advantage in business: Organizational Structures value
Case study - 3 pages - Business strategy
The firm (organization) is an entity that exists primarily to make profits through the provision of commodities (both goods and services) to the market (consumers). The existence of the firm is born out of specialization in production and the pertinent risk of incomplete contracts in delivery of...
Store Check Competitors and Competitive Offers on The Market of Chocolate
Case study - 3 pages - Business strategy
There are many existing brands in our chocolate market. We will therefore mainly take the best-known ones: - Nestlé - Lindt - Milka - Ferrero rocher - Kinder - Poulain - Côte d'or - Monbana - Leading brands (marque repère) in the French supermarkets (Tablette d'Or, Délisse…)
Competitive Forces, The Five, That Shape Strategy - Harvard Review
Case study - 3 pages - Educational studies
Michael E. Porter's article “How Competitive Forces Shape [Business] Strategy” was first published by Harvard Review in 1979 and the economist and associate professor's article revolutionized the strategy field. The article explains how the five main competitive forces which include:...
DHL Express Competitive Advantages
Case study - 2 pages - Management
DHL Worldwide Express is a good example that helps illustrate the dynamics of the international air express industry and how the market is growing in the Middle East and Asia Pacific regions (Diego, 1999). It demonstrates how DHL and its competitors have embraced latest technologies, reviewed...
Marketing Strategies Helping UK Firms Achieve Competitive Advantage in Ghana
Case study - 15 pages - Educational studies
The participants of the survey were employees and managers of Cadbury Ghana Ltd and Nestle Ghana Ltd. We collected data from both companies to get a full overview of the cocoa industry in Ghana and challenges international firms need to face, due to the increased legislation. The two company...
The staircase approach at Mckinsey & Company ? To increase competitive advantage
Essay - 2 pages - Management
McKinsey & Company suggest seven staircases that companies use to grow. In athletic management, improvement is constant since individuals usually join the profession with limited resources and experience, but with visions of greatness. The Athletics management firm that I work for was initially...
Competition Law
Market study - 4 pages - Other law subjects
The area of EC Competition Law has experienced major structural and substantial changes over the past two decades. The last decade of reforms of EC Competition Law is often cited as the « modernisation process » . Since competition rules always apply to a « market », this notion have been at the...
Competition in the banking industry
Essay - 4 pages - Finance
Nowadays, the banking industry has become significantly more competitive than in the past and competition is likely to increase further. New competitive pressures are emerging from abroad, owing to the liberalization of international banking and capital flows, and as a result of the adoption of...
How has European competition policy empowered the commission?
Thesis - 6 pages - European union
This question could appear really simple, and the first answer that comes is “yes of course”: with the introduction of European Competition Policy, the EU Commission has an extended power, and can now decide if a company respects competition laws in the Union or not. But this issue is...
Volkswagen group- China's analysis in competitive strategy
Case study - 20 pages - Business strategy
Chinas automotive industry growth reflects on China's economy, with it being one of the most dynamic and promising industries in the country. Volkswagen Group entered the Chinese economy thirty years ago, and therefore played an important role in shaping this industry. After giving the reader a...
Do Porter's ideas on national competitive advantage: Which specific nations have achieved economic success?
Thesis - 5 pages - Economy general
National competitiveness is one of the most important economic concepts as it outlines as to how a nation can grow and succeed by utilizing its competitiveness. Competitiveness, therefore refers to the concept of how a nation produces its goods and services- the relative...
Empirical study on effect of quality management on competitive performance in manufacturing companies: International perspective
Thesis - 11 pages - Management
This paper presents results of an empirical analysis on quality management and its impact on competitive performance. These results have been derived from the third round survey conducted during 2003 and 2004 under the framework of High Performance Manufacturing Project. After presenting a simple...
Easyjet competitive advantage
Case study - 9 pages - Services marketing
The objective of the report is to bring out the competitive advantages of EasyJet through an in-depth analysis of EasyJet, its main competitor Ryanair and its environment. In the later part of the report, we will demonstrate these competitive advantages. The report reveals that its two main...
To what extent is competition between social groups a necessary condition for inter-group discrimination?
Thesis - 5 pages - Psychology
Discrimination is a highly contentious issue in our contemporary society, and is still not a thoroughly understood phenomenon, despite extensive and illuminating psychological research. The question acknowledges that there is a place for competition in the creation of inter-group discrimination,...
A description of the three types of market: Monopolistic, oligopolistic and competitive
Thesis - 10 pages - Economy general
Monopolistic markets lie between pure perfect competition and pure monopoly. Within this type of market a firm's product will differ to that of its rivals, the difference may only be small (for example the packaging may be slightly different), or there could be a big difference. The various firms...
An analysis of why Canada's regulation of competition is weaker than in the United States
Thesis - 9 pages - Political science
Canada, with its more or less 30 million people, is one of the United States biggest trading partners. As a matter of fact Canada is the US largest market for its agricultural export in the northern hemisphere. This importance of the Canadian market had been numerously acknowledged by the United...
Competitive research on market size of cigarette brands
Tutorials/exercises - 33 pages - Business strategy
The cigarette industry in India is dominated by 4 players - ITC, Godfrey Phillips, VST (also a BAT affiliate) and GTC. These four companies together control almost 99% of the market. The cigarette industry faces competition mainly from the unorganized sector 'bidi' manufacturers, who are...
Achievement motivation as it applies to competitive sport
Thesis - 3 pages - Psychology
An important psychological need is the need to achieve: the motive to achieve success by exceeding previous levels of success set by one's self and/or others. Achievement motivation can be characterized as both the need to achieve and as the need to avoid failure. The purpose of this paper is to...
Finding if competition exists among the same or different species, and measuring it
Thesis - 3 pages - Biology
Plant competition is something that is very important to study. Like any other organism, plants must consume resources to survive. With limited resources, those that are most competitive generally receive the most resources, allowing them to survive. This lab investigates just that. Using 14...
The effects of competition for resources on resulting plant biomass
Thesis - 3 pages - Biology
The purpose of this experiment was to determine the effects of competition for resources on resulting plant biomass and to analyze the differences between intraspecific and interspecific competition. The study quantified the growth of two different plant species, wheat (Tricticum aestivum) and...
Porter's competitive analysis
Thesis - 6 pages - Management
The competitive analysis is based on a wealth of information which is collected and processed. First there is information about the company itself, its strengths and weaknesses, but also on its environment. It is therefore an internal analysis and an external review. The analysis was developed...
