Strategies France must implement to stay a leader in the global wine market
Thesis - 3 pages - Economy general
Answers to a Questionnaire' is a short story which was written by James Graham Ballard, and published for the first time in the English literary magazine 'Ambit', in 1985. Ballard's style of writing is highly important to understand his works, he is a member of the 'New...
The Euro: Costs & Benefits for France
Essay - 3 pages - Economy general
On the 1st of January 1999, the euro went into circulation as a common currency for eleven of the fifteen European Union countries, with Greece joining in 2001. France joined in 1999. The ratification of the Maastricht treaty in November of 1993 provoked the creation of the European...
Sales Promotion of Red Bull in France and China
Case study - 14 pages - Services marketing
It seems interesting to analyse Red Bull, as the company uses unique methods of marketing. The brand relies on buzz marketing and word of mouth. The company, which is already established in 144 countries worldwide, launched its famous beverage in France. Most of Red Bull consumers are...
The launch of Toyota green car in France: The Prius
Case study - 22 pages - Services marketing
The automobile market is facing a serious crisis, and Toyota must keep its share of the market and develop new products to reach new customers. The Toyota Prius is a fully hybrid electric car developed and manufactured by the Toyota Motor Corporation. It was sold first in Japan in 1997 and is...
Strategic analysis of Microsoft France
Thesis - 7 pages - Business strategy
Today, the market share for Windows is 93% of the number of positions in the world, against 4% for Mac OS or Linux 1%. The Microsoft group, which sells the Windows operating system is the group known in the global market for computer software. Thus we will examine the strategy of this global...
The relationship between taxation and accounting in France
Course material - 4 pages - Accounting
The relationship between accounting and taxation is critical for determining the tax on the profits of French companies, but understanding this relationship is difficult because of constant changes taking place accounting policies. Accounting is defined as the systematic recording, reporting and...
Being black in France and in the United States : a comparison
Essay - 18 pages - Social sciences
"Penser et agir par nous-mêmes et pour nous-mêmes, en Nègres..., accéder à la modernité sans piétiner notre authenticité". That is how the famous thinker of the "Négritude", Leopold Sendar Senghor, described the challenge that fell on black people in the whole world at the dawn of the 21st...
The political and social upheaval in France in 1968
Thesis - 5 pages - Social sciences
In May 1968, France experienced a political and social upheaval that shook the regime to its foundation. May 1968, also called May 68, is the name given to a series of events that started with a student strike in France, which broke out at a number of universities and high schools...
Recruitment: Practices and issues in France
Thesis - 3 pages - Human resources
The recruitment, which aims to attract candidates with the qualifications and skills to fill available positions and vacancies, are framed by a specific regulation. While free enterprise allows free choice of employees, it remains so unless freedom is limited by hiring certain restrictions, such...
Air France and KLM, Case study
Case study - 3 pages - Business strategy
To be competitive in the airline industry, companies need to be in control of cost control and management. Companies need to reduce their exposition to risk (fuel management) and control the efficiency of each type of plane they operate. As the industry requires high fixed costs, companies have...
The Sushi market in France
Case study - 2 pages - Services marketing
The Japanese food market has experienced incredible growth since the early 2000s. The number of outlets has increased by 3% over the last 10 years in Paris. This region now has over 1,200 outlets. This growth has been supported by the culinary and cultural trends of Japan.Moreover, the Japanese...
Sustainable development in the electricity sector - the examples of France and Great Britain
Market study - 24 pages - Ecology & environment
It has been put in evidence that 85 percent of the energy consumed by humans comes from fossil fuels. This statement pointed out one of the most important problems currently faced by humans. The generation of energy depends on the use of fossil fuels. The problem which appears is that these fuels...
Dangerous liaisons: On the love-hate affair between the US and France
Thesis - 6 pages - International relations
A quick look at the sheer number of French books written on the United States, whether it is on 9/11, Iraq, the environment, George W.Bush or any other foreign policy issue, shows how important is the United States for France. The opposite may not be so true. France is considered...
Comparison between the economic cycles and the growth rates in the USA and France
Thesis - 3 pages - Economy general
The business cycle is a constant in all the world economies since the Industrial Revolution occurred. By “business cycle”, we mean the fluctuations of the growth rate of the economy, which always works on the “Peak - Recession - Trough - Recovery” scheme. The main cycle is the...
Research methodology business tourism in France
Essay - 5 pages - Journalism
Welcome to the wonderful and interesting world of Business Tourism! This essay is the second step of a huge research to find solutions to questions in this market of the wider tourism industry. Meetings, incentives, conferences, exhibitions, outdoor events and individual business travels justify...
The international executive across cultures - France and India
Essay - 12 pages - Management
India's official name is the Republic of India and its capital is New Delhi. It measures over 3 million square kilometers for a population of around 1.1 billion inhabitants. India is located on the Indian sub-continent and can be divided into 4 topographical regions: the Himalayan region, the...
France and Ireland: Implications of increased immigration on educational systems
Thesis - 15 pages - Social sciences
France and Ireland are two very different European countries. Their citizens speak different languages, eat different foods, yet every four years they both think they have the best soccer team in the World Cup. Aside from these two country's differences, they have one important feature...
Corporate governance and business ethics: Air France-KLM
Thesis - 8 pages - Management
Businesses have to publish their yearly Corporate Social Responsibility Report (CSRR) for their stakeholders. CSRR is “the business contribution to the sustainable development goals. Essentially it is about how business takes account of its economic, social and environmental impacts in the...
The relationship between the different types of suffrage and the creation (or construction) of democratic institutions in France from 1789 to 1870
Thesis - 5 pages - Political science
From 1789 to 1870 in France, not less than eight constitutions and twelve regimes followed one after another. France also experienced all types of suffrages, from the most restricted one of the Ancient Regime, to the universal manhood suffrage. This period is undeniably crucial to...
Feminism in France and in the US: A comparison
Thesis - 11 pages - Sociology
In 1991, the American feminist movement was revived by the Anita Hill-Clarence Thomas case. In the same year, Clarence Thomas, a Supreme Court nominee was accused a few days before his appointment of sexual harassment by one of his former co-workers, the Law Professor Anita Hill. This case is...
The impact of the French Revolution (1789-1815) on life in France during the nineteenth century
Essay - 3 pages - Modern history
The whole nineteenth century can be seen as a century of experiment of political systems and institutions, a span of time where the French population looked for a political identity according to its specific heritage by trying a lot of regimes through different Constitutions. However, no system...
Starbucks France governance: Competitive environment analysis
Thesis - 2 pages - Management
“Corporate governance is the set of processes, customs, policies, laws and institutions affecting the way a corporation is directed, administered or controlled.” It is made to control the decision-making power of executives so they do not have as a matter of priority their own...
Starbucks France: The value chain
Thesis - 3 pages - Services marketing
Found in 1971, Starbucks Corporation is the leader in the coffee shops industry, with a turnover of $9,411.5 million in 2007 (source: Datamonitor). Its main activity is to manage coffee shops (85% of its turnover) and to sell licenses (10,9%), but Starbucks has also diversified its activity...
Business cycles in France
Thesis - 8 pages - Economy general
The INSEE released one of the most concerning figures about the French economic environment: the opinion of the households has never been so low since 1987. In fact, tightening credit conditions, higher oil and primary goods prices, and the American financial crisis are undermining the mood of...
Differences between the instructions on beauty products across nations: France and Britain
Thesis - 5 pages - Journalism
Initially I didn't have any idea about the topic I wanted to talk about, but realizing that I had purchased many beauty products in Ireland and that I used to read its directions, I decided to take more of an interest in it. I just thought it was pretty funny to read these instructions without...
Was terror an integral part of the mentality of the revolutionaries in France?
Thesis - 4 pages - Modern history
No part of the Revolution calls as much pictures to mind as the “Terror”. The endless lines of people waiting to be guillotined, the Committee of Public Safety with the heartless figure of Maximilien Robespierre, Marat's corpse lying in his bath... more and more bloody pictures...
France's view on the US President Bush
Thesis - 7 pages - Political science
He is known as an execrable communicator, with a crippled syntax, reputed for his multiple blunders which the French media are only too eager to report: At the time of his visit to Europe in June 2001, the press thus awaited Bush resolutely, attentive even to the minutest blunder that the...
How can corruption occur in a democracy as France? Analysis through the ELF scandal
Thesis - 9 pages - Journalism
The Elf scandal started in 1994 with an ordinary trial of the dubious conditions in which Elf oil company and the Crédit Lyonais funded Bidermann's textile firm. This financial bail-out turned out to be a tremendous embezzlement scandal. ELF's executive officers misused their company assets for...
The impacts of the common agricultural policy (CAP) in France
Thesis - 10 pages - Administrative law
The CAP is often considered as a debate of the specialists since this is a very complex and technical topic, but nowadays there is a huge public debate on this policy which is one of the most important European policy and also one of the most expensive one. In May 2006 there was the biggest...
Investigating the key issues concerning child protection in the UK and France
Thesis - 5 pages - Social sciences
Social policy "is based upon a distinct empirical focus- the support and well-being through social action." (Alcock et al 1998). It draws upon the methods and understandings involved in many social science disciplines e.g. sociology, economics and politics and is founded in many areas of society...
