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30 Jul 2010
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The dynamics of the Mittal Arcelor merger

Thesis - 3 pages - Business strategy

The merger of Arcelor with Mittal has been one of the historic mergers in the history of steel industry. Before we proceed into the study of fusion Mittal / Arcelor, it seems essential to recall the context, and facts that concern us here. Here we will discuss Mittal's (Dutch steel...

29 Sep 2010
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Intercultural management : EADS's merger

Case study - 12 pages - Management

Intercultural management is born from the process of expansion of business areas, or globalization. To expand business activities, companies can not only develop their industry on their own market, they also have to make strategic choices like joint venture, merger, acquisitions,...

22 Jan 2010
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Lloyds TSB's mergers

Case study - 10 pages - Business strategy

Lloyds TSB Group is fourth biggest British clearing banks in the United Kingdom. It offers a broad variety of global banking and financial services. It has almost 3,000 branches throughout the United Kingdom, and its global business is conducted in 47 countries, with the United States, Canada,...

27 Oct 2009
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Challenges that a company faces at the event of merger and acquisition

Thesis - 5 pages - Business strategy

Globally most of the companies started a new tendency of either combining firms or buying of one company by the other for obtaining additional benefits and technology. This is referred to as Merger and Acquisition. Their history helps to understand the evolution of the M&A's in the world....

20 Nov 2009
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Understanding the implications of merger of DaimlerChrysler

Thesis - 3 pages - Business strategy

German Daimler-Benz and American Chrysler were merged in 1998. By the mid-1990s Chrysler had survived near bankruptcy experiencing deep and reverse fluctuations in following years. The merger with Daimler-Benz has not tempered these fluctuations even though they have used strategic...

06 Apr 2009
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Are mergers and acquisitions the preferred option for businesses seeking rapid growth and success?

Thesis - 5 pages - Management

In today's complex and dynamic corporate world, there is a tremendous allure towards mergers and acquisitions. Companies, in the pursuit of rapid growth and gaining competitive advantage over the other market players, opt for mergers and acquisitions as a key to corporate...

16 Jan 2009
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Schneider-LeGrand merger

Case study - 13 pages - Business strategy

Beginning with a certain turnover, the EU merger rules are to be applied to cross-border concentrations, irrespective of the size of the company or area of their activity. A pre-merger notification to the European Commission is obligatory. Most cases are closed by the completion of...

16 Jan 2009
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Daimler Chrysler: Lessons in post-merger integration

Essay - 19 pages - Management

Professor Herbert Paul and student Myriam Tamim prepared this case, solely to provide material for class discussion. The authors do not intend to illustrate either the effective or ineffective handling of a management situation. The case was compiled from public sources. Abstract: The...

05 Mar 2009
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The role played by Human Resources and their contribution in the success of Merger and Acquisitions. Case study: Tata -Corus

Thesis - 45 pages - Human resources

Tata-Corus, Arcelor-Mittal, Daimler-Chrysler, America online- Time Warner…. The phenomenon of Merger and Acquisition has proved to be a very popular means for organizations to achieve growth and promote strategic change, especially during the last two decades. The reason that the...

16 Jan 2009
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Organizational development: Mergers and Acquisitions

Essay - 8 pages - Business strategy

Nowadays, mergers are very common in all sectors. Indeed, in many sectors, the competitive pressure, the decline of prices and research costs provoke numerous mergers. However, all mergers aren't successful; there are some steps to follow to avoid risks. There could be be...

15 Jan 2009
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Legal aspects of international mergers and acquisitions: Sacyr/Eiffage

Essay - 6 pages - International law

The Sacyr/Eiffage case involves two public construction companies, the Spanish Sacyr Villehermoso and the French Eiffage. First, let's introduce those two companies. Sacyr is a leading Spanish construction company based and listed in Madrid. It is publicly traded and part of the IBEX 35, the...

27 Oct 2009
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An analysis on the merger of Reebok and Adidas-Salomon AG

Thesis - 6 pages - Business strategy

The sporting goods industry has seen many Mergers and Acquisitions(M&A) driven by the rising competition and industrial growth. In August 2005,Adidas-Salomon AG (Adidas),Germany's largest sporting goods maker announced acquisition of the US-based Reebok International Limited(Reebok) for...

07 Jul 2008
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An overview of the AT&T and Cingular merger and its potential future outcomes for both companies

Essay - 6 pages - Business strategy

Mergers between organizations often take place when it is financially or strategically advantageous for one or both organizations. While the ideal merger occurs when both organizations see the value of combining, even when the situation is ideal the end result can have a detrimental...

11 Jul 2006
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Mergers and Acquisitions: reasons and consequences at the international market

Dissertation - 40 pages - Finance

The paper deals with the issue of mergers and acquisitions on the western market, viewing the topic from the standpoint of their failure and success. The subject is an extremely important one at present, as, on the one side, there is a trend towards major international mergers and...

04 Jan 2022

SWOT Analysis - Stellantis

Case study - 4 pages - Automotive marketing

Founded on January 16, 2021, Stellantis is a multinational corporation engaged in the automotive industry. The group was born from a merger between two big names, the PSA Group and Fiat Chrysler Automobiles. As of October 30, 2019, the announcement of the merger between the two...

20 Oct 2021

SWOT Analysis - Kraft Foods

Case study - 5 pages - Distribution marketing

"The spirit of a start-up, the soul of a powerhouse": created in 1980 under the name of Kraft Foods Global, the company was initially based in Delaware in the United States before relocating to Virginia, with it should be remembered a change of name in 2012, to become Kraft Foods Group Inc. 1989:...

31 Dec 2021

Pestel Analysis - Stellantis

Case study - 4 pages - Automotive marketing

The Stellantis group was founded on January 16, 2021. The multinational company that has existed for several months and manufacturer of automobiles was born from a merger between two groups including the PSA group and Fiat Chrysler Automobiles. Two years earlier, in 2019, the announcement...

19 Nov 2021

Strategic study of the Renault-Nissan alliance

Case study - 3 pages - Business strategy

In 1999, the chairmen of Renault and Nissan, L. Schweitzer and Y. Hanawa, signed an agreement to link their two companies. Renault purchased 36% of the capital of the Japanese company and 100% of its financial subsidiaries in Europe. This alliance has experienced strong growth, which has enabled...

04 May 2022

Competitive analysis of the aerospace industry - Boeing and Airbus

Case study - 6 pages - Brand management

One of the main challenges in all industries is rival companies, and it is critical to the survival of a company to consider its rivals competitive actions. In this report, we investigate the competitive rivalry between the two giants of the aviation industry, Airbus and Boeing, to discover how...

10 Aug 2021

SWOT Analysis - How to Develop a Strategy For Success - The Case of Burberry

Case study - 4 pages - Marketing theories

In every organization, company, society or enterprise that wants to make profit, the SWOT analysis is indispensable. The SWOT analysis helps managers to evaluate the strengths (S) and weaknesses (W) of a company in an internal level in one hand. On the other hand, it also allows them to have an...

29 Sep 2010
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The impact of external growth strategies on airline corporate branding

Case study - 35 pages - Business strategy

The deregulation and the overcapacity of many industries have led to a record level in external growth operations in the late 1990s (Doyle 2000). Nevertheless, development by acquisition tends to be selective in terms of industry sectors. In banking, insurance, pharmaceutical, airline and...

10 Jan 2011
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Organizational culture of the new Air France - KLM group

Case study - 36 pages - Management

The terms "intercultural", "globalization", "internationalization" are increasingly gaining relevance in the current business scenario. Today, with the internationalization of firms in the context of the formation of the European market and the globalization of economies, it is interesting to...

07 Feb 2011
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Chemical Bank: Implementing the Balanced Scorecard

Thesis - 13 pages - Management

In 1993, Chemical Bank and Hanover Corporation concluded a merging process. The new larger banking company was better-positioned to compete with other major players in the market. Michael Hegarty, the head of the Retail Bank Division of Chemical Banking Corporation, wanted to transform the bank...

11 Mar 2015
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The Effects of M&A on SMEs Lending

Case study - 4 pages - Educational studies

Most of the mergers and acquisitions that we have had are an outcome of various economic factors that proved favorable such as escalating in the GDP, fiscal policies, macroeconomic setting and higher interest rates (Wang, 2007). The factors do not only affect the M & A process but also...

27 Jan 2011
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Strategic analysis Sanofi-Aventis

Case study - 23 pages - Business strategy

On 1st January 2005, the merger of the French pharmaceutical groups Sanofi-Synthelabo and Aventis, gave birth to Sanofi-Aventis, Europe's leading company in the sector in terms of turnover, and the third largest group worldwide. The company now relies on an international research...

27 Jan 2011
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Fusion acquisition of Adidas - Reebok

Case study - 56 pages - Services marketing

The Adidas Group is a German company which belongs to the sport equipment manufacturing market. In 2005, the turnover of the worldwide market of apparel and sport equipment was about 25.2 billion dollars, which corresponded to an 11.5% growth when compared to the previous year. This market can...

29 Sep 2010
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Daimler-Chrysler case study

Case study - 14 pages - Management

In the 1990s, competition in the car business industry increased dramatically. Companies tried to merge or acquire their competitors in order to remain competitive and strong enough not to be absorbed by other companies. This process is still prevalent today, and takes place in most of the...

21 Nov 2006
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What skills does it take to "manage" cross-cultural M&A?

Essay - 13 pages - Business strategy

Comment réussir des fusions-acquisitions "cross-culturelles"? Mergers and acquisitions continue apace in spite of an alarming failure rate and evidence that they rarely manage to benefit shareholders. Most completed takeovers damage one party: the company making the acquisition. Many...

16 Jan 2009
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Evaluating supermarket power: Carrefour promodes

Essay - 8 pages - Business strategy

In recent years, large buyers that had previously been in fragmented industries have increased their purchasing power through mergers and acquisitions. This change has placed more importance on the topic of limiting bargaining power and preserving free competition in the market. As a...

29 Sep 2010
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EADS and Intercultural Management

Case study - 7 pages - Management

Since the 1980s, the number of Merger & Acquisition operations has surged on the European and international markets. During the year 2000, the value of the international Merger & Acquisition (M&A) ventures was greater than $1000 billion and more than half were carried out by...