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29 Jul 2020

Business Plan for a Coffee Shop in Morocco - Agora Coffee Shop

Business plan - 7 pages - Business strategy

The business we propose is called 'AGORA Coffee Shop'. In our opinion, a coffee shop is not only a place of entertainment, it can also be a crossroad where people (students, professors, professionals, ...) can share ideas or debate on actual phenomenons. Therefore, inside the coffee we...

19 Nov 2014

Morocco: Case study

Case study - 4 pages - Modern history

Morocco is located to the North of Africa. It borders Algeria, Western Sahara, the North Atlantic Ocean, Algeria and the Mediterranean Sea, and Western Sahara. Morocco is well known for its long history with diverse cultures and diverse cuisines. Its proximity to Atlantic Ocean and...

23 Mar 2011

Consumerism in Morocco

Essay - 10 pages - Services marketing

Consumerism is a movement to defend the interests of consumers, which ensures that the products or services are subject to appropriate information and helps streamline purchasing behavior. According to P.Kotler "consumerism is a social movement that seeks to increase the rights and power of...

30 Aug 2011

The Treatment of Jews in Morocco

Thesis - 4 pages - Political science

Jewish history in Morocco dates back as far as 70 CE under the rule of the Roman Empire. Just prior to World War II, the Jewish population in Morocco hit its peak of 225,000 people. Today, the Jewish population of Morocco does not even number 5,500. It strikes me as very...

10 Jan 2011

Creation of SMEs in Morocco

Thesis - 51 pages - Economy general

Unemployment has reached alarming levels and proportions in Morocco. Every year, more and more working people are being affected by this problem. The Moroccan labor force totals to about 10,347,000. Women constitute about 27.6% of the total work force. Of the 10,347,000, only about...

16 Feb 2011

Presentation of the Holcim Morocco through the model of the five forces

Case study - 4 pages - Business strategy

This document presents the strategic strengths and weaknesses of the company Holcim Morocco, using Porter's five forces model. Excerpts from the document: "There exists a certain economy of scale because there is a mass production in order to cover fixed costs. The peculiarity of this...

10 Jan 2011

E-commerce in Morocco

Market study - 56 pages - Economy general

Like Morocco, other countries began developing in Europe many years ago. Europe saw its history and its strategic geographic location taking an important place in world history. These international relations have to be aware of technological development. "The world today lives on...

10 Jan 2011

Financing Small and Medium-sized Enterprises (SME) in Morocco

Thesis - 17 pages - Finance

The early 80s was one of the most difficult periods for the Moroccan economy. This period was marked by a deterioration of the internal and external balances. This was partly due to the structural weakness of the Moroccan economy. Some of the causes for the structural weaknesses were: the...

16 Feb 2011

Installation of a system of cost accounting in Monegasque (Morocco)

Dissertation - 84 pages - Accounting

Cost accounting has a double arsenal. As a first arsenal in the long term, it is probably very effective because it addresses the costs, and requires political courage of managers. This arsenal includes the planning, control equipment and staff and a real management control. A second arsenal is...

10 Jan 2011

Economy of Morocco

Thesis - 10 pages - Economy general

Morocco is a country of 29 million people with low-middle income, and gross domestic product per capita, estimated in 2001 to be 1190 U.S. dollars. Agriculture occupies an important place in the economy, with a share of GDP which has increased by about 15% over the last twenty years, and...

31 Dec 2010

The tourism sector in Morocco

Case study - 8 pages - Business strategy

Tourism is the act of traveling for pleasure and recreation, to a place other than where a person usually lives. According to the definition by World Tourism "anyone who spends over 24 hours in a country other than the one he or she usually lives is considered as a tourist ". Moroccans living...

18 Aug 2010

Islam in Morocco

Thesis - 8 pages - Humanities/philosophy

This religion arose in Arabia in the seventh century. They say that God revealed himself to Muhammad and inspired him to begin a new religion. His followers are called Muslims, that is to say "those who are obedient to God". Islam is also a community of believers who have tapped into this...

31 Dec 2010

Establishment of an H&M store in Morocco: Inter-cultural variables and organization

Thesis - 16 pages - Management

Intercultural management aims to make us work and reflect on the well defined cultural differences between people involved in the inner workings of the enterprise. Indeed, the cultural differences encountered when setting up a company in a foreign country should not cause problems. On the...

29 Sep 2010

Small and Medium Enterprises in Morocco

Worksheets - 3 pages - Civil law

The SME's represent more than 93% of the Moroccan enterprises. However, despite of their preponderance in the Moroccan economic context, they employ only 44% of the active population, represent only 38% of the national production and their contribution in the GDP is weak. The SME's are...

03 Dec 2010

The capitalization of SMEs in Morocco: The case of Dari Couspate

Thesis - 3 pages - Economy general

The SMEs in Morocco neglect their external financing sources. Equity investments in Morocco is accounted to 38% whereas the long-term liabilities debt is 16% and short-term debt is 13%. The importance of equity is affected by the short-term debt. Cash management is one of the...

29 Sep 2010

Creating a subsidiary in Morocco Laduree

Case study - 10 pages - Services marketing

The market for delicatessen is very sought after today, and is appreciated by many. With high-end, refined products, with unique flavors, created with particular know-how, these products are popular with an increasingly demanding clientele, in search of perfection of novelty. Consumed in family...

29 Sep 2010

Marabouts in Morocco : how to explain the vigour of maraboutic practices today in the Cherifian Kingdom?

Essay - 6 pages - Sociology

The term "marabout" comes from the deformation of the Arabic term murabit. The murabit is a disciple who receives the religious teachings of a master of in a ribat. Their necropolises are often located on what used to be the old major caravan routes, where they represented spaces of neutrality,...

16 Jan 2009

What kinds of strategies are used by local authorities to attract foreign direct investment in Morocco?

Essay - 5 pages - Economy general

Morocco is officially named the Kingdom of Morocco. This is a country located in Northwest Africa. It borders Algeria to the east, the Mediterranean Sea and the Strait of Gibraltar to the North, the Atlantic Ocean to its West and Mauritania to its south. It has a population of...

09 Aug 2022

Analytical Report on a Conflict and Conflict Management: The War of the Sands

Tutorials/exercises - 15 pages - International relations

In 1956, Morocco claimed sovereignty over parts of the Sahara which were under Moroccan influence, “the Greater Morocco”. Interested in Algerian Sahara because of recently discovered resources, France tried to trade these territories against a common organization...

16 Apr 2023

Political Parties and Election in the Middle East and North Africa

Summary - 2 pages - Political science

This text is based on "Elections under authoritarianism: Preliminary lessons from Jordan" by Ellen Lust, "Bullets over Ballots: Islamist groups, the state and electoral violence in Egypt and Morocco" by Hendrik Kraetzschmara and Francesco Cavatortab and "Elections and Distributive Politics...

07 Jul 2022

Internationalization Strategy Proposal - Tim Hortons

Case study - 12 pages - International marketing

The Tim Hortons chain was established in 1964 and opened in Hamilton, Ontario. The first Tim Hortons restaurants offered only two products: coffee and donuts. Over the years, Tim Hortons has become Canada's largest national chain in the coffee and bakery market. Tim Hortons has more than 4600...

28 Jul 2015

Travels of Ibn Battuta

Essay - 3 pages - Ancient history

Commonly known as Ibn Batutta, Abu Abdullah Muhammad Ibn Batutta was born in Tangir, a small town located in what is believed to be the present day Morocco, in the year 1304 (Gosch & Stearns, 2007, pp. 120-122). During his early life, Ibn, having been brought up in an Islamic family,...

27 Jan 2011

The co-operation between Euro-Morrocan relations of bilateralism and regionalism

Dissertation - 39 pages - International relations

The Euro-Mediterranean cooperation has been developed through various Community policies since the 1960s. These policies have resulted in various cooperative programs. There is both a regional scope for all Mediterranean partners who comprised: Algeria, Palestinian Authority, Cyprus, Egypt,...

29 Sep 2010

Study on Moroccan Labour law, Labour Resources and Costs

Case study - 19 pages - Economy general

Morocco has created a favorable environment for investors as the result of an extensive program designed to attract business to the country. Multinational corporations that have invested in Morocco benefited from those competitive advantages on several fronts. This study gives...

29 Sep 2010

How to prevent another desert war?

Essay - 5 pages - International relations

My purpose here is not to draw the historical background of the Western Sahara conflict (as it has already been done) but to give some insights on how to prevent another war in the unstable area of Maghreb. The Western Sahara is known to be the last colony of the world that has existed in spite...

27 Sep 2011

Analysis of the Zara company

Case study - 15 pages - Services marketing

Dismantling of trade barriers: Socio-cultural trend: The consumer demand for branded goods at low prices. Today, we must consider the fact that more people are sensitive to fashion trends. Environmental trend:Today the focus on environmental pollution is steadily increasing with depth research to...

14 May 2009

Do you agree with Mernissi that the modernizing Moroccan society she studied in the 1970s provided no norms for heterosexual interaction between the sexes? - How far is this applicable to other Moslem societies you have read about?

Thesis - 4 pages - Sociology

Gender interactions in the Moslem world and in Western societies are often opposed in terms of the woman's place in society. The Cultural differences between the two worlds can be underlined but it is not the subject of sociology to evaluate which one of the both ways of gender interaction is the...

29 Sep 2010

The launch of a new product on the Algerian market (Sagem mobile phones)

Market study - 38 pages - Business strategy

This report mainly focuses on Algeria as an emerging market, mobile phone as a product and Sagem as a French company. This report includes a detailed study of the marketing strategy and the economic conditions in Algeria and also analysis of the product and the services that Sagem offers to...

29 Jun 2010

The most promising mobile markets in the world

Market study - 7 pages - Services marketing

The market of mobile telephony in North America, Europe and Asia Pacific is very important globally. The growth in this segment has been the lowest (between 1 and 5% in 2008) in these nations. On the other hand, the emerging markets of Africa, Middle East, and Latin America, are growing rather...

29 Sep 2010

Orientalism in French painting in the first part of the 19th century through Women of Algiers in their apartment by Delacroix

Essay - 5 pages - Arts and art history

I have chosen to focus on ?Women of Algiers in their apartment' (1834) by Eugène Delacroix (1798-1863). He is usually considered the most important French romantic painter. His romantic mood led him to dream of the Orient (thanks to poems by Byron) before traveling in North Africa, in search...