The limits of the European neighborhood policy
Thesis - 6 pages - European union
After the last European enlargement on 1st May 2004, the European Union got new neighbors, mainly in the East but a few also in the Middle East. But the neighbors do not all have the same juridical status. For some of them inclusion is already on its way, like for Romania and Bulgaria who signed...
"Grande Politique": The foreign policy of Théophile Delcassé and the construction of a French alliance network
Thesis - 6 pages - International relations
In the beginning of the 20th century, France appeared to be a great and powerful nation in Europe. She had two main preoccupations concerning her foreign policy: on one hand France wanted to reinforce and expand her colonial Empire; on the other hand she had the will to maintain and strengthen...
Tobacco marketing in the contemporary world
Thesis - 8 pages - Services marketing
After being brought back from the New World it was cultivated first in Portugal during the 16th century, then tobacco gradually become a product of mass consumption all around the world, passing from the status of a medicinal plant at the beginning to a luxury product and eventually it came to...
The nation and territory of the Arab World
Thesis - 3 pages - Medieval history
A nation is a human group that shares a common history, culture, language or ethnic origin, and thus forms a political community, based on a defined set of territory or territories and personified by a sovereign authority. The nation is an essential set of geographical and geopolitical entities....
Axa's business strategy
Thesis - 4 pages - Business strategy
Globally diversified and internationally reputed (strong brand; market share: 3% of the world insurance market), AXA is a leading global insurance (with a more than €90 billion turnover, 65 million customers worldwide, and 150,000 employees) and asset management (3rd largest asset manager in...
AXA's controlling and reporting mechanism
Thesis - 3 pages - Management
AXA is a leading insurance provider and asset management company of France. It supports its clients in all stages of their lives to enable them to live more confidently. The financial protection wing of AXA covers all activities performed in the protection of people and goods such as: life...
Short Report on a student's first month in Neoma Business School
Practical guide - 2 pages - Everyday's life
This short report will be a useful tool for those who want to discover and to fathom the harsh conditions and the sticky patches endured by a foreigner student, who had been bold enough to choose to have a new cultural experience far away from his family. The aim is to find out the facts that...
Why using brand management in the tourism industry ? The case of destination branding
Dissertation - 45 pages - Management
Nowadays the tourism sector is one of the most important economic sectors. The globalization of our world allows for better, easier, faster, and cheaper travel, and the technological progress achieved has left almost no place unknown. We may observe that many destinations are now featuring in...
The worldwide marketing strategy of McDonald's
Case study - 24 pages - Business strategy
What difficulties do the cultural differences cause in enterprise management, and how can firms cope with these difficulties and reap benefits from cultural diversity? Intercultural management aims at improving intercultural interactions at work. These improvements are valued thanks to the...
Facebook success analysis
Essay - 4 pages - Computer science
Facebook is a social networking service launched in February 2004 that is operated and privately owned by Facebook, Inc. As of now the social networking site has over 500 million active users across the globe. Users can create a personal profile, add other users as friends and exchange messages,...
Analysis of the creation United States of Africa
Essay - 24 pages - International relations
The United States of Africa is a project that has been raising issues for decades. Indeed, many international actors, activists groups, countries and other companies are concerned about the unity of an African people formed as a strong and powerful continent. It is true that many key topics are...
International business of Danone
Case study - 8 pages - Business strategy
With full control of its three businesses, Fresh Dairy Products, Beverages, Biscuits & Cereals, Group Danone seeks to grow and help people live better by providing them with better food, varied tastes and healthy pleasures. Group Danone is recognized for the dynamism and power of its brands. It...
Analysis and strategy of AXA
Case study - 5 pages - Business strategy
I) Activity: AXA is a global company that enjoys a favorable international reputation. It has acquired 3% of the world insurance market. AXA is one of the world's leading insurance companies and has a turnover of more than 90 billion €. It has 65 million customers worldwide and 150,000...
Analysis of the confectionery market and the chewing-gum segment
Market study - 60 pages - Services marketing
This paper will present the entire market of chewing gum. Chewing gum has won over all generations from the age group of 7 (and younger) to 77 years of age, and this is especially because of the great diversity that it has acquired in the last few years. The chewing gum has a history to its...
Is internationalization a form of survival for large distribution?
Dissertation - 59 pages - Management
In the early 1960s, the Fordist economic system emerged in France, especially through takeovers of U.S. multinationals in French companies and the reconstruction effort after the war. The market is huge and the development of the supermarket is inseparable from the rise of consumer society. The...
"History of Capitalism" (part 4 to part 7) by Michel Beaud (2000)
Book review - 35 pages - Economy general
Capitalism is a logic based on the production of goods. It became prominent in Britain along with Europe and the United States during the "early industrial" era from 1770 to 1860: Textiles, machinery, railways and arms. But capitalism in its historical movement, also concerns the capitalist...
Lipton Iced Green Tea
Case study - 15 pages - Services marketing
Founded in 1893, the Lipton brand is part of Unilever and has a worldwide turnover of 48.8 billion Euros. Ranked number 1 in the United States and many European countries, Lipton is the world's leading brand of tea. It is present in the market for teas, herbal teas, and soft drinks. Though...
A Valediction forbidding Mourning: Analytical review
Case study - 3 pages - Literature
Poems, since time immemorial have a significant impact on the evolution of English literature. A famous poet is John Donne. He wrote a metaphysical poem, “A valediction forbidding mourning”, in the early seventeenth century. Speculations are that he composed it for Anne More, his wife,...
Strategic Marketing of Caroll fashion house in China
Market study - 9 pages - Services marketing
Caroll is a French fashion chain of stores created in 1963 by Raphael Levy and Joseph Bigio with the will to create good and nice clothes for women. Indeed, in a first time they decided to produce comfortable and customized pullovers and as it was a great success, Caroll Company launched a line...
Business game
Case study - 10 pages - Business strategy
The "Business Game" is an educational tool for the discovery and use of knowledge, skills, life skills related to the company, concretely, fun and interactive. This educational tool is based on software modeling a competitive environment and the action of companies in this environment. The...
Divided Against The Self :The ego-dystonic individual as illustrated in Stephen Frear's "Prick up Your Ears" An essay On Erotic Identity, Homosexuality and the Cinema
Essay - 6 pages - Social sciences
Stephen Frear's Prick Up Your Ears (1987) is based upon the life of England's notorious playwright Joe Orton. The film focuses primarily on Joe's 16 year unconventional relationship with Kenneth Halliwell. This relationship shall be used in the analysis that follows as an...
Human rights and domestic violence
Thesis - 8 pages - Social sciences
Human Rights Watch has estimated that 12,000 women a year die in Russia because of domestic violence; Human Rights Commission of Pakistan reports close to 80% of women experience domestic violence; 49,280 rapes were reported in South Africa in 1998; and the CDC estimates at least 1.8 million...
Founding of the ICRC and establishment of International Humanitarian Law
Essay - 15 pages - International law
On a summer day of June 1959, during the wars of Italian unification, a major battle broke out in northern Italy. Later to become known as the battle of Solferino, it was estimated that some six thousand were killed in a single day. Henry Dunant, a citizen of Geneva, Switzerland, was traveling...
Roadblocks, Forces and Reform in Egyptian Politics
Thesis - 6 pages - Political science
The 2005 elections deemed to be promising for Egypt. Hosni Mubarak had himself claimed to come “out of my full conviction of the need to consolidate efforts for more freedom and democracy.” The “reform” agenda had been initiated by the President himself, beginning with his...
The reasons behind decolonization
Thesis - 5 pages - Modern history
Between the two world wars, colonialism reached its zenith. Geographically first: at this time, colonial empires were indeed established in every continent, notably in Africa where France and Britain had the lion's share. Economically speaking, the context of economic slump and protectionism...
Politics of the European Union
Thesis - 12 pages - European union
Since its foundation in the late 1950's, the European Union has seen its membership growing from 6 to 27 countries in 2007, with the accession of Bulgaria and Romania. The process might not stop at this point, as other countries such as West Balkans, Turkey, and eastern countries (former parts of...
"The national influence on the European integration"
Essay - 7 pages - International relations
EU is regulated by a supranational institutional system, which still takes into account the national sensitiveness. Nevertheless, there is not a traditional strong supranational authority. Indeed, there is neither army nor police, and the decision making process is mainly based on consensus; and...
The endurance of the "Islamic World" from the seventh century to the nineteenth century
Essay - 5 pages - Ancient history
The expansion in Islam was a long process, occurring through centuries. The conquests were led in the name of the Prophet Muhammad. However, these victories were also the expression of the triumph of a people over the first Empires dominating the Middle East. From the seventh century and the rise...
Tallberg, J. (2003) 'The agenda-shaping powers of the EU Council Presidency'
Essay - 4 pages - European union
The Presidency of the European Union Council is an attribution that is not often analysed in the literature on EU decision-making. To put it briefly, the member state holding the Presidency of the Council for six months is in fact chairing the meetings of the European Council, meeting at least...
Cadbury on the Irish market
Market study - 18 pages - Services marketing
Cadbury Schweppes is a global confectionery manufacturer and a soft drink producer in North America. The company is the number-one worldwide for confectionery products. The company is headed by Todd Stitzer, the Chief Executive Officer (CEO), and Sir John Sunderland, the Non-Executive chairman....
