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Theme : Socio-cultural factors

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18 Mar 2009
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Why do many British families of South Asian background prefer arranged marriages?

Thesis - 6 pages - Sociology

The tradition of Arranged Marriages was practiced by kinship groups in the South Asian sub-continent centuries before migration to Britain took place during the 1950's. Initially, migrants came to Britain to earn wages (Shaw; 2000;13), However, the tradition of arranged marriages has remained...

25 Aug 2009
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An introduction to tourism

Thesis - 8 pages - Social sciences

Tourism is the act of travel for predominantly recreational or leisure purposes, and also refers to the provision of services in support of this act. According to the World Tourism Organization, tourists are people who "travel to and stay in places outside their usual environment for not more...

09 Feb 2008
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The case of Palestinian refugees in Lebanon

Tutorials/exercises - 6 pages - International relations

Refugee situations across the world have been characterized by three different outcomes: return to the country of origin, assimilation in the host country or resettlement into a third country. All of the above have proven unrealistic options for the Palestinian refugees in Lebanon. This less than...

08 May 2009
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Study of rural marketing in the present scenario in India

Market study - 53 pages - Services marketing

While we all accept that the heart of India lives in its villages and the Indian rural market with its vast size and demand base offers great opportunities to marketers, we tend to conclude that the purse does not stay with them. Nothing can be far from truth. Rural marketing involves addressing...

29 Sep 2010
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Is ethnic marketing ethical and legitimate?

Dissertation - 38 pages - Services marketing

The concept of ethnic marketing introduces a new way to segment markets, to communicate, and presents a new vision of the consumer. This novel concept seems to be a new challenge for marketers. While some people believe that this marketing concept does not respect ethics because marketers have to...

01 Dec 2008
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Economic activity, investments and technological policy

Essay - 7 pages - Finance

The concept of competitiveness of the national economies and the viability of the national productive systems in the context of globalization focuses on the role of innovative competitive advantages, which are related to the technological know-how. The competitive advantages of low production...

27 Jan 2011
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The case Starbucks (2006)

Case study - 36 pages - Business strategy

Starbucks, was created in 1971 after noticing how much some Americans love coffee, has now become the largest global network of "coffee houses". In 2005, the company had an average of four new stores opening a day, around the world. The rapid development of the sign is impressive. Market...

03 Jun 2008
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Australian Assimilation And The Impact on Aboriginal Health: A Critical Analysis

Essay - 6 pages - Human resources

Australia is one of the world's most culturally diverse societies and it is commonly assumed that the country offers free and fair opportunities to all its inhabitants. However, on close observation it is clearly evident that the country's indigenous population is at a social and economic...

12 May 2009
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Should the company treat the world as one marketplace, approached with standardized brand marketing, or make local brand adaptations?

Thesis - 5 pages - Services marketing

Since the beginning of the twentieth century, brands have existed in individual countries but it's a new phenomenon in international marketing. According to Bradley (2002), “many features of a brand already successful in a domestic market may be used in international marketing: the logotype...

10 Jan 2011
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Customer Relationship Management (CRM) and e-Commerce

Dissertation - 56 pages - Economy general

The twenty first century has seen a lot of changes in the business world. New business models have been developed, networks have increased, and certain concepts have evolved and become indispensable. Before the arrival of supermarkets, people used to shop at their neighborhood grocery store. But...

16 Feb 2011
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Ergonomics as a participative step

Case study - 8 pages - Management

Over the last twenty years, there has been a host of literature and several studies on participatory ergonomics. In our view, this situation stems from at least three reasons. There was a change in society and in organizations promoting participation. On the other hand, as was proven...

03 Oct 2007
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The Knowledge Economy

Tutorials/exercises - 6 pages - Business strategy

Knowledge economy integrates effectively knowledge aiming to enhance organizational performance, competitiveness, and corporate social responsibility. Being a source of innovation and creativity, it attains organizational competence through the proficient and continual exchange of knowledge, it...

14 Oct 2008
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Are sex offenders rehabilitative and should the government impose the death penalty on them?

Essay - 7 pages - Criminal law

Recent, emerging academic debate has polarised opinion as to whether rehabilitation programs geared towards the treatment of sex offenders are in fact successful in reducing “sexual recidivism” (Marques 1999). Resolving this debate is a difficult task due to the inherent limitations of...

24 Feb 2010
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Transition to free market economies - A study of Poland, Hungary and the Ukraine

Thesis - 17 pages - Economy general

The end of the Cold War reshaped the international political and socio-economic framework. Appurtenant to the fall of the Soviet Union's stronghold and control in Eastern European states was the move from planned economies to transition economies. However, whilst a central aim of these...

10 Jan 2011
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Electronic Commerce and the Purchase Behavior of a French Consumer

Dissertation - 99 pages - Economy general

The purchase behavior of an individual can be broken down into several stages, which are determined by the purchasing individual, the product and the purchase situation. When the consumption pattern is weak, the perceived risk will be high. e-commerce also falls under the same framework. The...

29 Sep 2010
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International business strategy: The Japanese Car Industry

Market study - 24 pages - Business strategy

The Japanese Car Industry is aiming to expand its market share across the world. The major manufacturers operate on all continents with production facilities spread all over the world. They have expanded throughout the past 20 years with a combination of Greenfield Investments, Joint Ventures and...

04 Dec 2008
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The challenge of modernity/post modernity in the sociology of religion

Essay - 9 pages - Sociology

The rapid changes that took place in the last decades of the 20th century had a deep impact on the religious landscape as well. The new phenomena present a double challenge to the sociology of religion: on the one hand, it has to review, refine and reinterpret the classical statements in order to...

29 Sep 2010
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Summary of: International Marketing and Export Management, G. Albaum, J. Strandskov and E. Duerr

Book review - 95 pages - Management

Increasing importance of international markets has been the result of a number of interrelated factors namely, 1. There has been a continuing lowering of barriers to trade and investment 2. Improvements in transportation and logistics have further lowered the cost of exporting and...

27 Jan 2011
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The management of the expatriation in France and Europe

Dissertation - 42 pages - Human resources

After 30 years of mass unemployment, mobility has become a reality. Viewed more as a threat than as an opportunity to advance in life, mobility is in fact often a prerequisite for a job that is both stable and of quality. The year 2006 was proclaimed by the European Commission as "European Year...

18 Jun 2010
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The birth of a mass society in Europe

Thesis - 8 pages - Medieval history

A corporation is defined as a group of people who are organized and share a common culture, norms and values. Thus, society may be defined as a heterogeneous group of people distinguished by their social status possessing equal rights. They may benefit from the society irrespective of their...

21 Apr 2009
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An examination of the quality of work

Tutorials/exercises - 39 pages - Human resources

Quality of work life is a process of organizations, which enables its members at all levels to participate actively and efficiently in shaping the organizations environment and out comes. It is a value based process which is aimed towards meeting the twin goals of enhanced effectiveness of...

29 Sep 2010
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PESTEL analysis - Hermes Paris

Essay - 9 pages - Services marketing

The luxury industry and especially the French luxury world is quite interesting when it comes to international marketing because the marketer has to take into account the fact that it is a market with its own rules and success factors. Throughout this analysi,s the idea will be to look at...

31 Dec 2010
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The productive forces of United States of America

Thesis - 32 pages - Economy general

The GNP of United States is the highest in the world, at $10,946 billion in 2004, substantially higher than the EU-25 ($9449 billion, including $1523 billion for France) and two and a half times higher that of Japan ($4390 billion). The GNP per capita remains the fourth highest in the world, with...

31 Dec 2010
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The luxury market in China: An overview

Thesis - 7 pages - Services marketing

China's economic market is developing at a rapid speed and shows great potential to attract the foreign investors. The increase in the purchasing power of its inhabitants is the main factor motivating the French luxury brands to sell their products in the international market (9.6millions...

02 Jan 2011
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Strategy of Chanel

Thesis - 10 pages - Business strategy

Created during the reign of Louis XIV in the seventeenth century, the luxury industry has grown over the years. Under the leadership of the Sun King and his minister Jean Baptiste Colbert, the best artists and craftsmen of Paris were assembled to produce premium quality goods. Over the decades,...

27 Jan 2011
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Case study of the Virgin group

Case study - 45 pages - Services marketing

Today, Virgin is a holding company with much diversified activities, which includes more than 300 companies that are established in over 30 countries, mostly located offshore, and about 50,000 employees. All subsidiaries of the group, although independent of each other, are nonetheless united...

06 Nov 2014
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Critique of Australia's Alcohol Consumption research- Morgan and McAtanmey

Case study - 4 pages - Educational studies

Consumption of alcohol in Australia is a major issue to the law enforcement bodies. The vice attracts attention to practicing researchers like Anthony Morgan and Amanda McAtanmey of the Criminology department in Australia. Morgan and McAtanmey identify alcoholism as a big problem that exonerates...

27 Mar 2015
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Analysis - "Pathways and transitions, and "Boys, Girls, and Achievement: Addressing the Classroom Issues

Case study - 6 pages - Educational studies

This essay presents a comparative analysis of two research texts: “Pathways and transitions, Post-16 (Ball et al 2000)” and “Boys, Girls, and Achievement: Addressing the Classroom Issues. (Francis, B 2000.)”. The two research texts are analysed by highlighting the sorts of...

03 Mar 2011
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Presence of L'Oreal in India

Case study - 20 pages - Services marketing

The L'Oreal group has been present in India since 1990 and has developed its activities in the field of cosmetics throughout the world. L'Oreal established a 100% subsidiaryin in 1994 and three of the four divisions of L'Oreal are currently present in India: The Consumer division, was...

11 Nov 2002
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The emergence of new forms of nationalism between 1848 and 1914

Essay - 9 pages - Modern history

Defining nationalism before considering its development and emergence in the second half of the 19th century and the early 20th is useful because it offers us a good base for a greater comprehension of the phenomenon during this period of time. As Michael Hughes correctly points out in...