The mobile Operating Systems War
Dissertation - 79 pages - Management
The mobile operating system market is relatively recent. Many major companies hailing from the computer and mobile sector are competing in order to take over this huge market. Until very recently, each mobile manufacturer developed its own proprietary operating system. Most of the mobile phones...
Final Strategic Analysis Report BIC
Case study - 39 pages - Services marketing
BIC produces and commercializes stationery products, lighters, shavers, water sports items (BIC sports), and services with promotional items (BIC GRAPHICS). It is a multinational group established in 160 countries, with more than 8400 employees and 24 manufacturing facilities. More than 3,200,000...
Nokia: Fierce competition in the cell phone industry: Is it a risk for the leader?
Dissertation - 30 pages - Services marketing
Nokia Corporation is a Finnish multinational communications corporation. They focus on the key growth areas of wired and wireless telecommunications. Nokia is currently the world's largest manufacturer of mobile telephones, with a global device market share of 38,6% in 3Q 2007. We will focus...
Case study: Southwest Airlines and United Airlines
Case study - 13 pages - Finance
In 1998, the US airlines carried a record 551 million passengers . At that time, the whole industry was in pretty good shape. Unfortunately, many things have changed since then. The 2001 terrorist attack on the twin towers has marked a turnaround in the industry and especially in the United...
Southwest Airlines financial statements analysis
Case study - 33 pages - Finance
In 1998, US airlines carried a record of 551 million passengers1. At that time,the whole industry was in a pretty good shape2. Unfortunately, many things have changed since then. The 2001 terrorist attacks on the twin towers have marked a turnaround in the United States of America's history, and...
The fight against climate change: a burning international issue
Essay - 6 pages - Ecology & environment
Climate change is an environmental issue that is now recognized by almost the entire scientific community in the world. It affects the entire planet. The climate is influenced by both natural and human factors. However, it's been proven that human activities are responsible for a wide range of...
The relevance of Michael Porter's 5 forces model to modern day business
Essay - 9 pages - Services marketing
In 1979, a new model was developed for the industry analysis and for the business strategy development: Porter's 5 Forces model. This framework is named after its creator Michael Porter who is a university professor specialized in strategy at Harvard Business School. The model was published for...
FedEx strategic analysis
Dissertation - 32 pages - Business strategy
FedEx is the IT-focused market leader of the international express courier business and further offers supply-chain-management solutions. Indeed, this company was founded as Federal Express in 1971 by the U.S. Marine and Frederick W. Smith in Little Rock (Arkansas). FedEx has been chosen in...
The company Renault and the consideration of environmental issues in its production
Case study - 39 pages - Business strategy
Renault was founded by Louis Renault and his brothers in 1898. It is a familial and traditional company that made a name for itself through the years, different periods and centuries. Indeed, Renault's group went thought two wars and an economic crisis, and by always adapting its strategy and its...
Marketing of the 21th century: EcoATM, the French recycling market
Tutorials/exercises - 20 pages - Business strategy
EcoATM is a very young enterprise with good respect of the environment. Their main idea is to develop in the United States for the moment an ECycling machine. It's a machine in which you can put your electronic wastes. In exchange it gives you money. You can choose to keep the money or to give it...
'To communicate and convince in a project' by Ramez Cayette (2008)
Book review - 4 pages - Management
In this book, the author outlines the best practices that underpin the success of a project; he highlights 10 such steps. Excerpt: "The first practice is to conduct a communication audit. This identifies the key players who are directly involved in the project, identify their positions (and those...
Strategy adopted by Hermes
Case study - 2 pages - Business strategy
An international player in the luxury sector, Hermes has stuck to its name since its start in 1837. The strong identity of Hermes gives this unique brand recognition for world reference. It is clear that the branding used by Hermes is for a range of products. Indeed, Hermes offers unique...
The management of innovations at Google and its incubator, Google Labs
Thesis - 8 pages - Management
Founded in 1998 by two students of Stanford, who have become billionaires since then, the Google Company managed in less than 5 years to become the world leader in its branch of industry, the search for contents on the Internet. In just a decade, founders Larry Page and Sergey Brin where joined...
An investigation into the Informatics Industry Sector: The case of Apple
Thesis - 16 pages - Management
Apple Computer Incorporation is an innovative company settled in the media and high technology world. It is the seventh biggest company in the world which is present in hardware and software as well as online services. The fact that Apple practices different activities does not help to exactly...
Technological evolution of mobile radio networks: what is the future of GSM infrastructure?
Dissertation - 65 pages - Electronics
Historically, telecommunications have occupied a prominent place in human society. The area occupied by this segment has risen sharply in the past thirty years, by the mobile networks becoming available to the general public. A mobile radio network is primarily a wireless network. It establishes...
Strategic marketing: The brand image functional to Nissan
Case study - 7 pages - Business strategy
Nissan is a Japanese motor company that was founded in 1911. It operates in many countries and employs more than 185,000 workers around the world. Its 2008 sales were worth $1.52 billion USD, and Nissan produced 3,395,065 cars in the same year. Nissan is one of the Japanese biggest automotive...
Impact of standards of IAS/IFRS in the financial communication
Essay - 13 pages - Finance
The advent of international accounting standards of IAS / IFRS as a reference system leads to a revolution in the world of business and communication thereof. International standards have a privilege over the economic approach to business, and are not historical as is often the case in French...
The sector of Communication and Information Technologies (TIC)
Market study - 4 pages - Services marketing
The new economy has invited a new industry that is effervescent, and the industries of information and communications technology (ICT) include information technology, electronics and telecommunication. It also indicates a new way of understanding the economy as a whole. Indeed, the deployment of...
Case study of lastminute.com
Case study - 18 pages - Services marketing
Lastminute.com was founded by Brent Hoberman and Martha Lane Fox in 1998. Its creation was encouraged by the economy that was there around the Internet. Subsequently, it witnessed great success in Britain. Today, it is the company of online travel and entertainment and is the largest in Europe....
Strategic case of management at the Virgin group
Case study - 16 pages - Services marketing
Virgin is a family group with varied activities, led by a charismatic and a typical boss, Sir Richard Branson. The latter is the head of a holding company which comprises over 200 companies in 30 countries, and operates on 5 continents, mainly in the United Kingdom, the USA, Canada, Africa,...
Conflict of interest at Walmart
Thesis - 4 pages - Accounting
Wal-Mart Stores, Inc. is the largest retailer in the world, and it was founded in 1962 by Sam Walton. It is expanding further throughout the world to penetrate the global market. Wal- Mart operates retail stores in the United State in three different segments: discount stores, supercenters and...
Yahoo! - Connecting USA and the World
Market study - 10 pages - Business strategy
Yahoo! Inc., the dream child of two Stanford PhD graduates David Filo and Jerry Yang, was incorporated in 1994. The word Yahoo! has been derived from the name of a character from Jonathan Swift's "Gulliver's Travels". Yahoo's growth in the 90s was meteoric, and continually hogged...
Airbus and Boeing: A real life duopoly
Case study - 9 pages - Business strategy
Another Nose in the Trough and Plane Poker were two articles on the air craft industry which were published by The Economist in late 2010. While these two articles might have been published in different issues of the famed magazine, when we consider the aircraft industry it is simply inevitable...
Apple Inc's ethical philosophy - published: 25/07/2013
Case study - 4 pages - Business strategy
Values can be defined as the set of ideals that are of high value to an individual in which there is a form of investment either emotionally or in reputation. Ethics on the other hand are generally accepted practices or behavior that can be codified into a set of rules or integrated into a formal...
Characterization of a distillation column using a binary ethanol-water mixture
Case study - 40 pages - Physics
In this study, we characterized a batch distillation column to determine the optimal operating conditions for the extraction of a valuable dye from a binary ethanol-water mixture. We tested the column at varying charge compositions and heat input values to determine the most effective and...
Modernizing Texas' Vocational Educational Programs for Offenders
Case study - 5 pages - Political science
In Texas, the correctional facilities have incorporated vocational education programs in their institutions. This started because the criminal justice institutions, practitioners, and the correctional policy makers took an interest in the transition of the prisoners from prison into the community...
Yahoo Analysis
Case study - 3 pages - Business strategy
Yahoo is a global internet brand that was incorporated in 1995 and founded in 1994 by former Stanford PHD students. The company operates several online properties and services such as Yahoo. Advertisers and publishers access yahoo's a broad range of marketing solutions and tools that assist...
'The Monk and the Riddle' by Randy Komisar
Case study - 3 pages - Literature
The book, ‘The Monk and the Riddle' by Randy Komisar draws insights about entrepreneurs from the writer's experience. Komisar presents advice and certain must dos' for anyone wishing to develop a successful business venture. His story is developed with interesting characters who must find...
Department store: Case study
Case study - 6 pages - Business strategy
A department store is a business establishment, retail in nature, which offers a large and extensive range of goods and is to serve in different departments. All the departments have a contribution to the success of the departmental store and in most cases all departments are under the same roof....
A Proposal for a Gym in Kuwait for Diabetic Children
Case study - 14 pages - Educational studies
This project is about opening a gym for diabetic children in Kuwait. There is no competition for that target market. Kuwait possesses one of the highest rates of diabetes, the project also aims to alleviate suffering and educate the society about the importance of physical exercise. As a society...
