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Theme : Technological factors

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18 Jan 2021
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PESTEL Analysis - Samsung Electronics

Case study - 5 pages - ICT marketing

Globally recognized as an industry leader in technology and currently 10th in the world, Samsung-Sanyo Electronics was founded in 1969. In March 1975 it was renamed Samsung Electronics-Mechanics and just two years later in March 1977 it merged with Samsung Electronics and the Samsung Electronics...

21 Jun 2021
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SWOT Analysis - General Electric

Case study - 5 pages - International marketing

Sometimes confused with the English company General Electric Company (GEC) or with the French company General Elektriks, General Electric (GE) is an American company born from the merger of Thomson Houston Electric Company and Edison General Electric Company in 1892. Its activities span several...

09 Jun 2023

Digital society

Course material - 33 pages - Sociology

ICT is a major technological change whose effects have only begun to be measured for about ten years. Beyond the appearance of new activities related to ICT, such as start-ups, online shops for example, digital technologies have considerably facilitated the production and exchange of...

04 Nov 2021

Internal communication: a necessary vector for the efficiency of the company

Dissertation - 8 pages - Management

The business world has undergone profound changes in the space of a few years, in all sectors of activity. Indeed, new technologies and, in particular, the many digital transformations have impacted lifestyles, but also the purchasing behavior of consumers, not to mention working methods, which...

03 Aug 2022

Operations Management and Industry 4.0

Course material - 4 pages - Management

Ever since the Industrial Revolution and the development of mass production, organisations had to develop ways of managing the processes and factors of production. Operations management involves the management of all activities involved in the transformation of a range of inputs, such as...

23 Jan 2015
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Future of Mobile Global Business

Case study - 5 pages - Business strategy

This study evaluates some of these case studies to provide some valuable insight about the contribution of mobile use, and application in commerce and what the projection for the outlook is in the mobile phone industry. The only problem is that, a greater number of these studies have failed to...

18 Aug 2014
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Fortescue Metal Group Ltd

Case study - 3 pages - Finance

The variation in the share price and the sales volume results from diverse factors within the business environment. The internal and external environment of a business effects its business operations. In the external environment, there are micro and macro factors affecting the...

27 Jul 2015
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Genetic Engineering and their critical effect on humanity

Essay - 3 pages - Biology

Biology offers a variety of valid topics for research. Topics may include, but are not limited to: Genetically Modified crops, genetic technology, climate change, pollution, and biodiversity, farming, cloning and reproductive technology. Each of the previously mentioned topics has a substantial...

07 Jul 2021
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Porter's Five Forces - Samsung

Case study - 4 pages - ICT marketing

When it comes to new technologies, innovations are very common. It will, therefore, be necessary to constantly innovate to be a leader in the sector in which we operate because innovation alone can create a difference between a company and the rest of its sector. This is the type of industry in...

12 Jul 2021
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Market Study - e-Tourism

Market study - 7 pages - Tourism marketing

Digital technology has invaded all sectors of activity for a few years now. The world lives in an ultra-connected sphere, and these connections are becoming increasingly important in the lives of consumers. Whether on a professional or personal level, more and more users of new technologies are...

19 Apr 2022

How can the Internet optimize recruitment?

Dissertation - 8 pages - Human resources

Recruitment is something that is expensive for companies, and it was important to find solutions to make it as efficient as possible, allowing them to find the right candidate more quickly. Recruitment methods have changed, and e-recruitment has grown in popularity in the practices of companies...

06 Apr 2017
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An e-business analysis of Amazon

Case study - 5 pages - Distribution marketing

The purpose of this essay is to pick a brick-and-mortar company. Provide the history of the company, background, and life cycle of the company. I am going to describe the needs and customers Amazon addresses. I am going to provide the roles of internet strategy: business strategy, Information...

25 May 2021
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SWOT Analysis - Garmin

Case study - 5 pages - Sport marketing

The Garmin group is part of the new technologies and other connected objects sector. Its fields of activity are very varied since the company is present in the world of marine, aviation, but also automotive, fitness and all outdoor activities. The group's turnover at the start of 2020 amounted to...

27 Nov 2022
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International operations management: global operations management strategies

Case study - 10 pages - Management

According to Witkowski (2017) innovation is an integral element in driving organizations' progress and modernity. Innovation's contribution to operational efficiency is premised on the fact that organizations have the option of pursuing different types of innovation that include product,...

17 Apr 2015
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Theories of Communication

Case study - 3 pages - Journalism

Media Determinism is derived from technological determinist theory. This theory proposes that the progress of a society is a function of technological advancement. In addition, the advancements in the field of technology are determined by social demand because demand creates a void...

06 Apr 2022

Risk management in a merger/acquisition project

Dissertation - 8 pages - Management

The economic context has changed radically in the space of a few years, whether due to globalization or the technological innovations that have appeared and that now dominate the business world. More recently, the health crisis has impacted the entire economy and caused numerous...

25 Nov 2014
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Systems and Operations Management

Case study - 4 pages - Management

The need for information systems is facilitated by numerous factors for instance, transformation in the industrial economies, emergence of global economies and changing business enterprises. The emergence of digital firms has also necessitated improvement in the information system. Firms...

06 Sep 2022

Theories and Critiques Against Military Revolution

Essay - 4 pages - Modern history

The term military revolution refers to theories that try to explain a series of drastic changes in the military over a period of time. It led to many changes that lasted for a long time in the politics and society in Europe. Michael Robert was the introducer of this theory in the year 1950 as he...

10 Nov 2022

How to reduce the turnover of a company dependent on a single supplier by developing a multi-supplier and international merchant site?

Dissertation - 28 pages - Digital & e-marketing

MANICO is an ESPRIT franchise. This type of contract creates a high dependency on a single supplier and eliminates any possibility of online sales. In order to reduce this reliance on ESPRIT, the company wishes to develop a merchant website with several French and foreign brands and to provide...

22 Jul 2022

PESTEL Analysis - Levi Strauss Company - published: 19/07/2022

Case study - 7 pages - Startup, entrepreneurship

Founded in 1853, Levi Strauss Company is by far one of the largest outfit organizations in the world and has been known far and wide for its inventions of jeans as classic clothing apparel. With over fifteen thousand employees across the globe, as of 2020, the company has not only become a global...

01 Aug 2022

Pestel Analysis - The real estate market in the US

Case study - 6 pages - Services marketing

The United States' housing market is experiencing a considerable shift. As the government tries to quell the impacts of inflation with relatively higher interest rates, every other aspect of the economy from foreclosure rates to housing market prices remains in flux. As such, housing prices...

26 Apr 2021
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PESTEL Analysis - Burger King

Case study - 4 pages - Brand management

Burger King is an American giant specialising in fast food and, in particular, burgers, and are McDonald's main global competitor. The group was founded in 1954 in Miami by two friends, James McLamore and David Edgerton. In 1957 the two friends created the recipe for the now world-famous...

09 Aug 2021

Corporate strategy - The example of Danone

Case study - 10 pages - Distribution marketing

Danone is an international company; they are known as a "multinational" dedicated to food products. The company is now internationally recognized for its products and is listed on the Paris Stock Exchange in the CAC 40 category. The company is present in more than 120 countries around the world,...

27 Aug 2014
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There are several important characteristics and ideal behaviors of youth-sport coaches

Case study - 4 pages - Educational studies

There has been an emphasis of involving the youth in sports. With the over indulgence of the young people in technology, there is an increased stress on young people to involve themselves in sporting activities. Youth sport is a team effort that involves the young children, parents and coaches....

29 Oct 2021

PESTEL Analysis - The electric car market

Case study - 4 pages - Automotive marketing

An electric car is made up of one or more electric motors which are usually powered by a battery. The goal of manufacturing these vehicles is to reduce the carbon footprint. But the idea of the electric vehicle does not date from today. In 1834 Thomas Davenport, an American created the first...

04 Aug 2022

Fintech: Between Synergy and Power Struggle in the Banking and Financial Sector

Dissertation - 38 pages - Business strategy

This thesis examines the future of fintech integration within a complex financial ecosystem. It explores the impact that these have and will have in the future on the market. Through a literature review divided into three research questions combined with a qualitative approach, we will try to...

06 Nov 2014
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Market and Its Impact on the Business

Case study - 10 pages - Business strategy

Whether a weak or strong economy, it maintains prime influence in how organizations behave and adjust to the macro-level economic factors. Interestingly, the nature of the economy has varying impact experienced by different firms; either positive or negative impacts. For instance, while...

18 Jun 2021
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PESTEL Analysis - Emirates

Case study - 5 pages - Tourism marketing

Emirates Airlines is a Dubai-based airline, 100% owned by Dubai Investment Corporation. Emirates is the largest airline in the Middle East, with more than 3,600 flights per week. This airline is considered the first airline in the world and started its operations with only two planes. They...

03 Nov 2021

PESTEL Analysis - Vodafone

Case study - 5 pages - ICT marketing

Vodafone is a British telecommunication company based in Newbury. The company was created in 1984 and known as Racal Telecom, a branch of Racal Electronics. It is only in 1991 that the company became Vodafone group. The company made its entry in the stock market in 1988 under the name Racal...

05 Apr 2022

Strategic Analysis - Tesla Inc.

Case study - 10 pages - Business strategy

The strategic analysis of an organisation is significantly important for the success in its endeavors. The success of organisation is greatly dependent on the management that plays a vital role in the decision-making and their decisions facilitate the achievement of organisational goals and...