The business travel industry in Lyon
Essay - 5 pages - Journalism
The Business Travel and Tourism industry is one the most dynamic sub market of the MICE market at this time. There are many definitions relating to the MICE market which make it difficult to define. However, MICE stand for Meetings, Incentives, Conferences and Exhibitions related somehow...
Operational aspects of a hotel and an analysis of the problems encountered
Thesis - 27 pages - Business strategy
To understand tourism we can divide it into two parts or sections, namely the dynamic sector & the static sector; the dynamic sector is concerned with economic activities of the formation of community, motivation of demand and provision of transport. It involves the activities of tour...
New British second homeowners in the French countryside: The Cathar country's case
Case study - 24 pages - Journalism
The study examined the motivations of the British buying a second home in France and more particularly in the “Cathar Country”. The research then focused on their economic impacts on the region, and their integration in the local community. Antagonism of the British second homeowners...
Croatia
Case study - 13 pages - Services marketing
The goal of this group work is to analyze a country e-marketing strategy, to see if it is adapted to the target, to its cultural and economical environment and its potential and finally to have a critical opinion on the strategy employed. To reach these objectives we will divide our paper in 3...
Hotels: A description various departments in a hotel
Thesis - 21 pages - Management
The term "tourism" originates from the word "tour" and denotes the willingness of a person for visiting a place away from one's own home because of reasons such as to spending leisure time, being on official duty, on medical grounds, etc. This willingness and interest of people in...
Strategic analysis of the Accor group
Case study - 43 pages - Business strategy
Accor, a leading European player in the world of hospitality and tourism, was founded in 1967 by Paul Dubrule and Gerard Pelisson. Forty years down the road, the group now operates in nearly 100 countries and employs about 170,000 active employees. The Accor group offers its clients, both...
Tewkesbury Borough - Marketing Communications
Case study - 4 pages - Management
Tewkesbury Boroughis currently characterized by dropping rates of tourism compared to the rest of the country. The rates of tourism have been declining over the last few years in the entire country. However, Tewkesbury Boroughis affected more than the rest of the country. In...
Understanding the problems faced by various departments in a hotel
Thesis - 21 pages - Business strategy
Tourism is one of the world's most important activities, involving millions of people, vast sum of money and generating employment in developing and industrialized countries. Tourism has become the 'World's first largest industry in recent years. It has the highest...
Case study of lastminute.com
Case study - 18 pages - Services marketing
Lastminute.com was founded by Brent Hoberman and Martha Lane Fox in 1998. Its creation was encouraged by the economy that was there around the Internet. Subsequently, it witnessed great success in Britain. Today, it is the company of online travel and entertainment and is the largest in Europe....
Examining the operational departments in a hotel
Thesis - 13 pages - Management
Tourism is a desirable human activity, deserving the praise and encouragement of people and government. The tourism industry stops not at just attracting people to a desired destination for vacation, but furthers its services by providing transport, accommodation, food, and...
Investigating the market feasibility of a hotel
Thesis - 15 pages - Business strategy
Tourism is the act of travel for the purpose of recreation, and the provision of services for this act. A tourist is someone who travels at least eighty kilometers (fifty miles) from home for the purpose of recreation, as defined by the World Tourism Organization (a United Nations...
A brief look at the market feasibility of an intended hotel
Thesis - 5 pages - Business strategy
As per the definition of MANZINKER and KRAFT of Beam University, tourism is the sum of the phenomenon and relationship rising from the travel and stay of a non-resident so far as they do not lead to permanent residence and are not connected to any earning activity. Tourism today is...
Basic concepts involved in planning the set up of a hotel
Thesis - 17 pages - Business strategy
Till the downfall of the Roman Empire, i.e., about 500 A.D., the inns and taverns were well developed. The churches, monasteries, cathedrals and temples made suitable arrangements for devout traveling taken by the pilgrims. But, the downfall of the Roman Empire created problems, and for several...
Essential departments in a hotel
Tutorials/exercises - 34 pages - Management
The past, present and the future of the hospitality industry are closely linked. Today's lodging and restaurants are the result of many centuries of social and cultural evolution. Comfortable and sanitary lodging was once considered the exclusive privilege of the wealthy. But with the rise...
The tourist potential of Portugal
Thesis - 7 pages - Social sciences
Portugal is a very charming and welcoming country. It stretches along the Atlantic coast and has beautiful beaches and historic towns especially in the region of the Algarve. The country has maintained its hinterland, with its wild life and beautiful landscapes. Portuguese culture and its ancient...
The Pierre & Vacances Group
Case study - 18 pages - Services marketing
Pierre & Vacances is one of the leading European groups in lending holiday apartments. Its success is based on an economic model based on the synergy between real estate and tourism. The headquarters is located in Europe with more than 8 complementary brands. ? Commitments /...
Globalization of Culture
Case study - 6 pages - Educational studies
Globalization has been known to benefit local communities through the creation of new opportunities, financial capital and culture. But it is even more famous for the detrimental effect that it has brought upon the world's poorest countries. This essay will be focusing on the examination of the...
Globalization of Culture - published: 30/05/2012
Case study - 5 pages - Educational studies
Globalization has been known to benefit local communities through the creation of new opportunities, financial capital and culture. But it is even more famous for the detrimental effect that it has brought upon the world's poorest countries. This essay will be focusing on the examination of the...
Internationalization strategy of the Accor group
Thesis - 25 pages - Business strategy
Accor is one of the major French groups to have an international base, and is distinguished by a remarkable internationalization strategy. The main ambition is to ensure the continued growth of the business and ensure its sustainability. What then are the strengths and weaknesses of Accor which...
Short-run and long-run aggregate supply - published: 12/01/2009
Thesis - 4 pages - Economy general
One of the goals of economists is to try to predict the changes in the state of the UK economy. Thus they are interested in the economic growth -given by the growth of potential GDP-, the inflation and business cycle fluctuations. The Aggregate Supply - Aggregate Demand model permits to...
A brief overview of the hotel industry
Tutorials/exercises - 36 pages - Management
Generally tourism involves ideas of movement from one place to another and has the same characteristics as traveling. The development of transportation technology and the improvement in political, economic and social situations has put tourism (travel for pleasure) within the reach...
Analyzing the financial aspects of planning a hotel
Thesis - 12 pages - Finance
The hotel industry plays a very significant role in the development of tourism in a country. Almost 50% of the foreign exchange from tourism comes from the hotel industry. It has been rightly said, "No hotels, No Tourism". This statement basically exemplifies the fact that if...
The economic impact of terrorism and the global security structure
Thesis - 5 pages - International relations
The beginning of the 21st century was highlighted by the 9/11 incident and it marked the apogee of the era of international terrorism. Since 9/11, terrorism threats are more and more in the center of national and international political decisions. This strong interaction with domestic and foreign...
Short-run and long-run aggregate supply
Essay - 8 pages - Economy general
One of the salient features of this document is to distinguish between the short-run and long-run aggregate supply curves and explain why they are important for the definition of a macroeconomic equilibrium. The Aggregate Demand model tries to examine the effects on the real GDP and price level...
Marketing of the services: The case of Club Mediterranean
Case study - 12 pages - Services marketing
Club Mediterranean was at the helm of creating one of the first holiday packages that was "all inclusive" and offered people to live at their own pace in heavenly places. For the last 50 years, it was the leader and a benchmark in this market. This structure, established in 1950, had been...
Marketing of the hotel Windsor Palace
Case study - 4 pages - Services marketing
The Windsor Palace Hotel is located in Alexandria, Egypt. It is a type establishment of a "boutique hotel" that is offering exclusive services for an up market clientele. There is a reference to the local tourism market, thanks to its many advantages (personal service, luxury amenities,...
Windsor Deluxe: a luxury hotel in Alexandria
Case study - 4 pages - Management
The tourism sector is undergoing a sea change. Spurred on by economic globalization, we are witnessing a dramatic increase in tourism and therefore increased competition; however, tourism remains very sensitive to the economical, political, social and security conditions....
Strategic Management: Club Med
Case study - 7 pages - Management
Building your career is like building your home and one of my goals is to create a new business in the tourism sector. That is why I conducted my study on the French company Club Mediterranean. This company exists worldwide and in some of the most exotic locations. In this analysis, I...
Hotel occupancy in India
Case study - 3 pages - Business strategy
Tourism in India contributes to around 6.23 percent of India's GDP (Sanjeev, Kanika & Rumki, 163-173).Yearly, India receives over 6million tourists, ranking India as the largest source of foreign tourists to the United Arab Emirates. In 2011, foreign tourist arrivals in India totaled to...
Economy of Morocco
Thesis - 10 pages - Economy general
Morocco is a country of 29 million people with low-middle income, and gross domestic product per capita, estimated in 2001 to be 1190 U.S. dollars. Agriculture occupies an important place in the economy, with a share of GDP which has increased by about 15% over the last twenty years, and employs...
