Technically, it refers to communication that provides multiple channels of data over a single medium, typically using some form of frequency or wave division multiplexing. In other words, information of all kinds is transmitted on a wide band of radio frequencies on a terrestrial or wireless medium, akin to a multi-lane highway that allows more and more cars to travel on it at the same time. In India, data capacity over 64 kilobytes per second (kbps) in considered broadband where as globally, the data rate exceeds 384 kbps.
According to the international data corporation (IDC) the market for broadband access in India is one of the most dynamic in the telecommunication market space, but. It also says that the economic slowdown and lack of awareness of the benefits of broadband among users, has lead of scenario where the concept had not picked up as expected. Experts are of the view that broadband will not reach Indian homes soon and will remain a feature driven mostly by corporate usage. As per a report, the total number of broadband connections in India is around 25,000.
Indians want high speed on access, but at low prices. For prices to be reasonable, broadband will have to more out of the realm of corporate and become a commodity. However, that will not happen unless appropriate content is developed, that not only is cheap to access but also gives a user some value. Consequently, companies like Spectra net, Hathaway, Siticable, and Satyam and telecom operators like Bharti, Reliance, Bharat Sanchar Nigam Ltd. (BSNL) and others, who have and are investing huge sums of money aim creating the required infrastructure, are faced with a piquant situation. Should they throw in large sums of money while the content (the main usage driver) is yet to be developed? It is okay if a company covers only the four metros and towns like Bangalore and Ahmedabad. But to gain huge volume taking the pipe to the 400 is key. While BSNL's intent is not fully known, Reliance Infocom seems to have set its sights on a bright future for broadband.
[...] The new company, Bharti broadband networks limited will be a wholly owned subsidiary, of Bharti televentures joint venture between Bharti and singtel). In the mean time, the operations of these companies have bee collaged to address the market in a unified manner and to be the siguler delivery platform for Internet, VSAT and broad band initiatives, offering a menu of integrated solutions and services to enterprise customers (large corporate, SME's and SOHO's )and home consumers across different market segments. The consolidated entity will use the dedicated infrastructure of technologically superior KU-Band internet gateways in seven locations, its VSAT HUB (Satellite Earth station) in Bangalore, and its meshed backbone with built in redundancy. [...]
[...] Identifying brand proposition in the core of brand strategy. The basic questions put forward are: Who am Why buy me? Later, the environment of the brand is assessed by asking questions like: Whom will I compete against? What kind of people am I meant for? In other words, to develop a brand proposition we the advertisers put us in the shoes of the buyers. We examine the brand form the buyer's perspective. What characteristics of the brand are relevant to the buyer and may appeal to him? [...]
[...] To this effect, the merger of Bharti's Internet, VSAT and broadband initiatives in to a single company-Bharti Broadband Networks Limited (BBNL)- reflects the group's pro-activeness to align its business activities to dynamic market requirements, and ensure the highest standards of service to its customers. It also underscores Bharti's efforts to put a sharper focus on the broadband market, and to create a common platform for developing integrated business communications solutions for customers. Bharti Enterprises: at a glance Turnover: Rs crore as on March 31,2002 Number of employees:” 4000 Mobility Voice & Data Service across 15 states National Long Distance: Fiber Optic Backbone across India Fixed-line telephony across 5 states in Phase I International Bandwidth Connectivity 7 Ku Band Satellite Earth Stations Undersea Fiber from Singapore to Chennai and Mumbai By Q Focus: Singular focus is on understanding customer needs and developing connectivity solutions for them- deploying. [...]
[...] SHAREHOLDER Bharti Broadband Networks Limited is a wholly owned subsidiary of Bharti Televentures Ltd. (where Bharti, Sign Tel and War burg Pincus are the major shareholders), has been formed through the merger of four Bharti companies- Bharti BT Internet Bharti BT (VAAT), Bharti Broadband and their Holding Company, Bharti Telespatiale. Technology Partners Its technology partners are: 1. Alcatel 2. Cisco 3. Compaq 4. Computer Associates 5. Data draft 6. IBM 7. Nortel 8. Sun Micro Systems 9. Wipro PRODUCT INFORMATION –BROADBAND INTERACTIVE TERMINAL The document has been created that tell us about satellite technology. [...]
[...] Creativity people exhibit an ability to go off the beaten track, a capacity to respond to reality and keep their feet on the ground. We give a checklist for exploring the creative element in you 1. Restate the problem is as May ways as possible Question the assumptions underlying the problem. You may invert the problem while doing so Combine the ideas in unusual ways, related with unrelated Question the problem itself Have a concern to discover problems. Being too near to them makes you sometimes blind to them For being creative, learn to relax. [...]
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