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05 Apr 2010
pdf

Developing supply chain management focus through ISO 9000: An empirical assessment

Thesis - 14 pages - Management

The ISO 9000 quality management (QM) standard, a key approach to implementing QM in organizations, also has many supply chain management (SCM) concepts associated with it. In this paper, we assess the extent to which organizations can use the standard to develop a SCM focus. Specifically, we...

29 Sep 2010
doc

Relationships between the Giants in Retailing: How WalMart and Procter&Gamble trade together - from Fear to Trust prevalence in the Supply-Chain

Case study - 10 pages - Business strategy

The paper shows how the relationships between suppliers and retailers have experienced several important changes over the last decades. By analyzing the main developments of these relationships and the different tools implemented to improve them, the paper argues that the business to...

29 Sep 2010
doc

The French motor industry in the world

Essay - 37 pages - Economy general

Since more than half a century, the motor industry has represented, in most of industrialized countries a floret of the industry. In spite of the expansion of the service sector, the French motor industry occupies a very great place in our country. The manpower mass has decreased (in France this...

29 Sep 2010
doc

The Sourcing and Procurement Strategy of Sanofi- Aventis

Case study - 29 pages - Business strategy

Sanofi Aventis, a multi-national pharmaceutical company, uses purchasing structures and procedures that aim to cover all activities and all types of purchasing. The structure is based on placing the purchasing responsibility on entities and business units, under the supervision of a central team....

11 Mar 2015
doc

Logistics Process Services (LPS) Firm Report

Case study - 5 pages - Logistics

LPS firm has transformed in a tremendous way in the transport sector. Its ways of approach to development of transport and integrated logistics is a sign of reshaping of its trade flows. The step this company has taken is yet to make a great contribution to its transport sector. The main aim of...

15 Jan 2009
doc

Global Logistics: Ikea's global supply chain model

Essay - 17 pages - Logistics

The decisions regarding the supply chain design highly depends of the kind of products or services a company is dealing with. Issues such as the sourcing location or the distribution method will be affected by a whole range of requirements given by the nature of the products. In the first part...

15 Jan 2009
pdf

Buyer interview

Case study - 8 pages - Services marketing

To conduct my buyer interview, I have contacted a French company named Alimentation Fine de France (AFF), which means French Fine Food. My contact was Marie-Dominique X, the key buyer of the company. I asked her a few questions about her company, the general buying process, and the people who...

09 May 2009
doc

Developing a supply chain for the service industry

Dissertation - 41 pages - Management

Historically we have moved from physical distribution to logistics management to supply chain management. The major difference seems to be that supply chain management is the preferred name for the actualization of “integrated logistics”. With IT (Information Technology) acting as an...

30 Sep 2009
doc

The French energy market

Thesis - 8 pages - Economy general

On July 2007 started the last step of the opening up of the energy market in France, i.e., of the electricity and gas markets. This process started in 1996 when the European Union decided to open up its market and liberalize it, in order to create one single market without monopoly. It was a big...

29 Sep 2010
doc

The Volkswagen Group : A study

Case study - 31 pages - Business strategy

As the largest automobile manufacturer in Europe and 5th in the whole world, the Volkswagen Group focuses on the automotive market and offers products and services along with an entire automotive value chain. With nine independent brands, the Group provides a unique range of models from the...

23 Nov 2010
doc

Applied Memory: The Role of Strategic Outsourcing in Supply Chain Management

Thesis - 45 pages - Logistics

The current political and economic scenario presents tremendous opportunity for companies to benefit from a higher growth potential in international markets due to economic globalization and hyper-liberalization of trade. World trade has multiplied through a series of economic agreements and...

19 Jan 2009
ppt

LenĂ´tre in China Beijing: The biggest market for the biggest gastronomical group

Presentation - 135 pages - Services marketing

Strengths: Global fame built on fine upscale products and services, genuine production processes, know-how and licenses (patents), staff (teams, chefs, wine steward...)very well trained, large implantation across the world, profitable company, diversified services (cocktails, buffets, marriages,...

25 Aug 2009
doc

A look at the company Delphi

Tutorials/exercises - 21 pages - Business strategy

Peter Drucker called the Automobile Industry as "the industry of industries". During the last few years, the production and management systems have been revolutionized in the automobile industry. One of the major changes in the industry has been the opening up and growth of several emerging...

29 Sep 2010
doc

The relevance of Michael Porter's 5 forces model to modern day business

Essay - 9 pages - Services marketing

In 1979, a new model was developed for the industry analysis and for the business strategy development: Porter's 5 Forces model. This framework is named after its creator Michael Porter who is a university professor specialized in strategy at Harvard Business School. The model was published for...

25 Nov 2010
doc

Ikea strategies in the marketplace

Thesis - 3 pages - Business strategy

IKEA was founded in the late 1940s by Ingvar Kamprad, an entrepreneur from Sweden, who hit upon the idea to offer home furnishing products of good function and design at much lower prices than competitors by using simple cost-cutting solutions that did not affect the quality of products. With a...

15 Jan 2009
doc

Strategic management: Mercator Dolenjska

Essay - 11 pages - Services marketing

In this case study for strategic management, we will analyse the company Mercator Dolenjska. The reason we do that is to look how the future of the company could look like, taking into account its advantages and disadvantages. For that we made an analysis of the company, it's internal and...

05 Apr 2010
pdf

The relationships among information sharing, process integration and supply chain responsiveness

Thesis - 5 pages - Management

How to survive and develop in this hyper competitive environment has become a major concern for many companies. To deal with the increasing uncertainty, manufacturers need to respond the customer demands quickly. But manufacturers can not improve supply chain responsiveness by themselves, they...

28 Jun 2010
doc

Analysis of organizational boundaries: A case study of the automotive industry

Case study - 7 pages - Business strategy

Until the sixties the French automotive industry was operation on the principle of industrial integration. Gradually, however the industry was be inclined to break this mode of operation in light of the transformation of the market and the pressure it brings with it. Automobile manufacturers...

03 Jan 2011
pdf

Marks and Spencer: Strategic marketing

Thesis - 15 pages - Services marketing

Marks and Spencer, a partnership formed in the late 1800s, is today one of the UK's leading retailers of clothing, food, home products and financial services. Employing 65,000 people, the company has 448 stores located throughout the UK, as well as a further 202 stores managed under franchise in...

04 Jan 2011
doc

Evaluation of Wal-Mart's business strategies

Thesis - 23 pages - Business strategy

Wal-Mart was founded by Sam Walton in 1962. The group operates in sixteen countries including the United States, Canada, Mexico, Argentina, Brazil, and China. In 2005, the total number of stores amounted to nearly 5000, with more than a quarter positioned abroad. The group has around 180 million...

16 Feb 2011
doc

Strategic management of De Beers

Essay - 18 pages - Management

In 1888, De Beers Mine appeared following the emergence of global monopoly of De Beers over 90% of the prevailing world market for rough diamonds for over a century. In 1933, Ernest Oppenheimer founded the Diamond Corporation Ltd., which includes most of South African producers and the Central...

14 Feb 2014
pdf

Strategic Management Process

Dissertation - 47 pages - Management

The top management team must take into account the competing desires and needs of an organization's various stakeholders, because their support is essential for successful strategy implementation. Stakeholders include not only the organization's managers and employees, but also the...

18 Feb 2021
doc

Mass consumption and crisis situation - Parallel with the Coronavirus

Case study - 4 pages - Clients and users behaviour

In recent days, panic has invaded the homes of French consumers, since the Coronavirus has officially arrived in France, causing in particular the closure of schools. In these moments of doubt, fear and anguish, some consumers have tended to rush into the supermarket shelves in order to provide...

31 Mar 2010
doc

McDonald's and the McCafe coffee initiative

Thesis - 10 pages - Business strategy

McDonald Canada opened in 1976, after decade of operating in Untied States. McDonald Canada was first McDonald restaurant to be opened outside United States. Company's strategy was the same as in every country : be the first runner and leader in market, although food preparation, menu and...

29 Sep 2010
pdf

Lego rebuilt

Case study - 46 pages - Business strategy

Since 1949, the LEGO Group has manufactured over 400 billion plastic bricks, tiny tires, mini-figures, and other inter-compatible play pieces, making it the world's fifth-largest toy manufacturer, and the largest in Europe. From 1932 to 2001, LEGO group achieved remarkable successes,...

29 Sep 2010
doc

Software business models for AUTOSAR automotive world standard (rapport de stage, 2006)

Essay - 12 pages - Computer science

AUTOSAR (AUTomotive Open Standard ARchitecture) is a promising initiative that aims at establishing open standards for automotive E/E architecture. AUTOSAR compliant basic software ensures independency of the application software from the underlying hardware and allows modularity as well as...

29 Sep 2010
doc

A revolution in supply chain management? The potential offered by e-business systems

Essay - 5 pages - Management

An e-supply chain is the flow of materials, information, money, and services from raw material suppliers through factories and warehouses to the end customers. A supply chain also includes the organizations and processes that create and deliver products, information, and services to the...

29 Sep 2010
doc

Case study: Marks & Spencer

Case study - 12 pages - Services marketing

For over a century now, Marks & Spencer (M&S) has been one of the best-known British retailers. Since 1884, M&S has developed a traditional brand image of quality. However, since the end of the familial reign, M&S's results have declined little by little because of, among other things,...

23 Nov 2010
doc

How can Unilever adapt its marketing policy to effectively counter price rise?

Thesis - 42 pages - Services marketing

My objective in pursuing a graduate course in a food company was to study the function of trade on a circuit outside home for a period of four months. Keen on studying a company policy different from those I has encountered during my previous experiences in the field of retail, my choice was...

16 Jan 2013
doc

FNAC: A successful online business

Case study - 10 pages - Business strategy

Since several years, companies have understood the importance of Internet. Nowadays, Internet takes an important place in our life. Indeed, new technologies modify between the various actors of the professional world (clients, suppliers and the internal working of the company). Companies...