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Essay in Business strategy

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26 Nov 2019

Assess the Online sales of fresh products in China - The case study of fresh products application (Freshippo)

Essay - 4 pages - Business strategy

With the popularity of the internet and the development of e-business, an increasing number of consumers tend to shop online. Fresh agricultural products also need to grasp this opportunity as there is a large potential market on the internet.

05 Aug 2017

Megacorp's Crane Manufacturing company (CMC) operations analysis

Essay - 7 pages - Business strategy

Megacorp's CMC manufactures cranes which can be used for different factory and process line operations in various factories. They manufacture small and large cranes which are able to hoist different rectangular containers. For fifty years, the company has been relatively successful in the...

05 Apr 2017

Organizational behavior - Payment as motivation

Essay - 3 pages - Business strategy

Motivation, which can be defined as a psychological feature that drives an individual to act toward desirous goals, is a major topic of organizational behavior. With the increasing importance of work efficiency, more managers start to realize the existing issue of employee motivation. According...

06 Sep 2016

The success and strategy of Dell Computer

Essay - 4 pages - Business strategy

Dell Computer, founded in 1984 by Michael Dell, has experienced major international growth in recent years, and it continues to expand. The business model of the company is unique in that it was the first company to build computers and sell them directly to consumers, cutting away the middleman....

21 Mar 2016

The concept scoring matrix

Essay - 2 pages - Business strategy

The selection process for new products involves the first stage of concept screening and a second stage which entails concept scoring. Screening is normally quick and approximately evaluates different alternatives so as to remain with a few viable ones for scoring. The concept scoring solves the...

21 Mar 2016

Analysis of the investment environment of UK with regard to the Nelly Capital business

Essay - 6 pages - Business strategy

Traditionally, the investment climate in a country or in the world refers to the prevailing financial and economic conditions that affect the investors in a place. In this case, an investor is an individual or institution that is willing to lend money to an operating business in order to get a...

21 Mar 2016

Effects of piracy on cruise ships' business

Essay - 1 pages - Business strategy

Smooth Sailing, a private cruise ship company, has seen a decline in performance due to an increased presence of pirates in the area in which it cruises. This has contributed significantly to the decline of its overall sales value and presently it has seen a decline of about 30 percent of its...

08 Feb 2016

Information technology benefits in e-supply chain coordination

Essay - 4 pages - Business strategy

Information technology (IT) has enhanced Improvement of the customers' services. Fast services to the customers get enhanced resulting to customers' satisfactions leading to more sales thus high profit. IT reduces the time cycle right from the acquisition of the inventories to the...

16 Sep 2015

Implementing POS System

Essay - 2 pages - Business strategy

Finish Line is a small bar with a big problem. Mr. Prescott is losing more money than making in sales each month, due to employee theft. Over pouring, over/undercharging, run a tab without a credit card, giving away to customers and drinking on the job are stealing, intentional or not.

15 Sep 2015

Strategy and transformation portfolio - Corporate Social Responsibility

Essay - 7 pages - Business strategy

Over the years, organisations have continually engaged in activities that aim at improving their position and competitiveness in the market. They have been taking more considerations towards the wellbeing of the community as well as trying to improve their business models. This paper entails a...

21 Jul 2015

ISO Standards and Excellence : Why should an organization analyze quality and excellence?

Essay - 3 pages - Business strategy

Other goals achieved through the careful consideration and analysis of the financial situations which then allow the company to be able to evaluate and determine the risks and in so doing be able to employ the knowledge acquired in management tools as well as using the necessary techniques in...

21 Jul 2015

Predicting the future of Formula One: a report on the current state of the sport and the impact it might have on its future

Essay - 3 pages - Business strategy

Formula one as a world sport has won the hearts of many over the years since it was started. However, the current situation in the championship seems to indicate a dark future. Issues of democracy, inequality, bribery and corruption, just to mention a few, are slowly poisoning and paralyzing the...

29 Oct 2014

Six Sigma at Ford Motor Company

Essay - 12 pages - Business strategy

Today's organizations are facing difficulties in keeping up their operations within the changing climate characterized by dynamic environment. In view of that, most management now focuses on improving quality in their operations that will translate into customer satisfaction. Six-sigma program...

19 Nov 2013

Titian: The Pastoral Concert

Essay - 9 pages - Business strategy

The Renaissance in Venice is said to have come later than in the rest of Italy. This could be mainly due to the geography of the city making it seem to be cut off from the rest of the Italian peninsula. However, this did not hinder the flourishing of art in Venice as it produced geniuses...

02 Jan 2013

Strategic supply management

Essay - 5 pages - Business strategy

The objective of this group assignment is to research on the strategic role of an organization within its supply chain management, as well as its efficiency and effectiveness in performing its role in physical distribution management. There is also a need to look at the organization's good...

29 Nov 2012

USD/CNY: Exchange rates

Essay - 4 pages - Business strategy

Initially China followed a policy of keeping its exchange rate extremely low. However, it soon realized the adverse affects of its policy and started appreciating its currency. From the period of 2004 to March 3, 2012, Yuan appreciated by more than 23% and fluctuated between 8.2800 to...

22 Oct 2012

Although the basic accounting concepts define the assumptions underlying the preparation of financial statements and the process of preparation in the UK is well regulated, this does not entirely eliminate the need for judgements/estimations to be made by

Essay - 8 pages - Business strategy

The general purpose of financial reporting is to present information about specific company to investors or shareholders but also creditors, employees and tax authorities as well as the general public. The information is than to be used for decision making as well as planning in case of the...

22 Oct 2012

Assess the effects that corruption may have on economic development. How do you reconcile the anecdotal evidence with the theoretical ideas?

Essay - 5 pages - Business strategy

Corruption is the abuse of public trust for private gain. This definition is rather universal and many argue that it is vague and that there is variety of corruption, one being corruption under economic sense. Corruption is an ancient phenomenon which is very hard to suspect and even harder to...

09 Jul 2012

Apple Computer Incorporated Company

Essay - 17 pages - Business strategy

The Apple Company designs, manufactures and markets computers, networking solutions, software, peripherals and services. Among the many available products are portable music players which they both design and develop. Notwithstanding, they engage in online distribution of television shows, audio...

07 May 2012

Mergers and acquisitions

Essay - 13 pages - Business strategy

In this paper, we will analyze, through four specific questions, the Brazilian beer merger between Brahma and Antarctica. In 1999, Brahma's CEO, named Marcel Telles, informed the firm's executives team about the negotiation of a possible merger with another Brazilian firm: Antarctica. The main...

11 Apr 2012

Siemens analysis: Betting on diversification

Essay - 15 pages - Business strategy

Siemens AG is an electronics and electrical engineering company. The company is an integrated technology company with activities in the fields of industry, energy and healthcare. Siemens operates in six segments: Industry, Energy, Healthcare, and “below the line” segments composed of...

11 Apr 2012

Theories of how advertising works

Essay - 5 pages - Business strategy

Nowadays, advertising is pervasive. From the moment people wake up until the moment they fall asleep they are bombarded with all kinds of advertisements. Ads appear on the TV and radio, on billboards, newspapers and magazines, on the Internet. Considering this, Tellis (2004) implies that...

04 Apr 2012

International legal tools

Essay - 4 pages - Business strategy

An Italian company orders some chemical products by phone from a German supplier on the 12 of December 2001. On the 18th of December, a confirmation by fax of the order is sent by the Italian company to the German supplier. The purchase order specifies that the product must be in the granular...

02 Apr 2012

Strategy and competitive analysis of L'Atelier Des Chefs

Essay - 7 pages - Business strategy

The mission of L'Atelier Des Chefs is to invent new ways to cook, that can be accessible for all who love cooking and have passion for it. For individual customers and professionals too, cooking classes are taught by top chef of famous French restaurants, and adapted at their level. Indeed, with...

02 Apr 2012

Danone case: Risk management

Essay - 12 pages - Business strategy

Today, Danone is one of the most famous and powerful company in the food industry all around the world thanks to its presence in more than 120 countries. Since its creation in 1929, Danone increased its notoriety and diversified its activities following its mission which is “Bring health...

30 Mar 2012

Corporate and business strategy of PSA Peugeot-Citroen

Essay - 7 pages - Business strategy

PSA Peugeot-Citroën Company is a French car manufacturer, property of Peugeot family. In 2010, the company was the leader car manufacturer in France and the second in Europe taking over Volkswagen . Nevertheless, PSA had to face some issues. As a strategy consultant for PSA, my aims are to...

29 Mar 2012

Integrated marketing communications plan- Levi's Curve ID

Essay - 6 pages - Business strategy

This report aims at analyzing the advertising campaign of Levi's new product, the Levi's Curve ID. By using RABOSTIC method this will help us to understand the integrated marketing communication methods chosen by the brand and what they bring to realize. In 2007, 1.8...

28 Mar 2012

Ikea, brand audit

Essay - 6 pages - Business strategy

The scopes of this report are the following: we want to understand more about IKEA's strategies in the furniture retail market. When it comes to brand auditing, several questions should be examined and assessed. These questions are: How well is the business' current brand strategy...

15 Mar 2012

International retailing: Carrefour

Essay - 26 pages - Business strategy

Carrefour is one of the biggest distributions group in the world. Since its creation in 1959, Carrefour has always innovated to build a strong reputation, a good image and a clear strategy of development. With the globalization, Carrefour has exported its...

15 Mar 2012

Global advertising strategy of Apple

Essay - 10 pages - Business strategy

The objective of this analysis, is to understand how a big brand like Apple makes its promotion world-wide. We have chosen Apple, because we we own Apple products, thus we found it interesting to discover something more about this brand and its promotion campaign. ...