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16 Jan 2009
doc

How can a large global company like Coca-Cola manage its human resources efficiently? The example of the US divisions

Essay - 8 pages - Human resources

Coca-Cola is one of the most famous and successful brands all over the world. The Coca-Cola Company is a large multinational enterprise, operating in about 200 countries. This can be considered as the quintessential global corporation. We could more likely use the terms "multi-local" company as...

16 Jan 2009
doc

Information systems in Amazon.com

Essay - 11 pages - Management

Business managers are moving from a tradition where they could avoid, delegate, or ignore decisions about IT to one where they cannot create a marketing, product, international, organizational, or financial plan that does not involve such decisions. There are as many ways to use information...

16 Jan 2009
doc

US management and leadership: Steve Jobs

Essay - 9 pages - Management

The aim of this assignment is to consider the leadership style of the Apple's CEO Steve Jobs through the analysis of the articles and works connected with his business activity. Steve Jobs is the current CEO and co-founder of Apple, Inc. Steve Jobs also was the CEO and majority shareholder of...

16 Jan 2009
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Conceptual models in strategic management: The Boston Consulting Group growth / share matrix

Essay - 9 pages - Management

Nowadays, in a stronger context of globalisation, companies have to face more and more complex challenges such as a higher international competition, emerging markets, many economic changes or new technological progresses etc. Strategic management decisions have to be completely successful in...

16 Jan 2009
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Organizational development: Mergers and Acquisitions

Essay - 8 pages - Business strategy

Nowadays, mergers are very common in all sectors. Indeed, in many sectors, the competitive pressure, the decline of prices and research costs provoke numerous mergers. However, all mergers aren't successful; there are some steps to follow to avoid risks. There could be be multiple reasons to...

16 Jan 2009
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Ben & Jerry's ice cream: Environmental policy report

Essay - 11 pages - Business strategy

Hailing from a single store in Vermont, created by two men making ice-cream, Ben & Jerry's has rapidly become a truly global company, employing 514 people in the US alone, and operating 550 small ‘Scoop Shops' spread across the US and 23 other countries across the world. By their own...

16 Jan 2009
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The study of a famous Australian wine company : Banrock Station

Essay - 5 pages - Business strategy

Banrock Station is an Australian wine company situated within three hours drive from Adelaide, in South Australia. Its slogan "Good earth, Fine wines" perfectly embodies the two main motivations of the company: the protection of ecological balance and the pleasure of quality wine consumption....

16 Jan 2009
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The core-satellite model revisited, tracking error control, ETF's and satellites possibilities

Essay - 10 pages - Management

A core-satellite management consist in having a core portfolio made up of passive management vehicles (index funds, ETFs, etc.) with low management fees, and separately one, or several, very active satellites that are made up of funds with a strong tracking error, or even funds with no constraint...

16 Jan 2009
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Schneider-LeGrand merger

Case study - 13 pages - Business strategy

Beginning with a certain turnover, the EU merger rules are to be applied to cross-border concentrations, irrespective of the size of the company or area of their activity. A pre-merger notification to the European Commission is obligatory. Most cases are closed by the completion of the phase I,...

16 Jan 2009
doc

A recursive correlation between economy and psychology: A specific focus on the new corporate governance theory

Case study - 12 pages - Management

It has always been an intrinsic issue of economy: accused of being disconnected from individuals' reality, this science has been attacked for long times, by various researchers and experts, such as psychologists. And effectively, a plethora of arguments have been provided for integrating greater...

16 Jan 2009
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Pepsi's entry into India: A well planned out strategy

Essay - 7 pages - Business strategy

With other Pepsi markets nearing saturation, Pepsi decided to expand its international operations into India in the late 1980s. However, even prior to entering India, Pepsi was met with strong objections by one of India's leading political parties. George Fernandes, General Secretary of the...

16 Jan 2009
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"Dr Tasty": Business plan of a healthy fast-food

Business plan - 11 pages - Business strategy

My project is to implement a healthy fast food I called “Dr Tasty”. It will take the juridical form of a franchise. This fast food will propose two kinds of products - ones will be similar to a hamburger, the others will be “natural” ones (what I mean by natural is: local and...

16 Jan 2009
doc

The successful setting up of Accor in Brazil

Essay - 6 pages - Business strategy

Accor is a French company, born after the merger in 1983 between Novotel (created in 1963) and JBI (Jacques Borel International, created in 1967). Today, the company can be found in 140 countries all over the world, hires 168 500 people and had a € 7622 million turnover in 2005. There is the...

16 Jan 2009
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An in-depth study of the operations of Bistro Villemanzy

Essay - 16 pages - Business strategy

Bistro Villemanzy is part of the “Bistrot des Cuisiniers” group (10 Bistros located in Lyon), which itself is a part of the Leon de Lyon/ Jean-Paul Lacombe group. Bistrot des Cuisiniers is a group aiming at offering upper quality meals in a bistro way. Leon de Lyon: created in 1904,...

16 Jan 2009
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Case study: Woolworths turnaround strategy 2007

Essay - 8 pages - Business strategy

Woolworths Holdings Limited is a South African based retail group that operates locally and internationally through two subsidiaries, Woolworths (Pty) Ltd and Country Road Ltd. Stores are based in Africa, the Middle East, Australia, New Zealand, the United States of America, Europe, and...

16 Jan 2009
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The impact of the lack of oil on the activity of the Promens company

Essay - 10 pages - Business strategy

As far as energy is concerned, natural and in particular petroleum resources are running out and this would be one of the biggest issues world companies will have to deal with. Indeed, the world business and economy are run by oil: companies are very demanding with energy not only for the...

16 Jan 2009
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The implementation of an information system and its consequences for the success of the companies

Essay - 6 pages - Business strategy

Today, we are led to think that every company which wants to stay “on the run” has to implement an information system. Success stories of online businesses led companies, even those which exist from the 20th century, to develop an e-business approach. By information system we mean an...

16 Jan 2009
doc

An assessment of the usefulness of human resource planning, in Rexel

Essay - 12 pages - Human resources

The human resource planning (HRP) is a problematical area, in particular, during the phases of disorder and confusion within the business environment, which can provoke instability. Thus, hesitation is created among the need of planning and the complexity of forecast. Although this complexity,...

16 Jan 2009
doc

International human resources management: A comparison between the USA and China

Case study - 6 pages - Human resources

At times of globalization, organizations have to face a business environment which involves quick responses to change, such as new laws or social trends, in order not to expire (Gibson, 1989). It is evident that only people, and not machines, are able to anticipate these changes and set up an...

16 Jan 2009
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Evaluation and recommendations in terms of the five functions of human resource management: The case of Accenture

Case study - 9 pages - Human resources

The most important resource in an organization is its people. So the role they play, how they play, how they interact through formal and informal processes and the relationships they build are crucial to the success of strategy” say Johnson and Scholes (2002: 419). With 178,000 people in 49...

16 Jan 2009
doc

'Fairbus' or 'Unfairbus'

Case study - 10 pages - Business strategy

By the end of the 1960s, European aircraft manufacturers realized that continued competition among them could result in continued American dominance in the industry. While European airlines operated 25% of the global airliner fleet, the European aircraft manufacturers' global market share was...

16 Jan 2009
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The scope of human resource management functions and activities

Essay - 3 pages - Human resources

The most important resource in an organization is its people. So the role they play, how they play, how they interact through formal and informal processes and the relationships they build are crucial to the success of strategy” say Johnson and Scholes (2002: 419). Human Resource Management...

16 Jan 2009
doc

When a famous bank ( Société Générale ) is plunged into the world's largest financial fraud ever known by a simple junior trader

Essay - 8 pages - Finance

In January 2008, the financial world was disrupted by the world's largest financial fraud case known to date. The famous French bank, Société Générale, recorded a loss of 5 billion euros due to false positions taken by a junior trader, Jérôme Kerviel. To fully appreciate how he did this, it's...

16 Jan 2009
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Empirical evidence on Seasonalities - Inspecting the market anomalies

Essay - 20 pages - Finance

Anomalies, such as calendar effects, could be defined as phenomena where systematic returns patterns are observed. Partisans to informational market efficiency suggest that calendar effects are prone to disappear, as investors in the market could implement strategies in order to take advantage of...

16 Jan 2009
doc

Managing employees' career

Essay - 3 pages - Human resources

According to Johnson and Scholes (2002: 419) “The most important resource in an organization is its people. So the role they play, how they play, how they interact through formal and informal processes and the relationships they build are crucial to the success of strategy”. Human...

16 Jan 2009
doc

Analysis of SNCF's information system management

Essay - 8 pages - Management

The first interest of analyzing SNCF 's ISM is that SNCF is, above all, a production business. Moreover, what interests me is the Customer Relationship Management concerning the travelers part of SNCF (not the commercial one). Although in France it is difficult to imagine that a production...

16 Jan 2009
doc

Analysis of an oligopoly phone industry in South Africa

Essay - 5 pages - Business strategy

With more than 30 million South African mobile phone owners in 2007, the most powerful and the most developed country of Africa plays an important role on the international mobile phone market. According to data from the “SA Mobile Market” statistical handbook, the South African...

16 Jan 2009
doc

Analysis of the main organizational changes in Carrefour and the role of Informational Technology in this organizational change process

Essay - 6 pages - Management

Contrary to their considerable growth in terms of number and value, the operations of mergers and acquisitions reveals, for more than one operation out of two, a failure from the economic and organizational point of view (McKinsey 2000; Mercer Consulting 2001, 2003). The insufficiency of the...

16 Jan 2009
doc

Competition in the banking industry

Essay - 4 pages - Finance

Nowadays, the banking industry has become significantly more competitive than in the past and competition is likely to increase further. New competitive pressures are emerging from abroad, owing to the liberalization of international banking and capital flows, and as a result of the adoption of...

16 Jan 2009
doc

Daimler Chrysler: Lessons in post-merger integration

Essay - 19 pages - Management

Professor Herbert Paul and student Myriam Tamim prepared this case, solely to provide material for class discussion. The authors do not intend to illustrate either the effective or ineffective handling of a management situation. The case was compiled from public sources. Abstract: The merger of...