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15 Jan 2009
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Tesco case (2005)

Case study - 4 pages - Business strategy

The growth of Tesco has been surprising: the company announced a forecast of $1.4 billion in annual profits in 2001, and the sales volume in the first semester of this year reached $16.8 billion. Its current market share in the UK is strong: it is now 25%, contrary to 14% in 1997, and has...

15 Jan 2009
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Working time management

Essay - 12 pages - Management

The evolution of the working time is seen as a key indicator of the improvement of living and working conditions. Although the quantity is easy to calculate, we mustn't forget that time management depend on personal factors like the speed at work, the difficulty of achieving the tasks and the...

15 Jan 2009
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Senergy

Essay - 20 pages - Business strategy

Government support through financial incentives and the public's trend toward environmentally friendly products has opened the way for alternative energy based companies to thrive. In the French market, with little direct competition, we believe our company will experience success. Senergy...

15 Jan 2009
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Shell Canada

Essay - 12 pages - Business strategy

Shell Canada Limited is one of Canada's largest integrated oil companies. The corporation's head offices are in Calgary and Alberta. Lead by Mr. W. Adrian Loader, Shell Canada Ltd employs 4772 people worldwide and added over 600 new full-time positions in 2006 (see Appendix 2 for more...

15 Jan 2009
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Strategies of expansion at the time of deceleration: The case of LVMH

Case study - 10 pages - Business strategy

The year 2004 represented one of the best year that the world economy has experienced since the beginning of the millennium. Indeed the growth of the Gross World Product (GWP) has increased by 4 per cent in 2004 compared to only 2.8 per cent in 2003. However this high rate of growth in 2004 can...

15 Jan 2009
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Motown: A history of success

Essay - 6 pages - Business strategy

“Music, Money, Sex and Power.” That is how, in four unequivocal words, Gerald L. Posner defines Motown, the record label which transformed the landscape of American popular culture. The personage who embodies this definition is Berry Gordy Junior. His story is the story of Motown: that...

15 Jan 2009
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International human resource management

Thesis - 13 pages - Human resources

One of the few certainties in this uncertain world is the growing influence of internationalization on organizations, both large and small. There are increasing numbers of internationally operating organizations and internationally operating employees. The subject of international human resource...

15 Jan 2009
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The rolled-up holiday pay

Essay - 5 pages - Human resources

The Working Time Regulations (“WTR”) were introduced in the UK in 1998 to implement the EU Working Time Directive 93/104/EC (“the Directive”) and are intended to be a health and safety measure. Under the Regulations, workers are entitled to four weeks paid annual leave. One of...

15 Jan 2009
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Women face greater challenges than men in their attempts to climb to the top of the corporate ladder

Essay - 6 pages - Human resources

Women m?ke up close to ? h?lf p?rt of the U.K. workforce, ?nd this proportion is likely to grow. Working women ?re ? diverse group (e.g., White women, minorities, women with children, immigrants, older workers) with widely v?rying needs, v?lues, experiences, ?nd expect?tions. However, working...

15 Jan 2009
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Vattenfall Nordic Heat: Strategy and control

Essay - 6 pages - Business strategy

Vattenfall is the fourth largest generator of electricity and the largest generator of heat in Europe. The company has more than 32 000 employees and is active in all stages of the electricity value chain: generation, transmission, distribution and sales. Operations are carried out in Sweden,...

15 Jan 2009
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Does Maslow's hierarchy of needs apply to all cultures?

Case study - 4 pages - Human resources

Motivating employees is one of the primary responsibilities of a manager in any organization. It is critical in the management practice to understand what motivates people. Motivation is defined as “a psychological process through which unsatisfied wants or needs lead to drives that are...

15 Jan 2009
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Study of Renault's strategy

Essay - 9 pages - Business strategy

Renault is a famous car-constructor. It was created in 1899 by the brothers Renault and was considered one of France's flourishing industry throughout the XXth century. But now the firm has adapted itself to a new global and more complex environment. This adapting process was no simple...

15 Jan 2009
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Operating methods in global business

Essay - 13 pages - Business strategy

When companies decide to enter foreign markets and start doing international business, there are different kinds of entry models they can use. In our report we give an overview of some of the entry modes, including benefits/motivations, risks and requirements of the models. First we go through...

15 Jan 2009
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The Capital asset Pricing Model (CAPM) isn't wrong. It just doesn't go far enough

Essay - 4 pages - Finance

The capital asset pricing model (CAPM) is a mathematical model that explains the relationship between risk and return in a rational equilibrium market. The model is used in finance to determine a theoretically appropriate required rate of return asset, if that asset is to be added to an existing...

15 Jan 2009
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Supermarkets face out food discounters: from buying to shopping

Essay - 24 pages - Business strategy

The following report encompasses four main parts, i.e. a literature review developing theories on the selected topic, a research methodology helping in the selection of the most accurate research method, findings following from the primary research and a discussion confronting the literature...

15 Jan 2009
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What is the role of Human Resources Management (HRM) in the implementation of a Sustainable Development Program?

Essay - 5 pages - Human resources

Nowadays, Sustainable Development is a movement that is increasing in our society. Companies are progressively realizing the stakes of such policies, and are willing to have a try at it. However, it is important to guide them through this process, which can be disastrous when not lead the "right"...

15 Jan 2009
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Learning and innovation: What is a learning organization?

Essay - 5 pages - Management

In this report I will try to explain what I know and understand about this topic: learning organization. After research about this subject, I am going to show you my personal idea with some examples from my work experience. I planned to start this essay by a definition of the learning...

15 Jan 2009
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Management of international human resources: Coca Cola

Essay - 7 pages - Human resources

According to Armstrong in 2006 "International human resource management is the process of employing, developing and rewarding people in global organisations". However, nowadays, one of the most complex challenges for a MNC, across the globe, is the management of human resources because of...

15 Jan 2009
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Market study hotel industry business 2005

Essay - 11 pages - Business strategy

Marriott International's Q1 2005 net income was $145 million, a 27% increase compared to the same period last year. Marriott International recorded earnings per share (EPS) of $0.61 in the first quarter of 2005, up 30% from the same period in 2004.Management fees increased 52%, driven by 9.2...

15 Jan 2009
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Business plan on exporting redgreen (Danish chic sportswear products) to Brazil

Business plan - 7 pages - Business strategy

Brazil has become one of the most promising emerging countries besides China and India and counts a very large population, whereby extreme poverty and extreme wealth coexist. In this context Redgreen, a Danish company specializing in high end and high quality sportswear outfits considers...

15 Jan 2009
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Global trade relations: Opportunities and challenges for direct investment in Brazil

Tutorials/exercises - 9 pages - Business strategy

Brazil is the largest and most populous country in Latin America, and the fifth largest in the world in both area and population. The country possesses a developed agriculture as well as mining and manufacturing resources, Brazil also has a large service sector forces like the banking sector,...

15 Jan 2009
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Analysis of advertisements techniques

Essay - 3 pages - Business strategy

Advertisers use every possible means and techniques to sell all kinds of products, from the cheapest to the most expensive ones, from the most to the least useful. When making an advertisement they make sure that their product will be attractive, desirable, and that it will create the need to...

15 Jan 2009
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Service operations management

Essay - 4 pages - Business strategy

The service concept which will be analysed throughout this report concerns the after-sales service of the branch Alcatel's Enterprise Solution Division. This branch of the French company Alcatel provides worldwide companies with solutions of telecommunication that include phones and systems....

15 Jan 2009
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Corporate finance: Financial analysis of Ford and BMW

Essay - 9 pages - Finance

This report will deal with the financial analisys of two main competitors of car market. Effectively, Ford and BMW (Bayerish Motoren Werke AG) are two important car manufacturers in the world. Even if they are competing on the same market, we can't say that these two manufacturers are...

15 Jan 2009
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Implementing Monoprix in Japan

Essay - 13 pages - Business strategy

This business plan is used to deal with the development plan for entering into the Japanese retail market. Based on the company's long-term need for world expansion and brand identity development, we choose Japan as the test land for Asian market penetration. The objective is to be present in...

15 Jan 2009
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Cadbury Schweppes

Essay - 13 pages - Business strategy

Cadbury Schweppes is one of the world's largest beverage and confectionery company, with over 50 different brands, manufacturing plants in 25 countries, sales in a further 165 and a market extension that covers countries all over the world, such as Australia, New Zealand, Canada, Malaysia,...

15 Jan 2009
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The tobacco industry

Essay - 7 pages - Business strategy

The origin of tobacco is quite old, and it became an industry when European discovered it. But the future of this particular industry is uncertain. Tobacco is not really an innocent product, since it has been proved to be addicting and to favour diseases such as cancer. Consequently, tobacco...

15 Jan 2009
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Supply chain security in the United States

Essay - 10 pages - Management

A global supply chain links the United States and the rest of the world. Across the time, the focus has been put on reducing the costs of transport, and therefore resulted in a decrease of the ship crew, customs duty and requirements. However, Sept 11 posed a clear threat on global exchange, and...

15 Jan 2009
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Organizational behavior and change management at engineering contracting company LLC

Essay - 13 pages - Management

This report discusses the organisational behaviour and change management issues of Engineering Contracting Company LLC (ECC); a Dubai based civil works Construction Company. It is a large company with a good success record and handsome profits. The report undertakes the analysis of the...

15 Jan 2009
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Terra chips

Case study - 22 pages - Business strategy

TERRA CHIPS, a USA-based company, founded in 1990, offers a wide range of vegetable and potato chips, which have created a new niche on the salty snack market. Terra has always had a tradition of creating masterful combination's of unique vegetables with a variety of fabulous flavors. So we...